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The India Washing Machine Market Report is Segmented by Type (front Load and Top Load), by Technology (fully Automatic and Semi-Automatic), and by Distribution Channel (supermarkets and Hypermarkets, Specialty Stores, Online, and Other Distribution Channels). The Market Size and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.
In 2022, the leading washing machine brand in India was LG with around 29 percent of the total shipped units. Samsung followed not far behind with 18 percent of the market share. The leading Indian brand in the market was Godrej, with a market share of 11 percent.
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India Washing Machine Market was valued at USD 1.66 billion in 2024 and is anticipated to grow with a CAGR of 7.62% through 2030.
Pages | 81 |
Market Size | 2024: USD 1.66 Billion |
Forecast Market Size | 2030: USD 2.57 Billion |
CAGR | 2025-2030: 7.62% |
Fastest Growing Segment | Online |
Largest Market | North |
Key Players | 1. LG Electronics India Private Limited 2. Samsung Electronics Co., Ltd. 3. Whirlpool of India Limited 4. Godrej & Boyce Manufacturing Company Limited 5. Panasonic Life Solutions India Private Limited 6. Xiaomi Technology India Private Limited 7. Haier India Appliances Pvt. Ltd 8. IFB Industries Limited 9. Bosch Limited 10. BPL Limited |
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India washing machine market size reached USD 1.9 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 2.8 Billion by 2033, exhibiting a growth rate (CAGR) of 4.40% during 2025-2033. The rising number of laundromats and dry-cleaning services is primarily driving the market growth across the country.
Report Attribute
|
Key Statistics
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Base Year
| 2024 |
Forecast Years
| 2025-2033 |
Historical Years
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2019-2024
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Market Size in 2024 | USD 1.9 Billion |
Market Forecast in 2033 | USD 2.8 Billion |
Market Growth Rate (2025-2033) | 4.40% |
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on type, capacity, distribution channel, and end use.
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India Washing Machine Market size was valued at USD 1,612.54 Million in 2023 and is projected to reach USD 2,923.19 Million by 2031, growing at a CAGR of 7.89% from 2024 to 2031.
India Washing Machine Market Overview
The Indian washing machine market has been growing rapidly, with increasing demand for both semi-automatic and fully automatic washing machines. Factors such as rising awareness about hygiene, convenience, and affordability have contributed to this growth. Because of shifting lifestyles and rising disposable money, there has been a growth in the demand for washing machines in recent years. The nation's demand for high-end electronic home appliances is rising as well.
Industry insiders claim that India seeks to profit from consumers who are wanting to upgrade to premium goods at a range of pricing points, including mass, middle class, and high end. Companies are investing extensively in expanding their manufacturing units and product portfolio in order to meet the increased demand. For example, Whirlpool has increased its capacity for washing machines and refrigerators by investing about Rs 300 crore in the previous three years in its production plants in Puducherry, Pune, and Faridabad in Delhi-NCR. Whirlpool is aiming for further growth in the household washing machine industry, which is predicted to rise in double digits over the next two to three years, capitalizing on the premiumization trend.
The consumer durables market possesses tremendous growth potential and has attracted investors from all over the world. The production volume of washing machines across India was over ** million units in financial year 2024. White goods essentials Home appliances such as air conditioners, washing machines and refrigerators have untapped potential for expansion and penetration into the Indian market. The revenue generation in the industry reached 1.15 trillion Indian rupees in 2023. Air conditioners had a penetration rate of around ** percent in 2024 as opposed to refrigerators, which was around ** percent. The demand for air-conditioners has been on the rise caused by the scorching heat during summers where temperatures have broken many records in the last two years. Road aheadSocial media has dominated the advertising spend for the sector. Air conditioners were also advertised in the IPL. Electrification of rural areas combined with the fast-growing online shopping industry, the consumer durables market is expected to grow at a compound annual rate of almost ten percent.
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It is projected that the washing machine market will keep on staying on a positive path of development, considering that the total sales will reach a height of USD 72.22 billion in the year 2025 and an additional growth to USD 109 billion by 2035. The progress is calculated with a compound annual growth rate (CAGR) of 4.5% during the estimated time frame.
Metric | Value |
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Industry Size (2025E) | USD 72.22 billion |
Industry Value (2035F) | USD 109 billion |
CAGR (2025 to 2035) | 4.5% |
Country Wise Analysis
Countries | CAGR (2025 to 2035) |
---|---|
USA | 8.7% |
UK | 8.8% |
Germany | 3% |
Japan | 8.4% |
India | 9% |
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The global market size for automatic washing machines was valued at USD 24.2 billion in 2023 and is expected to reach approximately USD 38.5 billion by 2032, growing at a compound annual growth rate (CAGR) of 5.2% during the forecast period. This growth can be attributed to several factors, including rising disposable incomes, increasing urbanization, and advancements in washing machine technology.
One of the primary growth factors driving the automatic washing machine market is the rising disposable income of consumers worldwide. As individuals and households gain more purchasing power, they tend to invest in home appliances that offer convenience and improve the quality of life. This trend is especially notable in emerging economies where the middle-class population is expanding rapidly. Furthermore, the increasing number of dual-income households has led to a higher demand for time-saving and efficient home appliances like automatic washing machines.
Another significant growth factor is the rapid pace of urbanization occurring globally. Urban areas typically provide better access to a wide range of consumer goods and services, including home appliances. As more people migrate from rural to urban areas, the demand for household appliances, including washing machines, is expected to rise. Additionally, the busy lifestyle associated with urban living often necessitates the use of automated appliances to manage daily chores, further propelling market growth.
Technological advancements in the design and functionality of washing machines are also contributing to market expansion. Innovations such as smart connected washing machines, which can be controlled via smartphones and other devices, are gaining popularity. These advanced models offer features like energy efficiency, water conservation, and customized wash cycles, making them attractive to tech-savvy consumers. Manufacturers are continually investing in research and development to introduce new technologies that meet evolving consumer preferences.
Household Washing Machines have become an essential part of modern living, offering convenience and efficiency to families around the world. With the increasing pace of urbanization and the rise in dual-income households, the demand for these appliances has surged. They not only save time but also ensure that clothes are cleaned thoroughly, which is particularly important in today's fast-paced lifestyle. As technology advances, household washing machines are becoming more sophisticated, offering features such as energy efficiency, water conservation, and smart connectivity, making them indispensable in contemporary homes.
From a regional perspective, the Asia Pacific region dominates the global automatic washing machine market. Countries like China, India, and Japan are significant contributors to market growth due to their large population base and increasing urbanization rates. North America and Europe also hold substantial market shares, driven by high living standards and a strong preference for technologically advanced appliances. The rising adoption of energy-efficient appliances in these regions further supports market growth.
The automatic washing machine market is segmented by product type into front load, top load, fully automatic, and semi-automatic washing machines. Each segment has its unique features and advantages that cater to different consumer preferences. Front load washing machines, known for their energy and water efficiency, are increasingly popular in regions with stringent environmental regulations. These machines typically offer more washing programs and better cleaning performance, making them a preferred choice among consumers who prioritize quality over cost.
Top load washing machines, on the other hand, are favored for their ease of use and affordability. These machines generally have a shorter wash cycle and are easier to load and unload, which appeals to consumers with busy lifestyles. Despite being less energy-efficient than front load models, top load washing machines remain popular in many markets, particularly in North America and Latin America, where convenience often outweighs environmental concerns.
Fully automatic washing machines are designed to offer maximum convenience by automating the entire washing process, from soaking and washing to rinsing and dry
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The India Laundry Appliances Market report segments the industry into Type (Freestanding, Built In), Product (Washing Machine, Dryers, Electric Smoothing Irons, Others), Technology (Automatic, Semi-Automatic/ Manual, Others), and Distribution Channel (Supermarkets And Hypermarkets, Specialty Stores, Online, Other Distribution Channels). Five years of historical data and five-year forecasts are included.
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The size of the Asia Pacific Portable Washing Machine Market was valued at USD 5.18 Million in 2023 and is projected to reach USD 7.13 Million by 2032, with an expected CAGR of 4.67% during the forecast period. A portable washing machine is a compact and versatile appliance designed for convenience and efficiency in small living spaces or for those who need a temporary washing solution. Typically, these machines are compact and lightweight, making them easy to move and store when not in use. They are often ideal for apartments, dorms, RVs, or vacation homes where space is limited. Portable washing machines come in two main types: manual and electric. Manual models require users to fill them with water, agitate the laundry by hand, and then drain the water manually. The Asia Pacific portable washing machine market has experienced significant growth, driven by urbanization, rising disposable incomes, and increasing demand for compact and convenient home appliances. The region's rapid urban development, coupled with the growing trend of smaller living spaces, has led to a heightened preference for space-saving solutions like portable washing machines. Additionally, the increasing number of working professionals and the need for efficient household chores have further boosted the market. Recent developments include: October 2023: Haier Appliances India (Haier India) introduced a new lineup of washing machines in India. The 306 washing machine series debuts with an industry-first feature – Ultra Fresh Air, designed to preserve the freshness of clothes after each cycle., August 2023, LG Electronics unveiled the latest addition to its second-generation LG SIGNATURE lineup during IFA 2023 – the new Washer-Dryer with Heat Pump. Harnessing LG’s advanced heat pump technology, this space-efficient appliance ensures effective washing and drying performance, gentle clothing care, and an unmatched one-stop laundry experience.. Key drivers for this market are: Smart Electric Portable Washing Machine Driving the Market. Potential restraints include: Availability Alternative Laundry Methods. Notable trends are: Increased Demand for Portable Washing Machines in Small Homes.
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The Asia-Pacific Washing Machine Market report segments the industry into Product Type (Front Load, Top Load), Technology (Fully Automatic, Semi-Automatic), Distribution Channel (Multi-brand Stores, Specialty Stores, Online, Other Distribution Channels), and Geography (China, India, Japan, South Korea, Australia, Rest of Asia-Pacific). Five-year historical trends and forecasts are included.
The consumer durables market in India is divided into rural and urban sectors. The market possesses tremendous growth potential and has attracted investors from all over the world. The market size of washing machines across the south Asian country was over 160 billion Indian rupees in 2021.
White goods essentials
Home appliances such as air conditioners, washing machines and refrigerators have untapped potential for expansion and penetration into the Indian market. The revenue generation in the industry was estimated to reach 46 billion U.S. dollars in 2020. Air conditioners had a penetration rate of less than five percent in 2018 as opposed to washing machines, which had already crossed the ten percent mark in 2016. The demand for air-conditioners has been on the rise caused by the scorching heat during summers where temperatures have broken many records in the last two years.
Road ahead
Social media has dominated the advertising spend for the sector. Air conditioners were also advertised in the IPL. Electrification of rural areas combined with the fast-growing online shopping industry, the consumer durables market is expected to grow at a compound annual rate of almost ten percent till 2022.
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India Washing Machine Market obtained market size of more than INR 10000 Crore in 2021-22. This report consist industry trends and major growing factors.
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Global Portable Washing Machines Market is segmented by Product Type(Top Load, Front Load), by End- User(Residential, Commercial), by Distribution Channel (Multi-Branded Stores, Specialty Stores, Online and Other Distribution Channels), and by Region (North America, Europe, Asia Pacific, South America, and Middle East & Africa). The market size and forecasts are provided in terms of value (USD billion) for all the above segments.
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The global residential washing machine market is projected to reach a value of USD 49.01 million by 2033, expanding at a CAGR of 7.55% during the forecast period of 2025-2033. The demand for innovative, energy-efficient, and smart washing machines is driving market growth. Additionally, urbanization and rising disposable income in developing economies are contributing to the rising demand. Leading market players include Panasonic, Whirlpool Corporation, LG Electronics Inc, IFB Industries Ltd, and Haier Group Corporation. Key factors influencing market growth include rising urbanization, increasing disposable income, and growing demand for smart home appliances. Technological advancements and the integration of IoT and AI are driving innovation in the washing machine industry. The demand for customized washing machines tailored to specific consumer needs and preferences is also gaining traction. E-commerce platforms and the convenience of online shopping are expected to drive sales in the coming years. Recent developments include: May 2023: Super Plastronics Pvt. Ltd invested USD 240 million in a washing machine plant in Noida, India. The company is the brand licensee for several international electronics companies and invested in the washing machine segment of Thompson, which entered the Indian washing machine market in 2020., March 2023: Haier introduced new washing machines that are manufactured in India, expanding its range of home appliances. Priced at INR 43,000 (USD 518.63), the washing machines offer smart laundry solutions and come in capacities ranging from 8 kg to 9 kg. They include features such as anti-scaling technology, a bionic magic filter, and a 3D rolling wash, with a lineup of 60 models.. Key drivers for this market are: Increasing Urbanization Raising Sales of Residential Washing Machines, Increasing Demand for Convenience. Potential restraints include: Supply Chain Disruptions with Rising Geopolitical Tensions, Environmental Concern and High Power Consumption. Notable trends are: Significant Consumer Demand for Fully Automatic Machine.
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Access Asia Pacific Combo Washer Dryer Industry Overview which includes Asia Pacific country analysis of (China, Japan, South Korea, India, Australia, Singapore, Taiwan, South East Asia, Rest of APAC), market split by Type, Application, End Use
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The global pulsator washing machine market, valued at $41.72 billion in 2025, is projected to experience steady growth, driven by a Compound Annual Growth Rate (CAGR) of 4.8% from 2025 to 2033. This growth is fueled by several key factors. Firstly, the continued strong demand in developing economies, particularly in Asia-Pacific regions like China and India, where pulsator washers remain a popular and affordable choice for a large portion of the population. These regions offer significant market penetration opportunities for manufacturers. Secondly, ongoing advancements in technology, such as improved energy efficiency features and enhanced wash cycles, are attracting consumers seeking budget-friendly yet effective laundry solutions. Finally, the increasing urbanization in these regions leads to higher demand for compact and space-saving appliances, a characteristic that strongly favors pulsator washing machines over their top-load or front-load counterparts. The household segment currently dominates the application market, however, growth in commercial applications such as laundromats and small businesses contributes positively to overall market expansion. Competitors such as LG, Samsung, and Haier actively participate in this market, driving innovation and competition. However, the market faces certain challenges. The increasing preference for higher-capacity and more advanced washing machine technologies in developed markets presents a restraint on the growth trajectory of pulsator washers. Consumers in North America and Europe are increasingly adopting top-load and front-load washers with sophisticated features like steam cleaning and smart connectivity. Furthermore, the fluctuation in raw material prices and the increasing cost of manufacturing can impact the overall profitability and thus the market expansion. Despite these headwinds, the substantial demand from developing economies and continuous product improvements are expected to maintain a moderate yet consistent growth for the pulsator washing machine market throughout the forecast period. The strategic expansion into niche markets and the development of energy-efficient, high-performing models will be critical for sustained success in the coming years.
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The size of the Washing Machine with Dryer Market in India market was valued at USD 3.76 Million in 2023 and is projected to reach USD 6.30 Million by 2032, with an expected CAGR of 7.65% during the forecast period. A washing machine comes with a dryer, known typically as a combo unit, which is a home appliance that carries out the functions of a traditional washing machine and clothes dryer all in one unit. This is becoming quite popular because of its space-saving benefits and convenience in India. In a country where space is always limited, especially in the urban areas, combo units help avail a virtually scarce commodity to many for household use for simple laundry.These appliances first wash the clothes in a set compartment then move the wet clothes to the drying compartment in the same unit. The operation of the dryer involves heating up to evaporate the moisture from the clothes, leaving them clean and dry. This would eliminate the need for separate washing and drying units, thereby significantly reducing the total floor space in a home occupied by laundry appliances. Another advantage of combo units is that they will save time and energy due to the absence of needing to manually transfer wet clothes from the washer to the dryer. Sources and related content. Recent developments include: In 2023, LG Launched the LG 6.5 Kg 5 Star Top Load Washing Machine, With 3 Smart Motion technology and a Tub Clean feature, it ensures thorough cleaning. The Middle Free Silver design adds a touch of style. Operating at 700 Rpm, its higher spin speeds contribute to faster drying, making laundry a quick and hassle-free task., In 2023, Samsung Launched the Samsung 7 Kg Top Load Fully Automatic Washing Machine, The Diamond Drum is an ideal choice for families with three to four members, as it is user-friendly and comes with a comprehensive two-year warranty. It is designed to provide a gentle yet effective cleaning experience.. Key drivers for this market are: Urbanization is Driving the Market. Potential restraints include: Raw material Cost Fluctuations. Notable trends are: Increasing Urbanization in the Country is Driving the Market.
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The global smart home washing machine market is poised to experience significant growth over the next decade, driven by increasing disposable income, urbanization, and advancements in technology. The market is estimated to reach a value of USD XX million by 2033, exhibiting a CAGR of 19.00% during the forecast period. Key drivers of the market include the rising demand for convenient and energy-efficient home appliances, the growing popularity of smart homes, and the increasing awareness of environmental sustainability. The integration of AI and IoT technologies into smart home washing machines enhances their functionality, allowing for remote control, personalized wash cycles, and real-time monitoring of energy consumption. The market is segmented based on production, consumption, import, export, and price trends. Major companies operating in the market include Panasonic, Whirlpool Corporation, Samsung Group, LG Electronics Inc., and IFB Industries Ltd. Regional analysis covers North America, South America, Europe, Middle East & Africa, and Asia Pacific, with China, India, and the United States being key markets for smart home washing machines. Recent developments include: May 2023: New LG TwinTub Washing Machine with magic filter, durable rust-proof set to transform the market. LG TwinTub washing machine, which comes in 6kg and 7kg, is the current trend in the market., April 2023: Arzoo has launched its new brand, 'NU,' in the Indian home appliances market. The brand's first offerings include Smart TVs, air conditioners, and washing machines. NU has set an ambitious target of capturing more market share than LG and Samsung in the white goods space in the next two years.. Key drivers for this market are: Integration with Smart Homes, Remote Monitoring and Management. Potential restraints include: Compatibility Issues, Cost of Repairs and Maintenance. Notable trends are: Rise in Demand for Energy Efficient Products is Driving the Market.
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The size of the Waterless washing machines Market was valued at USD 9777.8 million in 2024 and is projected to reach USD 20622.50 million by 2033, with an expected CAGR of 11.25% during the forecast period. This segment in the appliance industry deals with waterless washing machines that have gained widespread attention for eco-friendly and water-saving alternatives to traditional methods of washing. These machines are advanced in technology, cleaning clothes without the use of water with the help of mechanical agitation, air, or carbon dioxide, thereby massively saving water. Some important features associated with these waterless washing machines include low energy usage, very short cycles of cleaning, and lesser environmental pollution. They are suitable for residential and commercial use, providing a green solution for users who are concerned about water scarcity and the amount of water wasted in doing laundry. The technologies include CO2 cleaning, steam-based systems, and advanced dry cleaning. The benefits of these machines go beyond water conservation to include less detergent usage and the elimination of fabric softeners. The advantages include a reduced environmental footprint, less water waste, and energy savings. A key factor for market growth is the rising worldwide focus on sustainability and environmentally friendly solutions, which requires consumers to opt for greener alternatives of the traditional appliance. The market will continue to grow as technology evolves and users understand the long-term cost-effectiveness and environmental advantage. Recent developments include: January 2022: LG Electronics has released its progress on the development of its new waterless washing machines that are aimed to eliminate the environmental impact caused by detergent and water usage. The company in the press release mentioned that the developed washing machine would be tested for 2 years before the commercial launch. The company has used the principle of carbon dioxide conversion for the functioning c., October 2022: Panasonic Life Solutions India has introduced a smart washing machine in the Indian market. The smart washing machine is a top-load washing machine that is connected to the Miraie platform. Miraie is Pansonic’s smart platform that connects its home appliances with the mobile or laptop app for wireless connectivity and monitoring. As a part of the machine marketing strategy, the company has launched a social media campaign #India’sTrulySmartWashingMachine across all major social media platforms., September 2022: Samsung has launched a new automatic top-load washing machine under the name Ecobubble and it is being claimed by the company that the washing machines can help achieve 20% of better fabric care. The product is designed in such a way that the total time spent washing the clothes is reduced by 40% resulting in a total duration of 29 minutes.. Notable trends are: Increasing awareness of water scarcity.
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The India Washing Machine Market Report is Segmented by Type (front Load and Top Load), by Technology (fully Automatic and Semi-Automatic), and by Distribution Channel (supermarkets and Hypermarkets, Specialty Stores, Online, and Other Distribution Channels). The Market Size and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.