In 2023, virtual private network (VPN) usage stood at approximately ** percent in the United States, the majority of respondents using a VPN doing so for personal devices only. By contrast, ** percent of American adults did not use a VPN or were unaware of them.

In 2022, the use of a virtual private network (VPN) in the United States was mainly for data privacy purposes. Other uses were streaming services and security while accessing public access, both mentioned by ** percent of respondents. VPNs allow users to establish secure connections between their devices and the internet by encrypting the data. For this reason, VPNs are used both in a private and professional context.

Since 2021, the most important reasons for using a virtual private network (VPN) in the United States were general privacy and security, which were mentioned by at least ** percent of respondents each year, this share reaching ** percent for general privacy in 2023. VPNs allow users to establish secure connections between their devices and the internet by encrypting the data. For this reason, VPNs are used both in a private and professional context.

Explore VPN Statistics to uncover surprising trends, global growth, and what they really mean for your privacy, security, and online freedom.

The dataset is comprised of the individual states in the U.S. with significant increases in average daily search volume for VPN following the introduction of social restrictions in March and April 2020. For each state, the trends in search volume for VPN terms subsequent to the initial spike in demand were also recorded every seven days aftewards.

In 2022, the main reason that led to the use of a virtual private network (VPN) in the United States was to protect personal data, mentioned by ** percent of respondents. VPNs allow users to establish secure connections between their devices and the internet by encrypting the data. For this reason, VPNs are used both in a private and professional context.

In 2024, just slightly over ** percent of respondents working for companies in the United States reported using a virtual private network (VPN). In addition, ** percent of respondents declared using a password manager. VPNs are designed to extend a network securely from a private location, such as a business or home, across a public network, as if the networks were directly linked. VPNs are popular among consumers for obfuscating their real location, whether to access geo-blocked services or bypass censorship or other restrictions. Among enterprises, VPNs are often set up to allow employees to access corporate intranets while travelling or working from home.

Virtual private network(VPN) usage has increased considerably in the United States over the past years. If in 2019 only **** percent of respondents were using a VPN at work, by 2022 the share of respondents increased to ** percent.

Employment statistics on the Virtual Private Network (VPN) Providers industry in the US

In 2023, the most common issue encountered on free virtual private networks (VPNs) in the United States was a slow internet connection, mentioned by ** percent respondents. VPNs allow users to establish secure connections between their devices and the internet by encrypting the data. For this reason, VPNs are used both in a private and professional context.

In 2023, the biggest justification for not using a virtual private network (VPN) in the United States was the lack of a personal need for one, highlighted by over half of respondents. Cost, which was mentioned by ** percent of respondents, also remained a top barrier to adopting personal VPNs, despite numerous free VPN options. VPNs allow users to establish secure connections between their devices and the internet by encrypting the data. For this reason, VPNs are used both in a private and professional context.

The global market size of Managed VPN is $XX million in 2018 with XX CAGR from 2014 to 2018, and it is expected to reach $XX million by the end of 2024 with a CAGR of XX% from 2019 to 2024.
Global Managed VPN Market Report 2019 - Market Size, Share, Price, Trend and Forecast is a professional and in-depth study on the current state of the global Managed VPN industry. The key insights of the report:
1.The report provides key statistics on the market status of the Managed VPN manufacturers and is a valuable source of guidance and direction for companies and individuals interested in the industry.
2.The report provides a basic overview of the industry including its definition, applications and manufacturing technology.
3.The report presents the company profile, product specifications, capacity, production value, and 2013-2018 market shares for key vendors.
4.The total market is further divided by company, by country, and by application/type for the competitive landscape analysis.
5.The report estimates 2019-2024 market development trends of Managed VPN industry.
6.Analysis of upstream raw materials, downstream demand, and current market dynamics is also carried out
7.The report makes some important proposals for a new project of Managed VPN Industry before evaluating its feasibility.
There are 4 key segments covered in this report: competitor segment, product type segment, end use/application segment and geography segment.
For competitor segment, the report includes global key players of Managed VPN as well as some small players. At least 5 companies are included:
* Alcatel-Lucent
* IBM Corporation
* Tata Communication
* Ericsson
* Avaya

The information for each competitor includes:
* Company Profile
* Main Business Information
* SWOT Analysis
* Sales, Revenue, Price and Gross Margin
* Market Share

For product type segment, this report listed main product type of Managed VPN market
* Remote Access VPN
* Site-to-site VPN
For end use/application segment, this report focuses on the status and outlook for key applications. End users sre also listed.
* Application I
* Application II
* Application III

For geography segment, regional supply, application-wise and type-wise demand, major players, price is presented from 2013 to 2023. This report covers following regions:
* North America
* South America
* Asia & Pacific
* Europe
* MEA (Middle East and Africa)
The key countries in each region are taken into consideration as well, such as United States, China, Japan, India, Korea, ASEAN, Germany, France, UK, Italy, Spain, CIS, and Brazil etc.

Reasons to Purchase this Report:
* Analyzing the outlook of the market with the recent trends and SWOT analysis
* Market dynamics scenario, along with growth opportunities of the market in the years to come
* Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
* Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
* Market value (USD Million) and volume (Units Million) data for each segment and sub-segment
* Competitive landscape involving the market share of major players, along with the new projects and strategies adopted by players in the past five years
* Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
* 1-year analyst support, along with the data support in excel format.
We also can offer customized report to fulfill special requirements of our clients. Regional and Countries report can be provided as well.

During a 2023 survey, it was found that NordVPN was the most popular VPN in the United States, used by ** percent of respondents. Proton VPN and Google One VPN followed, with ** and * percent of users, respectively. VPNs allow users to establish secure connections between their devices and the internet by encrypting the data. For this reason, VPNs are used both in a private and professional context.

South Korea Virtual Private Network (VPN) Market size was valued at USD 600 Million in 2024 and is projected to reach USD 1,640 Million by 2032, growing at a CAGR of 13.4% during the forecast period. i.e., 2026‑2032.South Korea faces increasing cyber threats from sophisticated hacking groups, ransomware attacks, and state-sponsored cybercriminals targeting government agencies, enterprises, and individuals. VPN adoption provides encrypted connections protecting sensitive data transmission across public networks and remote access scenarios.

The statistic shows the share of viewers who have used a VPN to watch a show only available in another country in the United States as of August 2017, sorted by age group. During the survey, ** percent of respondents stated that they used a VPN to watch a show only available in another country.

Personal VPN Router Market Outlook

According to our latest research, the global personal VPN router market size reached USD 1.42 billion in 2024, propelled by the increasing demand for online privacy and secure connectivity in both personal and professional settings. The market is set to expand at a robust CAGR of 9.8% from 2025 to 2033, with the forecasted market size projected to hit USD 3.29 billion by 2033. This growth is fueled by rising cybersecurity threats, heightened awareness about data privacy, and the proliferation of remote work environments, all of which are driving consumers and organizations to adopt personal VPN routers as a critical layer of digital security.

The primary growth factor for the personal VPN router market is the increasing frequency and sophistication of cyberattacks targeting individuals and enterprises. As more sensitive data is transmitted across public and private networks, the need for robust encryption and secure communication channels has never been greater. Personal VPN routers offer a comprehensive solution by encrypting all network traffic at the source, ensuring that users’ online activities remain private and protected from malicious actors. This is especially crucial in an era where remote work and hybrid work models have become the norm, making home networks a frequent target for cybercriminals. The widespread adoption of smart devices and IoT technology further amplifies the demand for personal VPN routers, as households and businesses seek to safeguard every connected device from potential vulnerabilities.

Another significant driver of market growth is the rising consumer awareness regarding online privacy and the increasing adoption of privacy-focused technologies. High-profile data breaches and growing concerns over government surveillance have led individuals and businesses alike to take proactive measures to protect their digital footprints. Personal VPN routers, with their ability to provide secure and anonymous internet access across multiple devices, are seen as an essential tool for maintaining privacy in a connected world. This is particularly relevant for small and medium enterprises (SMEs) and remote workers, who require enterprise-grade security solutions without the complexity or cost of traditional corporate networks. The ease of installation and user-friendly interfaces of modern VPN routers have further accelerated their adoption among non-technical users.

Technological advancements and product innovation are also playing a pivotal role in shaping the personal VPN router market. Manufacturers are continually introducing new features such as automatic kill switches, advanced encryption protocols, and seamless integration with mobile devices and cloud services. These innovations not only enhance the security and performance of VPN routers but also broaden their appeal to a wider range of customers, from tech-savvy individuals to large enterprises. Furthermore, the expansion of e-commerce and the availability of VPN routers through various online and offline distribution channels have made these devices more accessible than ever before, contributing to sustained market growth.

From a regional perspective, North America currently dominates the personal VPN router market, accounting for the largest share in 2024. This leadership position can be attributed to the high level of digitalization, widespread remote work adoption, and stringent data privacy regulations in the United States and Canada. Europe follows closely, driven by strict GDPR compliance requirements and a strong emphasis on data security. The Asia Pacific region is expected to witness the fastest growth during the forecast period, fueled by rapid urbanization, increasing internet penetration, and a burgeoning middle class that is becoming more conscious of online privacy. Latin America and the Middle East & Africa are also emerging as promising markets, supported by growing investments in digital infrastructure and rising awareness about cybersecurity threats.

Product Type Analysis

In the context of accelerating digital transformation and heightened cybersecurity risks, Virtual Private Network (VPN) providers have emerged as a vital layer of security and privacy within the US digital landscape. Once largely confined to facilitating secure remote access for enterprises, VPNs have gained mainstream traction among consumers, now integrated into the daily routines of millions of users. From 2020 to 2025, the US VPN provider industry recorded a compound annual growth rate (CAGR) of 13.8%, with revenues projected to reach $3.6 billion in 2025, driven by current year growth of 8.2%. This growth is underpinned by increased online activity, rising digital privacy concerns and a more interconnected economy. Over the past five years, industry providers have responded to surging demand with substantial infrastructure investments, particularly in bare-metal and RAM-only server technologies that enhance both performance and privacy protection. Widespread adoption of freemium models has widened user access, though it has also intensified price competition. Despite these pressures, industry profitability is supported by stable margins, reflecting ongoing efficiency gains and strategic pricing initiatives. Nonetheless, providers continue to grapple with high operational costs, evolving regulatory requirements and the challenge of maintaining differentiation within an increasingly commoditized market.

Moving forward, the industry is forecast to achieve a CAGR of 8.0% from 2025 to 2030, reaching $5.3 billion. This growth indicates continued but slightly slower expansion driven by persistent cybersecurity threats and deeper internet penetration. The next era of growth is expected to be shaped by advances in artificial intelligence for network optimization, automated threat detection and intelligent server management, alongside an uptick in mergers and acquisitions as larger cybersecurity firms seek to consolidate expertise and scale. As competition intensifies, both among established VPN brands and from technology giants integrating VPN capabilities, US providers will need to prioritize ongoing investment in infrastructure, portfolio diversification and the adoption of emerging technologies to sustain their relevance and value proposition in the evolving digital security ecosystem.

Discover the current state and future prospects of the Point-to-Point Protocol (PPP) market. This analysis reveals market size, CAGR, key drivers, trends, restraints, and leading companies, providing valuable insights for businesses and investors. Explore regional market shares and future projections for the period 2025-2033.

In 2020, ** percent of American adults surveyed for this study stated that they knew what a Virtual Private Network (VPN) was. By 2022, the share of respondents familiar with VPNs increased to ** percent.

VPN usage in the United States has surged during the coronavirus crisis, increasing 124 percent during the two weeks between March 8 and March 22, 2020. The United States reported an increase of over 33,000 confirmed COVID-19 cases during these two weeks. Increased VPN usage can have many reasons, the most popular ones being access to other digital media content and social networks, and most importantly, access to different news sources. As some countries restrict access to many news and media outlets, users frequently use VPN to stay up to date with crucial developments.For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.