This statistic reflects the operating income of Victoria's Secret worldwide from 2010 to 2024. In 2024, Victoria's Secret recorded an operating profit of about 310 million U.S. dollars.

Victoria’s Secret, one of the most well-known retailers of women’s lingerie in the world, had global net sales amounting to approximately 6.23 billion U.S. dollars in 2024. Until 2021, Victoria’s Secret was one of the flagship brands of American retailer, L Brands. In 2021, Victoria's Secret & Co. separated from its parent company L Brands. The development of an iconic fashion brand Victoria’s Secret was established in 1977 by American businessman Roy Raymond, who felt that traditional American department stores were not friendly enough towards men shopping for women’s lingerie. This led to the creation of Victoria’s Secret, which has grown into one of the most valuable apparel brands worldwide. The scale of operations of Victoria’s Secret is also impressive. As of February 1, 2025, the specialty retailer had 806 stores in operation throughout North America alone. The United States is the largest underwear market worldwide. The brand has a high awareness in the North American country, at 89 percent of online fashion consumers in 2024. The annual Victoria’s Secret Fashion Show also adds to the iconic nature of the brand, with a host of supermodels showcasing the brands’ latest ranges of merchandise.

Bath & Body Works generated revenues amounting to *** billion U.S. dollars in 2024, up from *** billion U.S. dollars in 2020. As its name suggests, Bath & Body Works is a U.S.-based retailer specializing in body care products and home fragrances. The fiscal year end of the company is February 1st, 2025. Bath & Body Works company information Bath & Body Works was a subsidiary of Limited Brands, which also owned the lingerie retailer Victoria’s Secret. In 2020, the Ohio-based retailer announced the sale of its Victoria's Secret division, and then proceeded to change its name to Bath & Body Works, Inc. in 2021. There were ***** Bath & Body Works stores in the United States, and *** locations in Canada as of February 2025. It appears that the consumer demand for scented bath products and candles is on the rise. In 2024, the average Bath & Body Works per store generated nearly ***** million U.S. dollars in sales, up from about *** million U.S. dollars in 2010. Bath & Body Works consumers According to the results of a survey carried out in 2020, it was estimated that around ***** million Americans used a moisturizer from Bath & Body Works. As of March 2022, Bath & Body Works was also one of the most-followed beauty brands on Instagram worldwide, with around **** million followers.