Most purchased product categories online in the UK 2023
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Updated Sep 24, 2024
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EmailClick to copy linkLink copiedCiteStatista Research Department (2024). Most purchased product categories online in the UK 2023 [Dataset]. https://www.quylithrawe.website/?_=%2Ftopics%2F2333%2Fe-commerce-in-the-united-kingdom%2F%23gnjPRPzPFXvtXuFPdvyYFUSeHVB4EyugDataset updatedSep 24, 2024AuthorsStatista Research DepartmentArea coveredUnited KingdomDescriptionIn 2023, grocery was the most popular category for online shoppers in the United Kingdom among regular e-shoppers. Up to 56 percent of survey respondents had bought groceries via the internet in the previous six months as of July 2023. The second most-purchased products were fashion items, at 55 percent. Beauty and health care came in third, with 52 percent of UK shoppers ordering them online.
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FacebookTwitterEmailIn 2023, grocery was the most popular category for online shoppers in the United Kingdom among regular e-shoppers. Up to 56 percent of survey respondents had bought groceries via the internet in the previous six months as of July 2023. The second most-purchased products were fashion items, at 55 percent. Beauty and health care came in third, with 52 percent of UK shoppers ordering them online.