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Retail Sales in Vietnam increased 8.30 percent in June of 2025 over the same month in the previous year. This dataset provides - Vietnam Retail Sales YoY - actual values, historical data, forecast, chart, statistics, economic calendar and news.
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Key information about Vietnam Retail Sales Growth
In 2023, the retail sales value in Vietnam was estimated to reach approximately 4,859 trillion Vietnamese dong (VND) followed by the accommodation and catering service sector with a sales value of about 674 trillion VND. In that year, the total retail sales of consumer goods and services was expected to reach over 6,231 trillion VND.
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Retail Sales: Other Services data was reported at 60,205.069 VND bn in Mar 2025. This records an increase from the previous number of 57,704.476 VND bn for Feb 2025. Retail Sales: Other Services data is updated monthly, averaging 37,805.584 VND bn from Jan 2010 (Median) to Mar 2025, with 181 observations. The data reached an all-time high of 63,480.068 VND bn in Dec 2024 and a record low of 11,273.432 VND bn in Jul 2010. Retail Sales: Other Services data remains active status in CEIC and is reported by General Statistics Office. The data is categorized under Global Database’s Vietnam – Table VN.H001: Retail Sales.
In 2023, the total sales value of goods and services is expected to reach approximately *** quadrillion Vietnamese dong, reflecting a *** percent increase compared to the previous year. This figure included the sales value of the retail sector, accommodation and catering services, tourism, and travel services, as well as other services. The country‘s retail sales have shown signs of recovery after the impacts of the COVID-19 pandemic. Retail channels in Vietnam In Vietnam, traditional trade channels have remained dominant in the country’s retail landscape; however, modern retail channels could soon change this. The rise of the middle-class population and the expansion of modern retail channels such as supermarkets, mini stores, and department stores, as well as the convenient shopping experience that they offer, has led to a shift in shopping channel preferences among consumers. According to a survey among Vietnamese consumers, around ** percent of respondents revealed that they intended to increase their grocery purchases in large stores or one-stop shops. As of March 2023, Vietnam had over *** thousand convenience stores and mini supermarkets, mainly in big cities such as Hanoi and Ho Chi Minh City. Recovery from the COVID-19 pandemic The contribution of accommodation and catering services and travel services to total retail sales has decreased significantly in the past few years due to the negative impacts of the COVID-19 pandemic. However, after two years of restrictions, Vietnamese consumers have eagerly returned to shopping at stores, as well as travel. As a result, in 2023, the revenue from tourism and travel services experienced significant growth compared to the year prior. The removal of COVID-19-related restrictions was expected to revive the Vietnamese tourism industry, as well as boost the recovery of the retail sector.
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Retail Sales in Vietnam decreased 0.10 percent in May of 2024 over the previous month. This dataset provides - Vietnam Retail Sales MoM- actual values, historical data, forecast, chart, statistics, economic calendar and news.
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Retail sales Y-on-Y in Vietnam, May, 2025 The most recent value is 6.98 percent as of May 2025, an increase compared to the previous value of 5.65 percent. Historically, the average for Vietnam from January 2005 to May 2025 is 8.02 percent. The minimum of -33.7 percent was recorded in August 2021, while the maximum of 50.2 percent was reached in August 2022. | TheGlobalEconomy.com
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Vietnam Retail Sales: Year to Date: Total data was reported at 1,708,252.002 VND bn in Mar 2025. This records an increase from the previous number of 1,137,339.006 VND bn for Feb 2025. Vietnam Retail Sales: Year to Date: Total data is updated monthly, averaging 880,011.630 VND bn from Dec 2000 (Median) to Mar 2025, with 287 observations. The data reached an all-time high of 6,391,002.550 VND bn in Dec 2024 and a record low of 30,082.000 VND bn in Jan 2004. Vietnam Retail Sales: Year to Date: Total data remains active status in CEIC and is reported by General Statistics Office. The data is categorized under Global Database’s Vietnam – Table VN.H002: Retail Sales: YTD. [COVID-19-IMPACT]
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Retail Sales: Accomodation, Food & Beverage Service data was reported at 68,767.381 VND bn in Mar 2025. This records an increase from the previous number of 65,518.642 VND bn for Feb 2025. Retail Sales: Accomodation, Food & Beverage Service data is updated monthly, averaging 38,103.885 VND bn from Jan 2010 (Median) to Mar 2025, with 181 observations. The data reached an all-time high of 68,767.381 VND bn in Mar 2025 and a record low of 13,121.204 VND bn in Mar 2010. Retail Sales: Accomodation, Food & Beverage Service data remains active status in CEIC and is reported by General Statistics Office. The data is categorized under Global Database’s Vietnam – Table VN.H001: Retail Sales.
In 2023, the value of retail sales of consumer goods and services in Vietnam increased to *** percent, reflecting a significant decline compared to the year prior. This value was forecasted to increase by **** percent in 2024.
In 2022, e-commerce sales accounted for ***** percent of the total retail sales in Vietnam. In that year, the value of retail sales of goods and services amounted to over ***** trillion Vietnamese dong. Since 2015, the e-commerce share of total retail sales has doubled in the country. B2C e-commerce landscape in Vietnam The revenue of the B2C e-commerce sector in Vietnam has been growing year on year, reaching approximately **** billion U.S. dollars in 2022. Shopee, owned by the Singaporean multinational technology company Sea, has been the leading e-commerce marketplace in Vietnam, accounting for ** percent of the total market share. Meanwhile, when it comes to electronics products, Vietnamese consumers have often opted for domestic e-commerce companies such as The Gioi Di Dong and Dien May Xanh. Vietnam's e-commerce growth post-COVID-19 recovery The COVID-19 pandemic has given rise to an increase in the usage of online shopping among Vietnamese consumers. While categories such as travel, mobility, and accommodation were already popular among online shoppers before the pandemic; today, consumers have shifted their preference to purchasing food and personal care online as individuals become more conscious of their health and personal lifestyles. As a result, food and personal care saw the highest growth of all e-commerce categories, as consumers place a higher priority on convenience and safety. In the future, this newly adopted shopping habit is expected to become another revenue stream of the e-commerce sector in Vietnam.
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Retail Sales: Goods: Culture and Education Accessories data was reported at 5,236.193 VND bn in Jan 2025. This records a decrease from the previous number of 5,547.409 VND bn for Dec 2024. Retail Sales: Goods: Culture and Education Accessories data is updated monthly, averaging 4,154.932 VND bn from Feb 2015 (Median) to Jan 2025, with 118 observations. The data reached an all-time high of 6,103.882 VND bn in Aug 2024 and a record low of 2,498.447 VND bn in Jul 2015. Retail Sales: Goods: Culture and Education Accessories data remains active status in CEIC and is reported by Ministry of Industry and Trade. The data is categorized under Global Database’s Vietnam – Table VN.H001: Retail Sales.
The statistic shows the retail sales growth in Vietnam from 2013 to 2018 with a forecast for 2020. In 2018, the retail sales growth was at ** percent. For 2020, the sales growth of Vietnam's retail sector was forecasted to nearly double in value, reaching ** percent.
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Retail Sales: Goods: Food and Foodstuff data was reported at 157,877.507 VND bn in Jan 2025. This records an increase from the previous number of 153,437.399 VND bn for Dec 2024. Retail Sales: Goods: Food and Foodstuff data is updated monthly, averaging 100,899.816 VND bn from Feb 2015 (Median) to Jan 2025, with 118 observations. The data reached an all-time high of 157,877.507 VND bn in Jan 2025 and a record low of 57,922.333 VND bn in Mar 2015. Retail Sales: Goods: Food and Foodstuff data remains active status in CEIC and is reported by Ministry of Industry and Trade. The data is categorized under Global Database’s Vietnam – Table VN.H001: Retail Sales.
The total retail sales of cross-border e-commerce in Vietnam significantly increased from 2017 to 2021. In 2021, cross-border e-commerce retail sales in the country amounted to **** billion U.S. dollars. The country's retail sales of cross-border e-commerce were forecast to continue increasing and reached ***** billion U.S. dollars by 2026.
In 2021, traditional grocery retailers accounted for ** percent of the total grocery retail sales in Vietnam. In that year, the grocery retail sales in the country reached a value of **** billion U.S. dollars. Though accounting for over ten percent of the total grocery sales, modern retailers such as supermarkets, hypermarkets, and convenience stores have observed an increase in sales in recent years.
In 2020, the retail sales of food and beverages in Vietnam were estimated to reach ** billion U.S. dollars. The retail sales of these products had been growing year on year in the country and were forecasted to grow to **** billion U.S. dollars in 2023.
In 2022, the value of retail sales from refined petroleum oil, and fuels material in Vietnam reached approximately 578 trillion Vietnamese dong. The retail sales of this segment had been increasing year-on-year during the observed timeline.
In 2022, the value of retail sales from automobiles and vehicles in Vietnam recorded approximately *** trillion Vietnamese dong. The retail sales of this segment had experienced fluctuation during the observed timeline.
In 2022, traditional trade remained the main retail channel in Vietnam, making up ** percent of the total retail sales. In comparison, e-commerce sales accounted for *** percent of the overall retail sales in the nation that year.
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Retail Sales in Vietnam increased 8.30 percent in June of 2025 over the same month in the previous year. This dataset provides - Vietnam Retail Sales YoY - actual values, historical data, forecast, chart, statistics, economic calendar and news.