In November 2024, WhatsApp.com was the most engaging website worldwide, with users spending approximately 31 minutes and 17 seconds per visit on the website. YouTube.com was second in user engagement, with an average visit duration of 22 minutes and 24 minutes and 15 seconds. X.com, which ranks as the tenth most visited website worldwide, reported an average session length of 15 minutes and 26 seconds.

In March 2023, it was found that, among selected fantasy sports websites in the United States, fanduel.com had the highest average number of pages viewed by visitor, with an average of 8.89 pages visited. Meanwhile, nbcsportsedge.com had an average of three pages viewed per visit.

Websites in the energy, utilities, and construction sector averaged the largest amount of visits per online session worldwide. In the fourth quarter of 2022, desktop users in that segment visited around seven pages per online session. Travel and hospitality ranked second, with an average of almost six pages visited. In terms of mobile users, travel and hospitality registered the highest number of page views, followed by retail.

In December 2019 in Australia, the average time spent using YouTube per person was 25 hours and 19 minutes. In the same month, the average time spent using Facebook per person was 22 hours and 17 minutes.

As of August 2024, avito.ru recorded the best average visit duration amongst the top ten classified websites worldwide. Online shoppers stayed on this page for an average of 11 minutes and 4 seconds. That month, online consumers browsed on average 11.93 pages on avito.ru before leaving the site.

In March 2023, it was found that among selected fantasy sports websites in the United States, prizepicks.com had the longest average time spent on its website per visit by users, at 14 minutes and 35 seconds. In contrast, pff.com was able to keep visitors on its website for four minutes and 28 seconds, which is less than a third of the figure recorded for prizepicks.com

In the period between its release in November 2022 and January 2024, Buzzfeed.com saw the average duration of global visits to its web domain increase sensibly. As of the last examined month, visitors worldwide spent 1,108 seconds on average in the platform's domain, equating to 18 minutes and 46 seconds. The peak of the entertainment website session length happened in November 2023, when users worldwide spent an average of 1,162 seconds on the web page.

In the first quarter of 2023, the readers of index.hu online news portal spent on average 63 minutes on the website. By comparison, the average time spent on ripost.hu amounted to seven minutes.

Google.com recorded an average monthly traffic of 4.79 billion visits in Japan from September to November 2024, which made it the most visited website. It was followed by Yahoo.co.jp and Youtube.com.

The average time spent per visit was the highest for Youtube among the most popular websites at about 23.3 minutes in the United Arab Emirates in 2020. The most visited websites in the country for that year were Google, Facebook, and Youtube.

As of May 2019, visitors spent on average 322.7 minutes on social media sites. For 2019, the number of internet users in Vietnam was estimated at 59.2 million.

A study of most visited e-commerce websites worldwide found that by June 2020 all of them reduced their monthly advertising budgets by an average of 18 percent. The largest decrease was seen with those normally spending between 100 thousand and one million dollars per month on advertising their e-commerce business, at 34 percent. Those spending less than one thousand dollars and more than one million dollars have reduced their monthly ad budgets by 14 percent in June 2020 compared to a year earlier.

Google.com, youtube.com, and facebook.com were the most visited websites in Ukraine in December 2021. Furthermore, Google's website on the Ukrainian domain, google.com.ua, ranked in the top 10 during that time.

This statistic depicts the average number of websites visted before buying furniture in the United States in 2012, by age. The survey revealed that American's under the age of 35 visit, on average, 5.6 furniture websites before purchasing furniture.

As of 2022, google.com was the most visited website in Morocco, registering an average of 371 million visits per month. The second most visited webpage was youtube.com, with over 200 million monthly visits. Furthermore, the most popular web browser in the country was Chrome.

In November 2024, Google.com was the most popular website worldwide with 136 billion average monthly visits. The online platform has held the top spot as the most popular website since June 2010, when it pulled ahead of Yahoo into first place. Second-ranked YouTube generated more than 72.8 billion monthly visits in the measured period. The internet leaders: search, social, and e-commerce Social networks, search engines, and e-commerce websites shape the online experience as we know it. While Google leads the global online search market by far, YouTube and Facebook have become the world’s most popular websites for user generated content, solidifying Alphabet’s and Meta’s leadership over the online landscape. Meanwhile, websites such as Amazon and eBay generate millions in profits from the sale and distribution of goods, making the e-market sector an integral part of the global retail scene. What is next for online content? Powering social media and websites like Reddit and Wikipedia, user-generated content keeps moving the internet’s engines. However, the rise of generative artificial intelligence will bring significant changes to how online content is produced and handled. ChatGPT is already transforming how online search is performed, and news of Google's 2024 deal for licensing Reddit content to train large language models (LLMs) signal that the internet is likely to go through a new revolution. While AI's impact on the online market might bring both opportunities and challenges, effective content management will remain crucial for profitability on the web.

According to data collected from September to November 2023, South Korean internet users spent the longest time on average on news website youtube.com at around 41 minutes and 48 seconds. fmkorea.com followed very closely at an average usage time per visit of 37 minutes and 29 seconds.

The state of e-commerce during the coronavirus pandemic in France in 2020, has been widely researched, informing the wider public about the online queries and shopping development on leading supermarket platforms. In March 2020, the source had analized the number of page views on online supermarket websites, putting Coursesu.com at the top of the ranking with 11.3 average page visits, followed by Intermaché.com with an average of just above seven.

Zillow.com was the most-visited real estate website worldwide, with an average 336.3 million visits per month during the measured period between April 2022 and January 2024. Craigslist.org ranked second, with 211 million monthly visits, while leboncoin.fr ranked third, with 189.6 million average accesses.

This statistic illustrates the average time spent per person per month on online finance websites in the European Union (five countries) as of March 2018. In France, the average time spent per person per month on banking websites amounted to 52 minutes, whereas French citizens only spend on average two minutes per month on tax related sites. Individuals from the United Kingdom (UK) spent the most time on average on online trading sites at 34 minutes per person per month.