The Magic Kingdom theme park at Walt Disney World in Florida, United States, reported over 17.7 million visitors in 2023. Despite welcoming more guests in 2023 than it did in 2022, the amusement park was not able to reach pre-pandemic levels of attendance that year. Theme parks - additional information The most visited theme park worldwide, Walt Disney World Magic Kingdom, located in Florida, reports increasing visitor numbers each year. However, this decreased slightly in 2016, during which attendance at the park was around 20.4 million. Disney's theme parks are not only ranked high in the United States. Disneyland Park in France received 9.93 million visitors in 2022 - almost twice that of its closest European competitor, De Efteling which counted 5.43 million attendees. SeaWorld In recent years, the controversial use of killer whales in shows and performances at SeaWorld parks has been the topic of public debate. In February 2010, a captive killer whale located at the SeaWorld park in Florida killed its trainer during a show. That year, the park reported a decline in visitor numbers. Declining visitor numbers at the SeaWorld theme park in California were also reported during the same year.

In 2023, the United States’ Magic Kingdom (Walt Disney World) was visited by over 17.7 million people, making it the most visited amusement park worldwide. Meanwhile, the second most visited park was Disneyland in Anaheim California.

Popular U.S. attraction, Epcot Theme Park (Walt Disney World Resort, Florida),  was visited by nearly ** million people in 2023. Epcot is sometimes referred to as a 'permanent world’s fair' due to its focus on technology, human innovation and international culture. The park is owned by entertainment giant, The Walt Disney Company, under its 'Parks, Experiences and Products' division.

******************************************************************************, was the most visited Disney theme park location in the United States in 2023, with over **** million visitors. Meanwhile, the Disney theme park with the fewest visitors that year, also located at *********************************************************, which reported just under *** million guests.

Popular U.S. attraction, Animal Kingdom (Walt Disney World Resort Florida), was visited by around *** million people in 2023. Disney's Animal Kingdom is a zoo themed park, which focuses mainly on nature and animal conservation.

Theme Park Vacation Market Outlook

The global theme park vacation market size was valued at approximately USD 52 billion in 2023 and is projected to reach USD 85 billion by 2032, growing at a compound annual growth rate (CAGR) of 5.5% during the forecast period. One of the major growth factors driving the market is the increasing disposable income of the middle class, leading to higher expenditure on leisure and recreational activities. Additionally, the rising trend of family vacations and the increasing popularity of themed entertainment are significantly contributing to the market's expansion.

The growth of the theme park vacation market is primarily fueled by advancements in technology and innovative attractions. The incorporation of augmented reality (AR) and virtual reality (VR) in theme parks has transformed the overall visitor experience, making it more immersive and engaging. These technological advancements not only attract a larger audience but also encourage repeated visits, thereby boosting the market growth. Furthermore, theme parks are continually evolving their offerings by introducing new rides, themed areas, and seasonal events to keep the visitors engaged and to enhance the overall guest experience.

Another significant growth factor is the increasing collaboration between theme parks and popular entertainment franchises. Partnerships with well-known movie studios, toy brands, and video game companies have led to the development of themed attractions and rides that appeal to a broad audience, especially children and teenagers. These collaborations have proven to be highly effective in drawing crowds, as fans of these franchises are eager to experience their favorite characters and stories in a real-world setting. Additionally, these partnerships often involve cross-promotional activities that further boost the visibility and appeal of the theme parks.

The growing emphasis on tourism and the support of government initiatives to promote local and international tourism are also playing a crucial role in the expansion of the theme park vacation market. Many countries are investing in the development of new theme parks and the expansion of existing ones to attract tourists. These initiatives not only contribute to the growth of the theme park industry but also provide a significant boost to the local economy by generating employment opportunities and increasing revenue from tourism-related activities.

From a regional perspective, the Asia-Pacific region is expected to witness the highest growth rate during the forecast period. The increasing urbanization, rising disposable incomes, and a growing middle-class population in countries like China and India are driving the demand for theme park vacations. Moreover, the presence of popular theme parks in this region, such as Disneyland in Tokyo and Shanghai and Universal Studios in Singapore and Beijing, further boosts the market growth. North America remains a significant market, with established parks like Disney World and Universal Studios continuing to attract millions of visitors each year. The European market is also growing steadily, with parks like Disneyland Paris and Europa-Park contributing to the regional growth.

Type Analysis

The theme park vacation market can be segmented by type, including amusement parks, water parks, adventure parks, and others. Amusement parks, which are characterized by a variety of rides, games, and entertainment shows, hold a significant share of the market. These parks cater to a wide range of age groups and interests, making them a popular choice for family vacations. The continuous introduction of new rides and attractions, coupled with themed areas and events, keeps the amusement park segment dynamic and appealing to visitors. Moreover, partnerships with popular entertainment franchises further enhance the allure of these parks.

Water parks are another prominent segment in the theme park vacation market. These parks feature water-based attractions such as slides, wave pools, and lazy rivers, which are particularly popular during the summer months. The increasing focus on health and wellness has also contributed to the popularity of water parks, as they offer a fun and active way to cool off and relax. Many water parks are expanding their offerings to include spa services, fitness classes, and wellness programs, further broadening their appeal and attracting a diverse audience.

Adventure parks, which offer activities such as zip-lining, rock climbing, and obstacle courses, are gaining popularity among thrill-seekers and

The number of visitors at Disney's Walt Disney World Hollywood Studios decreased by *** percent in 2023 over the previous year. In total, about **** million guests visited the theme park in 2023.

Hong Kong Disneyland is the world’s fifth Disney theme park and the second in Asia. Opened in September 2005, this theme park is one of the most visited destinations in Hong Kong. Before the coronavirus pandemic, the theme park received about *** million visits. After a significant drop after the start of the pandemic, annual attendance number rose again to *** million in 2023. Theme parks in Hong KongHong Kong is home to a number of famous amusement parks, from Ocean Park, the second largest theme park in the city, to Core Aquapark and some smaller ones such as Snoopy World. Marine animal theme park Ocean Park, located in the south of Hong Kong island, was built in the 1970s and has been the main crowd puller for years. However, attendance at Ocean Park started to decrease in 2015. A year later, the number of visits to Disneyland surpassed the visits to Ocean Park for the first time. Today, Hong Kong Disneyland is the city’s largest amusement park and one of the major family and tourist attractions. Besides Disney character experiences, the park offers themed accommodations, dining services, and is famous for having a wide range of activities for small children. Development of Disneyland Hong KongDisneyland Hong Kong is the only Disneyland theme park among the three in Asia that is operating at a loss. Over **** of its visitors used to come from mainland China. However, with the opening of Shanghai Disneyland, attendance at Hong Kong Disneyland is expected to decrease in the future.

This dataset provides a log of recorded incidents that occurred on Walt Disney World and Universal Orlando properties [3]. It has been meticulously created from unstructured PDF files available on the Florida government website [4]. The raw ride names have been cleaned and standardised, and the associated theme park for each incident has been added for clarity [4]. This resource is invaluable for analysts and data scientists looking to understand incident patterns and conduct further analysis [4].

Columns

• Company: Identifies the proprietor of the land where the incident took place, e.g., Disney or Universal [3, 4].
• Incident_date: The specific date when the incident occurred [3, 4].
• Ride_name_dirty: The original, raw name of the ride as it appeared in the source PDF file [3, 4].
• Ride_name: A manually cleaned version of the ride name, refined to remove duplicates and inconsistencies using domain knowledge [3, 4].
• Theme_Park: The specific theme park where the incident happened, determined through domain knowledge [3, 4].
• age_gender: Provides the age and gender of the guest affected by the incident. For instance, "43 yom" signifies a 43-year-old male, and "41 yof" represents a 41-year-old female [3, 4].
• description: A textual account detailing what transpired with the guest during the incident [4, 5].

Distribution

The dataset is provided as a CSV file, detailing individual incidents [2, 3]. While exact total row counts are not specified, the data spans incidents from 29th December 2001 to 7th December 2022 [5]. The distribution of incidents by company shows that 74% occurred at Disney World and 26% at Universal [5]. Notable ride names appearing in the data include Space Mountain and Expedition Everest [5, 6], while Magic Kingdom and Animal Kingdom are frequently listed theme parks [6]. Common incident descriptions involve issues like motion sickness and chest pain [6].

Usage

This dataset is ideal for various data science and analytics applications [4]. It can be utilised for: * Data Analytics: Understanding incident trends and frequencies across different parks and rides [4]. * Natural Language Processing (NLP): Analysing incident descriptions to extract key themes, common causes, or sentiment [4]. * Data Cleaning and Feature Engineering: Serving as a practical case study for cleaning unstructured text data and preparing features for machine learning models [4]. * Health and Safety Analysis: Identifying recurring health-related incidents or safety concerns within theme park environments [4].

Coverage

The dataset focuses on incidents occurring within Walt Disney World and Universal Orlando properties in Florida, USA [3]. The time coverage extends from 29th December 2001 to 7th December 2022 [5]. Demographic scope includes the age and gender of affected guests [3].

License

CC0

Who Can Use It

This dataset is suitable for: * Data Analysts: For exploratory data analysis and trend identification [4]. * Data Scientists: For building predictive models or applying NLP techniques [4]. * Researchers: Studying public safety and incident reporting in theme park environments. * Students: As a practical dataset for learning data cleaning, transformation, and analytical skills [4].

Dataset Name Suggestions

• Orlando Theme Park Incidents Log
• Universal/Disney World Incident Data (2001-2022)
• Florida Theme Park Safety Records
• Amusement Park Incident Tracker

Attributes

Original Data Source: Universal/Disney World Incident Data (2002-2022)

Amusement parks are navigating a dynamic landscape, driven by recent challenges and innovations. In the wake of natural disasters like hurricanes and wildfires, parks have faced closures and financial setbacks, underscoring the need for robust emergency planning and infrastructure resilience. Despite these disruptions, attendance at amusement parks has surged. The introduction of new attractions, like Super Nintendo World at Universal Studios Hollywood and DreamWorks Land at Universal Studios Orlando, highlights how tapping into popular cultural franchises can improve engagement and profit growth. By strategically expanding and innovating, amusement parks stay competitive in a rapidly evolving market. Revenue expanded at a CAGR of 31.5% to $35.5 billion over the years to 2025, including a swell of 4.3% that year. The rise in digital integration and family-oriented attractions has reshaped visitor experiences, catering to a broader audience seeking shared adventures. Parks like Disney and Universal have led the charge, with family coasters and themed lands enhancing appeal. This period hasn't been without hurdles, as ticket prices have steadily increased, impacting affordability for many families. Strategies like revised membership models aim to stabilize revenue while making parks more accessible. These trends have set the stage for future growth, reflecting the industry's adaptability. The next few years promise continued evolution for amusement parks, with projections pointing towards significant expansions and technological advancements. With Universal’s upcoming Epic Universe and Disney’s Villains Land on the horizon, parks are leaning into diverse themes and experiences to attract both thrill-seekers and families. The integration of beloved video games and digital platforms, highlighted by partnerships like Disney's collaboration with Fortnite, suggests a focus on merging virtual and physical realms to allure a connected generation. The replacement of older attractions with innovative designs ensures parks remain fresh and exciting. As parks embrace cutting-edge technologies like AI-enhanced animatronics and wearable tech, they’re poised to offer even more personalized and immersive experiences. These efforts are expected to bolster attendance and revenue, securing amusement park’s stability over the coming years. Revenue is expected to climb at a CAGR of 2.2%, reaching $39.5 billion through 2030.

In 2023, the Disneyland theme park in Anaheim, California welcomed more than 17 million visitors in total. This shows an increase of 2.2 percent compared to the previous year. The number of visitors to the park peaked in 2019.

With over 17.7 million visitors in 2023, the most visited amusement park in the United States was Magic Kingdom Theme Park at Walt Disney World Resort, located in Lake Buena Vista, Florida. Meanwhile, Epcot recorded the country's the third highest attendance that year, with nearly 12 million visitors.

Companies like Disney Parks, Universal Destinations & Experiences, and Merlin Entertainments dominate the market, collectively holding around 45% of global theme park tourism. They leverage blockbuster intellectual properties, cinematic ride experiences, and seamless integration of theme park resorts.

Regional operators such as Shanghai Disney Resort, Tokyo DisneySea, and Germany’s Europa-Park account for 30% of the market, catering to localized audiences with unique cultural adaptations and seasonal events. They attract both domestic and international tourists by incorporating themed hospitality, live entertainment, and food experiences inspired by regional heritage.

New entrants like Ferrari World Abu Dhabi, Genting SkyWorlds, and Motiongate Dubai hold 20% of the market, offering cutting-edge ride technology, IP-based attractions, and high-tech visitor engagement. Independent parks and niche theme experiences, such as heritage-based theme parks and eco-friendly adventure parks, contribute the remaining 5%.

Global Market Share by Key Players

The Asia-Pacific amusement park market is valued at XX million in 2025 and is projected to reach XX million by 2033, exhibiting a CAGR of 3.34%. The growth of the market is attributed to the increasing disposable income and urbanization in the region. The rising popularity of theme parks and amusement parks as a form of entertainment and leisure is also driving the market growth. Moreover, the increasing number of tourists in the region is contributing to the market expansion. Key drivers of the market include the growing popularity of immersive and experiential entertainment, the increasing demand for family-friendly destinations, and the expansion of theme parks and amusement parks in the region. Key trends shaping the market include the adoption of advanced technologies such as virtual reality and augmented reality, the development of new and innovative rides and attractions, and the increasing focus on sustainability. However, factors such as economic downturns, natural disasters, and geopolitical tensions can restrain market growth. Recent developments include: Nov 2022: The Walt Disney Company Asia Pacific revealed an expansion of its 70-year collaboration with publishing house Kodansha to include Japanese anime. Disney and Kodansha worked together in the publishing space and will now venture into the world of anime., Aug 2022: Hong Kong-headquartered PAG bought Japan's famously wacky theme park for JPY 100 billion (USD 720 million) as the country relaxed its strict pandemic restrictions.. Key drivers for this market are: Internet Penetration is Driving the Market. Potential restraints include: Government Regulations are Restraining the Market. Notable trends are: Rising Water Parks and Rides.

Cartoon Animation Performance Costume Market Outlook

In 2023, the global market size for cartoon animation performance costumes is estimated to be valued at approximately USD 2.3 billion. With a projected CAGR of 7.5% from 2024 to 2032, this market is expected to reach around USD 4.5 billion by 2032. The growing demand for immersive and interactive experiences across various sectors is a significant growth factor propelling this market.

The escalating popularity of themed events, conventions, and cosplay in the entertainment industry is a crucial driver for the cartoon animation performance costume market. As people seek more engaging and personalized entertainment experiences, the demand for high-quality, realistic costumes has surged. This trend is particularly prominent among younger demographics who actively participate in comic conventions, themed parties, and other similar events. The integration of advanced technologies such as augmented reality (AR) and virtual reality (VR) in costumes to enhance user experience further fuels this demand.

Another vital growth factor is the rising investment in theme parks and entertainment hubs worldwide. Themed attractions and amusement parks have become a significant part of the tourism industry, drawing millions of visitors annually. These parks often require elaborate and character-specific costumes to provide an immersive experience for their visitors. As new theme parks continue to open and existing ones expand, the demand for cartoon animation performance costumes is set to increase significantly. Additionally, the focus on creating family-friendly entertainment environments has prompted operators to invest heavily in high-quality costumes.

The advertising industry also plays a pivotal role in the growth of this market. Brands are increasingly using mascot and character costumes as part of their marketing strategies to create a lasting impression on their target audience. These costumes, often inspired by popular cartoon characters, are used in promotional events, advertisements, and social media campaigns. The visual appeal and relatability of these characters help brands connect with a broader audience, driving the demand for cartoon animation performance costumes. Furthermore, the customization options available allow brands to create unique and recognizable mascots, further fueling market growth.

Regionally, North America currently holds a significant share of the global cartoon animation performance costume market. The presence of major entertainment hubs such as Hollywood, Disney World, and Universal Studios, combined with a high disposable income and a strong culture of themed events and conventions, drives the demand in this region. However, Asia Pacific is expected to exhibit the highest growth rate during the forecast period. The increasing number of theme parks, rapid urbanization, and growing middle-class population with rising disposable incomes are key factors contributing to this growth. Countries like China, Japan, and India are witnessing significant investments in the entertainment and tourism sectors, further boosting the demand for performance costumes.

Product Type Analysis

The cartoon animation performance costume market is segmented into character costumes, mascot costumes, and themed costumes. Character costumes, often based on popular cartoon and movie characters, hold a substantial market share. These costumes are highly sought after in the entertainment industry, especially for events such as comic conventions, themed parties, and cosplay events. The demand for character costumes is driven by their ability to bring beloved characters to life, providing fans with a tangible connection to their favorite media. Additionally, advancements in costume design and materials make these costumes more realistic and comfortable, further driving their popularity.

Mascot costumes are another significant segment within the market. These costumes are widely used by sports teams, schools, and corporations to create a mascot that represents their brand or team. The demand for mascot costumes is particularly strong in the advertising and entertainment industries. Companies use mascots to enhance brand recognition and engage with their audience in a fun and memorable way. Moreover, the customization options available allow organizations to create unique mascots that reflect their identity and values, driving further growth in this segment.

Themed costumes, which include costumes designed for specific themes such as Halloween, Christmas, or other cultural events, are a

Tokyo Disneyland attracted about 15.1 million visitors in 2023. Figures recovered from the effects caused by the COVID-19 pandemic. The facility remained one of the most popular theme parks across Japan and a valuable part of the amusement and theme park market in the Japanese leisure industry. A brief history The park is located close to Tokyo in Chiba prefecture. It opened in April 1983 and was the first Disney theme park established outside the United States. It is owned by the Oriental Land Company which dedicated around 180 billion Japanese yen to the park construction which is strongly inspired by its U.S. predecessors, barring some exceptions. Three years after the opening, the Tokyo Disneyland Official Hotel Program was implemented, followed by the opening of more hotels over the course of the next years. Major attraction in JapanFrom its first day, the park attendance grew constantly and within four years, the accumulated loss of the park was cleared. The success of the park sparked the establishment of a second adjacent Disney theme park in 2001: Tokyo DisneySea. The combined attendance of Tokyo Disneyland and DisneySea amounted to more than 27.51 million in the fiscal year ending on March 31, 2024, putting them in the number one spot of the theme park ranking in Japan.

In 2023, **** million visitors came to Marne-la-Vallée, near Paris, to visit one of the most famous amusement parks in Europe: Disneyland Paris. Compared to the previous year, visitor numbers increased by *** percent.

The LTR Genie Score of Kissimmee, FL is 76 and STR Genie Score is 80, indicating a high level of rentability for both long-term and short-term rental properties in the area. The high scores are likely influenced by the strong LTR Net ROI of 33.36% and STR Net ROI of 44.12%, as well as the relatively high STR Occupancy rate of 61.11%. The 1-Year Price Appreciation Forecast of -1.0% may be a factor in the slightly lower LTR Genie Score compared to the STR Genie Score.Kissimmee, FL is a popular tourist destination due to its proximity to major attractions such as Walt Disney World and Universal Studios, making it an attractive market for short-term rental investments. Additionally, the area's steady LTR Rent Growth Rate of 0.0545% indicates potential for long-term rental investment as well.Overall, Kissimmee, FL appears to be a promising market for both long-term and short-term rental investments. Real estate investors may find success in diversifying their portfolio by considering properties in this area for both rental strategies.