While almost half of the visitors came from France, nearly ten percent of tourists in Disneyland Paris came from Spain.

In 2016, most visitors coming to Disneyland Paris theme park were French. French tourists to the park represented almost half of visitors. Disneyland Paris, also called Euro Disney, was also popular among British tourists which accounted for ** percent of visitors in 2016. That year, the park welcomed more than ********* visitors.

Visiting Disneyland Paris

Disneyland Paris is located in the city of Marne-la-Vallée, ** km northeast of Paris. Opened in 1992, it welcomes millions of visitors every year, making it the theme park with the highest attendance in Europe. Disneyland contains two parks, several on-site hotels, and a shopping, dining and entertainment area called Disney Village. In 2016, the average spending at the park reached ** euros per guest including the daily admission price, as well as spending on food, drinks and other services and merchandises. A family’s budget to visit Disneyland Paris has been increasing for years, but the amusement park remains popular among French people and foreign tourists.

French tourists in France

The fact that Disneyland Paris is located in France undoubtedly explains the over-representation of the French in the percentage of visitors. However, it seems that French people are more willing than other nations to visit their own country. In 2016, domestic trips represented more than ** percent of travels taken in France. French people are amongst the Europeans who stay the most in their country during holidays.

In 2023, **** million visitors came to Marne-la-Vallée, near Paris, to visit one of the most famous amusement parks in Europe: Disneyland Paris. Compared to the previous year, visitor numbers increased by *** percent.

Theme Park Vacation Market Outlook

The global theme park vacation market size was valued at approximately USD 52 billion in 2023 and is projected to reach USD 85 billion by 2032, growing at a compound annual growth rate (CAGR) of 5.5% during the forecast period. One of the major growth factors driving the market is the increasing disposable income of the middle class, leading to higher expenditure on leisure and recreational activities. Additionally, the rising trend of family vacations and the increasing popularity of themed entertainment are significantly contributing to the market's expansion.

The growth of the theme park vacation market is primarily fueled by advancements in technology and innovative attractions. The incorporation of augmented reality (AR) and virtual reality (VR) in theme parks has transformed the overall visitor experience, making it more immersive and engaging. These technological advancements not only attract a larger audience but also encourage repeated visits, thereby boosting the market growth. Furthermore, theme parks are continually evolving their offerings by introducing new rides, themed areas, and seasonal events to keep the visitors engaged and to enhance the overall guest experience.

Another significant growth factor is the increasing collaboration between theme parks and popular entertainment franchises. Partnerships with well-known movie studios, toy brands, and video game companies have led to the development of themed attractions and rides that appeal to a broad audience, especially children and teenagers. These collaborations have proven to be highly effective in drawing crowds, as fans of these franchises are eager to experience their favorite characters and stories in a real-world setting. Additionally, these partnerships often involve cross-promotional activities that further boost the visibility and appeal of the theme parks.

The growing emphasis on tourism and the support of government initiatives to promote local and international tourism are also playing a crucial role in the expansion of the theme park vacation market. Many countries are investing in the development of new theme parks and the expansion of existing ones to attract tourists. These initiatives not only contribute to the growth of the theme park industry but also provide a significant boost to the local economy by generating employment opportunities and increasing revenue from tourism-related activities.

From a regional perspective, the Asia-Pacific region is expected to witness the highest growth rate during the forecast period. The increasing urbanization, rising disposable incomes, and a growing middle-class population in countries like China and India are driving the demand for theme park vacations. Moreover, the presence of popular theme parks in this region, such as Disneyland in Tokyo and Shanghai and Universal Studios in Singapore and Beijing, further boosts the market growth. North America remains a significant market, with established parks like Disney World and Universal Studios continuing to attract millions of visitors each year. The European market is also growing steadily, with parks like Disneyland Paris and Europa-Park contributing to the regional growth.

Type Analysis

The theme park vacation market can be segmented by type, including amusement parks, water parks, adventure parks, and others. Amusement parks, which are characterized by a variety of rides, games, and entertainment shows, hold a significant share of the market. These parks cater to a wide range of age groups and interests, making them a popular choice for family vacations. The continuous introduction of new rides and attractions, coupled with themed areas and events, keeps the amusement park segment dynamic and appealing to visitors. Moreover, partnerships with popular entertainment franchises further enhance the allure of these parks.

Water parks are another prominent segment in the theme park vacation market. These parks feature water-based attractions such as slides, wave pools, and lazy rivers, which are particularly popular during the summer months. The increasing focus on health and wellness has also contributed to the popularity of water parks, as they offer a fun and active way to cool off and relax. Many water parks are expanding their offerings to include spa services, fitness classes, and wellness programs, further broadening their appeal and attracting a diverse audience.

Adventure parks, which offer activities such as zip-lining, rock climbing, and obstacle courses, are gaining popularity among thrill-seekers and

In 2016, the total revenues of Euro Disney amounted to approximately **** million euros, a decline compared to the previous year. Since 2006, the theme experienced an overall increase in its annual revenue, going from **** million euros in 2006, compared to **** million euros in 2015. But not every year has necessarily been marked by an increase.

The income sources of Disneyland Paris

The park, also called Euro Disney, includes several theme parks as well various hotels. The two theme parks, Disneyland Park and Walt Disney Studios Park, represented more than ** percent of Euro Disney revenues in 2016. Hotels also account for a significant share of the park’s revenues. In 2016, the revenues of hotels and Disney Village (the shopping, dining and entertainment complex within the park) in Disneyland Paris accounted for *** million euros.

Visiting Disneyland Paris

In 2018, Disneyland Paris was the most visited amusement park in Europe, with nearly ** million visitors. Even though Euro Disney is famous worldwide, it appears that the majority of visitors are French. Almost half of the visitors come from the host country, while British tourists amounted to ** percent of tourists to Disneyland Paris in 2016. Families and friends usually spend ** euros per guest in the theme park, a budget which has increased in the past years.

The European amusement park market, valued at €1.27 billion in 2025, is projected to experience robust growth, with a Compound Annual Growth Rate (CAGR) of 6.10% from 2025 to 2033. This expansion is driven by several key factors. Firstly, increasing disposable incomes across Europe, particularly among younger demographics, fuel higher spending on leisure activities, including theme park visits. Secondly, the continuous innovation in ride technology and immersive experiences, such as virtual reality and augmented reality integrations, attracts a broader range of visitors and enhances repeat visitation. The diversification of offerings beyond just rides, including expanded food and beverage options, merchandise sales, and on-site accommodation, further contributes to revenue streams and market growth. While potential economic downturns could act as a restraint, the resilience of the amusement park industry, particularly in established markets like the UK, Germany, and France, suggests continued growth despite economic fluctuations. The market segmentation reveals strong demand across various age groups, with the 19-35 age bracket likely contributing significantly due to their higher disposable income and preference for experiential entertainment. The geographical distribution of the market reflects established tourist destinations and strong domestic tourism within major European economies. Countries like the United Kingdom, Germany, France, and Spain, benefitting from robust tourism infrastructure and well-established theme park brands such as Disneyland Paris, Europa-Park, and PortAventura, are expected to dominate the market. However, smaller parks in countries like the Netherlands and Belgium, often specializing in niche themes or family-oriented experiences, also contribute significantly to the overall market size. The competitive landscape is characterized by a mix of large multinational corporations and smaller, regionally-focused operators, each vying for market share through unique offerings and strategic location advantages. Future growth will depend on the ability of amusement parks to adapt to changing consumer preferences, incorporate sustainable practices, and continuously improve their visitor experiences to maintain their appeal in a competitive and evolving market. Recent developments include: In October 2023, Disneyland Paris announced an investment exceeding USD 1.5 billion (Euro 1.4 billion) in its movie-themed park over the preceding five years., In December 2023, Efteling is set to unveil the new Danse Macabre attraction as part of its sustainability efforts and the construction of a new hotel. Inspired by Camille Saint-Saëns' tone poem, the immersive Danse Macabre attraction, equipped with a distinctive ride system, is scheduled for a fall 2024 debut.. Notable trends are: Rising Attention Toward the Theme-Based Amusement Parks.

The Europe amusement parks market is a dynamic and growing sector, projected to reach a substantial size. Based on the provided data of a 2025 market size of €1.27 billion and a Compound Annual Growth Rate (CAGR) of 6.10%, the market demonstrates significant potential for expansion. This robust growth can be attributed to several factors. Increased disposable incomes across Europe, coupled with a rising trend towards experiential tourism and family-oriented activities, are key drivers. Furthermore, the continuous innovation within the amusement park industry, including the introduction of cutting-edge rides and immersive themed experiences, keeps attracting visitors. The market's segmentation, while not explicitly detailed, likely encompasses various park types (e.g., theme parks, water parks, family entertainment centers), each contributing to the overall growth. Competition is fierce amongst established players such as Europapark, Parc Asterix, Efteling, Disneyland Paris, and others, leading to continuous improvements in park offerings and visitor experience. However, challenges exist. Economic downturns can impact consumer spending on leisure activities, potentially slowing market growth. Seasonal variations in attendance, particularly in northern European countries, remain a factor to consider. Furthermore, maintaining sustainable practices and managing environmental concerns are increasing priorities for park operators. Future growth will likely depend on the ability of amusement parks to adapt to evolving consumer preferences, enhance technological integration, and address sustainability concerns while continuing to offer compelling and innovative entertainment. Strategic investments in new attractions and marketing initiatives are expected to remain crucial for maintaining competitiveness in this exciting yet demanding market. Key drivers for this market are: Increase in the online travel agencies in Russia, Due to factors including digital trends and technical improvements, the online booking industry is undergoing significant transformation. Potential restraints include: Booking Cancellation. Notable trends are: Rising Attention Toward the Theme-Based Amusement Parks.