Websites in the energy, utilities, and construction sector averaged the largest amount of visits per online session worldwide. In the fourth quarter of 2022, desktop users in that segment visited around seven pages per online session. Travel and hospitality ranked second, with an average of almost six pages visited. In terms of mobile users, travel and hospitality registered the highest number of page views, followed by retail.

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In the digital age, understanding and leveraging web traffic data is crucial for businesses aiming to thrive online. Our pioneering solution transforms anonymous website visits into valuable B2B and B2C contact data, offering unprecedented insights into your digital audience. By integrating our unique tag into your website, you unlock the capability to convert 25-50% of your anonymous traffic into actionable contact rows, directly deposited into an S3 bucket for your convenience. This process, known as "Web Traffic Data Resolution," is at the forefront of digital marketing and sales strategies, providing a competitive edge in understanding and engaging with your online visitors.

Comprehensive Web Traffic Data Resolution Our product stands out by offering a robust solution for "Web Traffic Data Resolution," a process that demystifies the identities behind your website traffic. By deploying a simple tag on your site, our technology goes to work, analyzing visitor behavior and leveraging proprietary data matching techniques to reveal the individuals and businesses behind the clicks. This innovative approach not only enhances your data collection but does so with respect for privacy and compliance standards, ensuring that your business gains insights ethically and responsibly.

Deep Dive into Web Traffic Data At the core of our solution is the sophisticated analysis of "Web Traffic Data." Our system meticulously collects and processes every interaction on your site, from page views to time spent on each section. This data, once anonymous and perhaps seen as abstract numbers, is transformed into a detailed ledger of potential leads and customer insights. By understanding who visits your site, their interests, and their contact information, your business is equipped to tailor marketing efforts, personalize customer experiences, and streamline sales processes like never before.

Benefits of Our Web Traffic Data Resolution Service Enhanced Lead Generation: By converting anonymous visitors into identifiable contact data, our service significantly expands your pool of potential leads. This direct enhancement of your lead generation efforts can dramatically increase conversion rates and ROI on marketing campaigns.

Targeted Marketing Campaigns: Armed with detailed B2B and B2C contact data, your marketing team can create highly targeted and personalized campaigns. This precision in marketing not only improves engagement rates but also ensures that your messaging resonates with the intended audience.

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How It Works: A Closer Look at the Process Our Web Traffic Data Resolution process is streamlined and user-friendly, designed to integrate seamlessly with your existing website infrastructure:

Tag Deployment: Implement our unique tag on your website with simple instructions. This tag is lightweight and does not impact your site's loading speed or user experience.

Data Collection and Analysis: As visitors navigate your site, our system collects web traffic data in real-time, analyzing behavior patterns, engagement metrics, and more.

Resolution and Transformation: Using advanced data matching algorithms, we resolve the collected web traffic data into identifiable B2B and B2C contact information.

Data Delivery: The resolved contact data is then securely transferred to an S3 bucket, where it is organized and ready for your access. This process occurs daily, ensuring you have the most up-to-date information at your fingertips.

Integration and Action: With the resolved data now in your possession, your business can take immediate action. From refining marketing strategies to enhancing customer experiences, the possibilities are endless.

Security and Privacy: Our Commitment Understanding the sensitivity of web traffic data and contact information, our solution is built with security and privacy at its core. We adhere to strict data protection regulat...

Explore our detailed website traffic dataset featuring key metrics like page views, session duration, bounce rate, traffic source, and conversion rates.

In March 2024, X's web page Twitter.com had *** billion website visits worldwide, up from *** billion site visits the previous month. Formerly known as Twitter, X is a microblogging and social networking service that allows most of its users to write short posts with a maximum of 280 characters.

Dataset contains the total number of page views for the dates 1/1/2014 through 12/31/2016. Data obtained through Google Analytics.

For more information on CDC.gov metrics please see http://www.cdc.gov/metrics/

This statistic shows the number of visits of nordic.ign.com from May to October 2020. IGN is one of the most popular video game related websites in the world, with nordic.ign.com being IGN's portal for the Scandinavian countries. As of October 2020, there were 330 thousand visits in the website.

Among the selected online marketplaces, Finn.no was the most visited in the Nordic region, with nearly 43 million visits in February 2024. Founded in 2000, finn.no is a Norwegian digital marketplace for second-hand items. The Swedish site Blocket.se followed, with close to 22 million visits in the same month.

Visitor statistics of the pages of the website of the City of Brussels with the title of the page, the number of pages viewed, the number of unique visits, average time spent on the page. Source: Google Analytics.

In December 2024, web page views from mobile phones accounted for around 55 percent of web traffic in the United Kingdom (UK). Laptop and desktop computers had approximately 40 percent traffic share, while tablet devices covered less than five percent of UK web page visits.

Visitor statistics of the pages of the website of the City of Brussels (2014) with the address of the page (following www.brussels.be), the number of pages viewed, the number of unique visits. Source: Google Analytics.

• Administrator: Helsingin kaupunginkanslia / Digitalisaatioyksikkö
• Administrator's webpage: https://www.hel.fi/fi
• Published: 10.03.2022
• Updated: 02.09.2022
• Update frequency: day
• Categories: Local government
• Tags: visitor counts
• Geographical coverage: Helsinki
• Time series starts: 2022-01-01
• Time series accuracy: month
• License: Creative Commons Attribution 4.0
• How to reference: Source: Visitor analytics in city of Helsinki websites. The maintainer of the dataset is Helsingin kaupunginkanslia / Digitalisaatioyksikkö. The dataset has been downloaded from Helsinki Region Infoshare service on 31.12.2024 under the license Creative Commons Attribution 4.0.

This dataset is a direct export from DC government's Google Analytics report of daily page views on the https://www.dc.gov web portal. This shows daily page views, per year, on DC.gov from 2008 to March 2020. It is identified by the part of the URL after the dc.gov domain path where users have visited.

Context

The Google Merchandise Store sells Google branded merchandise. The data is typical of what you would see for an ecommerce website.

Content

The sample dataset contains Google Analytics 360 data from the Google Merchandise Store, a real ecommerce store. The Google Merchandise Store sells Google branded merchandise. The data is typical of what you would see for an ecommerce website. It includes the following kinds of information:

Traffic source data: information about where website visitors originate. This includes data about organic traffic, paid search traffic, display traffic, etc. Content data: information about the behavior of users on the site. This includes the URLs of pages that visitors look at, how they interact with content, etc. Transactional data: information about the transactions that occur on the Google Merchandise Store website.

Fork this kernel to get started.

Acknowledgements

Data from: https://bigquery.cloud.google.com/table/bigquery-public-data:google_analytics_sample.ga_sessions_20170801

Banner Photo by Edho Pratama from Unsplash.

Inspiration

What is the total number of transactions generated per device browser in July 2017?

The real bounce rate is defined as the percentage of visits with a single pageview. What was the real bounce rate per traffic source?

What was the average number of product pageviews for users who made a purchase in July 2017?

What was the average number of product pageviews for users who did not make a purchase in July 2017?

What was the average total transactions per user that made a purchase in July 2017?

What is the average amount of money spent per session in July 2017?

What is the sequence of pages viewed?

General data recollected for the studio " Analysis of the Quantitative Impact of Social Networks on Web Traffic of Cybermedia in the 27 Countries of the European Union". Four research questions are posed: what percentage of the total web traffic generated by cybermedia in the European Union comes from social networks? Is said percentage higher or lower than that provided through direct traffic and through the use of search engines via SEO positioning? Which social networks have a greater impact? And is there any degree of relationship between the specific weight of social networks in the web traffic of a cybermedia and circumstances such as the average duration of the user's visit, the number of page views or the bounce rate understood in its formal aspect of not performing any kind of interaction on the visited page beyond reading its content? To answer these questions, we have first proceeded to a selection of the cybermedia with the highest web traffic of the 27 countries that are currently part of the European Union after the United Kingdom left on December 31, 2020. In each nation we have selected five media using a combination of the global web traffic metrics provided by the tools Alexa (https://www.alexa.com/), which ceased to be operational on May 1, 2022, and SimilarWeb (https:// www.similarweb.com/). We have not used local metrics by country since the results obtained with these first two tools were sufficiently significant and our objective is not to establish a ranking of cybermedia by nation but to examine the relevance of social networks in their web traffic. In all cases, cybermedia whose property corresponds to a journalistic company have been selected, ruling out those belonging to telecommunications portals or service providers; in some cases they correspond to classic information companies (both newspapers and televisions) while in others they refer to digital natives, without this circumstance affecting the nature of the research proposed.
Below we have proceeded to examine the web traffic data of said cybermedia. The period corresponding to the months of October, November and December 2021 and January, February and March 2022 has been selected. We believe that this six-month stretch allows possible one-time variations to be overcome for a month, reinforcing the precision of the data obtained. To secure this data, we have used the SimilarWeb tool, currently the most precise tool that exists when examining the web traffic of a portal, although it is limited to that coming from desktops and laptops, without taking into account those that come from mobile devices, currently impossible to determine with existing measurement tools on the market. It includes:

Web traffic general data: average visit duration, pages per visit and bounce rate Web traffic origin by country Percentage of traffic generated from social media over total web traffic Distribution of web traffic generated from social networks Comparison of web traffic generated from social netwoks with direct and search procedures

It is difficult for Apple and Microsoft, as technology companies, to compete with a search engine (Google), an overpowered social network (Facebook) and the largest store in the modern world (Amazon) in terms of the number of visits. Google has not left the pole position of the most visited sites in the world and in France for a long time, with 1.113 million visits in December 2019 alone. We can observe that for 1.113 million visits, Google recorded over 58 thousands unique visitors, i.e. ratios of 52.29 percent.

Unique visitors refers to the number of distinct individuals requesting pages from the website during a given period, regardless of how often they visit.

A complete list of live websites using the Page Views Count technology, compiled through global website indexing conducted by WebTechSurvey.

A complete list of live websites using the Google Analytics Visits technology, compiled through global website indexing conducted by WebTechSurvey.

In April 2025, most visits to the travel and tourism website tripadvisor.com came from the United States. During that month, website visits from the U.S. accounted for over half of total visits to Tripadvisor's web page. In 2025, tripadvisor.com was one of the most visited travel and tourism websites worldwide.

A complete list of live websites using the Visitors Traffic Real Time Statistics technology, compiled through global website indexing conducted by WebTechSurvey.