As of February 2025, ** percent of the YouTube global audience was composed of male users aged between 25 and 34 years, as well as around *** percent of female users of the same age. Male users aged between 35 and 44 years on the platform accounted for **** percent of the total, while women of the same age using YouTube had an audience share of *** percent in the examined period. YouTube’s global popularity The number of monthly active users on YouTube reached almost *** billion in April 2024, making it the second most popular social network on the internet. The platform's popularity spans all over the world, with India and the United States having the largest YouTube audiences. As of April 2024, the audience of YouTube in India was around *** million, while the United States recorded a YouTube audience of around *** million users.
YouTube’s digital revenues One of YouTube's leading monetization methods include advertising, with the company generating around **** billion U.S. dollars in the first quarter of 2024. Additionally, the platform generated over ** million dollars in the United States through in-app purchases, as well as over **** million U.S. dollars in revenues from mobile app users in Japan.
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Key YouTube Statistics (Editor’s Choice) YouTube recorded 70 billion monthly active users in March 2023, which includes 55.10% of worldwide active social media users. There have been more than 14 million daily active users currently on YouTube, in the United States of America this platform is accessed by 62% of users. YouTube is touted as the second largest search engine and the second most visited website after Google. Revenue earned by YouTube in the first two quarters of 2023 is around $14.358 billion. In 2023, YouTube Premium and YouTube Music have recorded 80 million subscribers collectively worldwide. YouTube consumers view more than a billion hours of video per day. YouTube has more than 38 million active channels. In the fourth quarter of 2021, YouTube ad revenue has been $8.6 billion. Around 3 million paid subscribers to access YouTube TV. YouTube Premium has around 1 billion paid users. In 2023, YouTube was banned in countries such as China excluding Macau and Hong Kong, Eritrea, Iran, North Korea, Turkmenistan, and South Sudan. With 166 million downloads, the YouTube app has become the second most downloaded entertainment application across the world after Netflix. With 91 million downloads, YouTube Kids has become the sixth most downloaded entertainment app in the world. Nearly 90% of digital consumers access YouTube in the US, making it the most popular social network for watching video content. Over 70% of YouTube viewership takes place on its mobile application. More than 70% of YouTube video content watched by people is suggested by its algorithm. The average duration of a video on YouTube is 12 minutes. An average YouTube user spends 20 minutes and 23 seconds on the platform daily. Around 28% of YouTube videos that are published by popular channels are in the English language. 77% of YouTube users watch comedy content on the platform. With 247 million subscribers, T-Series has become the most subscribed channel on YouTube. Around 50 million users log on to YouTube every day. YouTube's biggest concurrent views record has been at 2.3 billion from when SpaceX has gone live on the platform to unveil Falcon Heavy Rocket. The majority of YouTube users are in the age group of 15 to 35 years in the US. The male-female ratio of YouTube users is 11:9. Apple INC. has been touted as the biggest advertiser on YouTube in 2020 spending $237.15 million. YouTube produced total revenue of $19.7 billion in 2020. As of 2021, the majority of YouTube users (467 million) are from India. It is the most popular platform in the United States with 74 percent of adult users. YouTube contributes to nearly 25% of mobile traffic worldwide. Daily live streaming on YouTube has increased by 45% in total in 2020. In India, around 225 million people are active on the platform each hour as per the 2021 statistics. YouTube Usage and Viewership Statistics #1. YouTube accounts for more than 2 billion monthly active users Around 2.7 billion users log on to YouTube each month. The number of monthly active users of YouTube is expected to grow even further. #2. Around 14.3 billion people visit the platform every month The number of YouTube visitors is far higher compared to Facebook, Amazon, and Instagram. #3. YouTube is accessible across 100 countries in 80 languages. The platform is widely available across different communities and nations. #4. 53.9% of YouTube users are men and 46.1% of women use the platform As of 2023 statistics, 53.9% of men use the platform and 46.1% of women over 18 years are on YouTube. The share in the number of males and females is 1.38 billion and 1.18 billion respectively. Age Group Male Female 18 to 24 8.5% 6% 25 to 34 11.6% 8.6% 35 to 44 9% 7.5% 45 to 54 6.2% 5.7% 55 to 64 4.4% 4.5% Above 65 4.3% 5.4% #5. 99% of YouTube users are active on other social media networks as well. Fewer than 1% of YouTube users are solely dependent on the platform. #6. Users spend around 20 minutes and 23 seconds per day on YouTube on average It is quite a generous amount of time spent on any social network platform. #7. YouTube is the second most visited site worldwide With more than 14 billion visits per month, YouTube has become the second most visited site in the world. However, its parent company Google is the most visited site across the globe. As per the statistics, YouTube is the third most popular searched word on Google. #8. 694000 hours of video content are streamed on YouTube per minute YouTube has outweighed Netflix as well in terms of streaming video content. #9. Over 81% of total internet users have accessed YouTube #10. Nearly 450 million hours of video content are uploaded on YouTube each hour More than 5 billion videos are watched on YouTube per day. #11. India has the maximum numb
As of June 2023, approximately **** percent of YouTube users in the United States were aged between ** and ** years. ******* users aged ************** accounted for around ** percent of the total. Users aged between ** and ** years represented approximately ** percent of the platform's audience in the United States in the examined period.
In 2023, YouTube Shorts was estimated to have around 153 million monthly viewers in the United States. Launched in 2021, Shorts have quickly become a popular format for both YouTube users and creators, with the company reporting two billon global monthly active viewers in July 2023. The format is estimated to reach 185 million U.S. viewers per month by 2026.
In the second quarter of 2021, ************** accounted for ** percent of YouTube viewing time worldwide. In contrast, ******** and ************* reported a share of views corresponding to ***** percent and ** percent of the total, respectively.
MIT Licensehttps://opensource.org/licenses/MIT
License information was derived automatically
This dataset contains anonymized logs of user-level YouTube viewing activity, collected via Amazon Mechanical Turk. Each user in the dataset provided at least six months of their YouTube watch history, enabling longitudinal analysis of personal viewing patterns.
Each row in the dataset represents a single watch event and includes metadata such as: - the video ID - watch timestamp - whether the user was subscribed to the channel at the time - and whether the video was part of a playlist
This dataset is intended to support research in user behavior modeling, content recommendation systems, temporal video engagement, and personalized analytics.
The dataset accompanies the paper:
"A YouTube dataset with user-level usage data: Baseline characteristics and key insights"
Authors: Shruti Lall, Mohit Agarwal, Raghupathy Sivakumar
Conference: IEEE ICC 2020 – International Conference on Communications
If you use this dataset in your research, please cite the paper above.
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Introduction
YouTube Statistics: YouTube dominates the digital landscape with 2.70 billion monthly active users among the world population in mid-2025, making it the second-largest search engine after Google and the second social platform, following Facebook, across the world.
People watch more than 1 billion hours of video on YouTube, that’s a million years of attention span. With over 20 million new videos uploaded to the platform every day, the YouTube content ecosystem is practically endless. Short-form video lovers have not been ignored.
With an astonishing 70 billion views a day on YouTube shorts, these viewers are generating a new level of interactions and engagement across the platform. Of course, mobile dominates; 63% of watch time happens on mobile devices. With over 100 million subscribers to YouTube Premium and YouTube Music, in addition to free, YouTube is indeed a premium entertainment platform.
As of June 2023, YouTube's audience in the United States was composed of around ** percent male users. By comparison, U.S. women on the platform were approximately **** percent. Influencer accounts on YouTube generated over ** percent of all views on the platform.
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YouTube Statistics: YouTube was founded on April 14th, 2005, by three PayPal employees, Jawed Karim, Steve Chen, and Chad Hurley. They started the company in an office above a small restaurant in San Mateo. The platform now has almost 2.49 billion active users monthly and has grown significantly over the years. 47% of internet users worldwide use YouTube each month.
YouTube serves as both a social media platform and a search engine, allowing direct interaction with the audience and the creation of content that can be easily found by users. Let's explore more YouTube statistics.
https://brightdata.com/licensehttps://brightdata.com/license
Use our YouTube profiles dataset to extract both business and non-business information from public channels and filter by channel name, views, creation date, or subscribers. Datapoints include URL, handle, banner image, profile image, name, subscribers, description, video count, create date, views, details, and more. You may purchase the entire dataset or a customized subset, depending on your needs. Popular use cases for this dataset include sentiment analysis, brand monitoring, influencer marketing, and more.
Our dataset offers a unique blend of attributes from YouTube and Google Maps, empowering users with comprehensive insights into online content and geographical reach. Let's delve into what makes our data stand out:
Unique Attributes: - From YouTube: Detailed video information including title, description, upload date, video ID, and channel URL. Video metrics such as views, likes, comments, and duration are also provided. - Creator Info: Access author details like name and channel URL. - Channel Information: Gain insights into channel title, description, location, join date, and visual branding elements like logo and banner URLs. - Channel Metrics: Understand a channel's performance with metrics like total views, subscribers, and video count. - Google Maps Integration: Explore business ratings from Google My Business and location data from Google Maps.
Data Sourcing: - Our data is meticulously sourced from publicly available information on YouTube and Google Maps, ensuring accuracy and reliability.
Primary Use-Cases: - Marketing: Analyze video performance metrics to optimize content strategies. - Research: Explore trends in creator behavior and audience engagement. - Location-Based Insights: Utilize Google Maps data for market research, competitor analysis, and location-based targeting.
Fit within Broader Offering: - This dataset complements our broader data offering by providing rich insights into online content consumption and geographical presence. It enhances decision-making processes across various industries, including marketing, advertising, research, and business intelligence.
Usage Examples: - Marketers can identify popular video topics and optimize advertising campaigns accordingly. - Researchers can analyze audience engagement patterns to understand viewer preferences. - Businesses can assess their Google My Business ratings and geographical distribution for strategic planning.
With scalable solutions and high-quality data, our dataset offers unparalleled depth for extracting actionable insights and driving informed decisions in the digital landscape.
Attribution 3.0 (CC BY 3.0)https://creativecommons.org/licenses/by/3.0/
License information was derived automatically
This dataset contains statistics related to the Unleashed You tube channel (UnleashedADL). Unleashed is an open data competition, an initiative of the Office for Digital Government, Department of the Premier and Cabinet. The data is used to monitor the level of engagement activity with the audience, and make the communication effective in regards to the event.
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192 YouTube Channel Views Count
This project compiles and analyzes data from 192 YouTube channels, totaling approximately 166,411 videos. The dataset includes information such as video titles, view counts, publish dates, and authors.
Introduction
The 192 YouTube Channel Views Count project aims to provide insights and analytics on video performance across 192 different YouTube channels. By aggregating data such as video titles, view counts, publish dates, and authors… See the full description on the dataset page: https://huggingface.co/datasets/leodeveloper2000/192-Youtube-Channel-Views-Count.
Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
License information was derived automatically
YouTube boasts an average of 23.7 hours per month spent by users.
In 2024, YouTube advertising was estimated to reach around **** million people in Hong Kong, representing about ** percent of the city's total population. Among YouTube ad viewers aged 18 and above, females accounted for around **** percent. The platform reached about ** percent of the city's adult female population.
Dataset was made from 17 professional shogi players' Youtube channels with Youtube Data API. I made a dataset from one of the channels before with Selenium on https://www.kaggle.com/datasets/satoshiss/shogi-channels-data.
If you are interested in Shogi(Japanese Chess), please check any videos listed.
The channel stats file has overall stats for each youtube channel and the video_details file have information on each video including title, views, likes, comment counts, tags, description, and published date.
Reaction video channel Panda Short was the most subscribed YouTube channel in Sweden as of January 2025, with over 23.8 million subscribers. Second in the ranking was Tim Bergling, who was better known as Avicii, with 21.1 million people subscribed to the electronic musician’s channel. RobTopGames followed with 16.2 million subscribers. DIY/beauty channel Narins Beauty ranked fourth, with 15.3 million subscribers. YouTube usage in Sweden According to a 2023 survey of internet users in Sweden, seven out of every 10 respondents reported using social networks such as YouTube, Instagram, and Snapchat, this highlights the popularity of media-sharing platforms in the country.The number of YouTube users in Sweden is projected to increase by 10 percent, reaching approximately 6.5 million viewers in 2025. Youngest generations in Sweden are all YouTube users As of February 2022, children aged between eight and 11 in Sweden used YouTube mainly for watching entertaining and fun content. In 2022, around 55 percent of Swedish viewers who were born in the 2010s used YouTube on a daily basis, while the same percentage of viewers born in the 2000s watched content on the platform daily.
This statistic shows the share of respondents who watch YouTube videos uploaded by friends, family or other non-professional YouTube users in the United Kingdom (UK) in 2015, by demographic. The respondents from 16 to 24 years had a share of 73 percent answering they watch non-professional Youtube videos.
https://brightdata.com/licensehttps://brightdata.com/license
Use our YouTube Videos dataset to extract detailed information from public videos and filter by video title, views, upload date, or likes. Data points include video URL, title, description, thumbnail, upload date, view count, like count, comment count, tags, and more. You can purchase the entire dataset or a customized subset, tailored to your needs. Popular use cases for this dataset include trend analysis, content performance tracking, brand monitoring, and influencer campaign optimization.
YouTube's market share in Poland's social media landscape has fluctuated throughout the observed period, reaching a low of 0.64 percent in August 2024. This figure reflects a dynamic digital environment where various platforms compete for user attention. Despite this relatively small market share, YouTube remains a significant player in Poland's online ecosystem, with its influence extending beyond mere percentages. User demographics and engagement YouTube's popularity in Poland was particularly strong among certain demographics. Women and individuals aged 30 to 49 made up the largest portion of the platform's user base in the country. Interestingly, younger audiences also showed high engagement, with boys aged 7 to 14 spending nearly two hours daily on YouTube in 2023. This diverse user profile underscores YouTube's broad appeal across age groups and genders. Content trends and channel growth The platform's content landscape in Poland was dynamic and evolving. "Piosenki" (songs) topped the list of YouTube search queries in 2023, indicating a strong interest in music-related content. As of September 2024, the children's channel "Bazylland" led Polish YouTube channels with 7.27 million subscribers, followed by gamer and vlogger "Blowek" with 5.33 million. These figures highlight the diverse content ecosystem on YouTube in Poland, ranging from entertainment for young audiences to gaming and vlogging content for older viewers.
As of February 2025, ** percent of the YouTube global audience was composed of male users aged between 25 and 34 years, as well as around *** percent of female users of the same age. Male users aged between 35 and 44 years on the platform accounted for **** percent of the total, while women of the same age using YouTube had an audience share of *** percent in the examined period. YouTube’s global popularity The number of monthly active users on YouTube reached almost *** billion in April 2024, making it the second most popular social network on the internet. The platform's popularity spans all over the world, with India and the United States having the largest YouTube audiences. As of April 2024, the audience of YouTube in India was around *** million, while the United States recorded a YouTube audience of around *** million users.
YouTube’s digital revenues One of YouTube's leading monetization methods include advertising, with the company generating around **** billion U.S. dollars in the first quarter of 2024. Additionally, the platform generated over ** million dollars in the United States through in-app purchases, as well as over **** million U.S. dollars in revenues from mobile app users in Japan.