In August 2025, Google.com was the most visited website worldwide, attracting approximately 5.66 billion unique monthly visitors. YouTube.com ranked second, with an estimated 2.98 billion unique visitors. Both platforms also held the top positions globally in terms of total website visits.

The Top Websites in the World

How They Change Over Time

About this dataset

This dataset consists of the top 50 most visited websites in the world, as well as the category and principal country/territory for each site. The data provides insights into which sites are most popular globally, and what type of content is most popular in different parts of the world

How to use the dataset

This dataset can be used to track the most popular websites in the world over time. It can also be used to compare website popularity between different countries and categories

Research Ideas

• To track the most popular websites in the world over time
• To see how website popularity changes by region
• To find out which website categories are most popular

Acknowledgements

Dataset by Alexa Internet, Inc. (2019), released on Kaggle under the Open Data Commons Public Domain Dedication and License (ODC-PDDL)

License

License: CC0 1.0 Universal (CC0 1.0) - Public Domain Dedication No Copyright - You can copy, modify, distribute and perform the work, even for commercial purposes, all without asking permission. See Other Information.

Columns

File: df_1.csv | Column name | Description | |:--------------------------------|:---------------------------------------------------------------------| | Site | The name of the website. (String) | | Domain Name | The domain name of the website. (String) | | Category | The category of the website. (String) | | Principal country/territory | The principal country/territory where the website is based. (String) |

Content

I collected data from here by country and with the help of a little bit of data wrangling, I could convert the data into the JSON and CSV format. The dataset contains 2 files:

countries.json: The top 50 most popular websites by each country, the ranking order is stored by indexes. sites.csv: General information about every website on the list, such as: * Daily Minutes on Site: Estimated daily minutes on site per visitor to the site * Daily Pageviews per Visitor: Estimated daily unique pageviews per visitor on the site * Ratio of Traffic From Search: The ratio of all referrals that came from Search engines over the trailing month * Total Sites Linking In: The total number of sites that are linked to this website

Acknowledgements

Source: Alexa.com.

Google.com continues to dominate the digital landscape, ranking as the most linked-to website worldwide with 468,745 referring subnets as of December 2024. Facebook.com follows closely in second place with 470,479 referring subnets, while YouTube.com ranked third with 417,827.

In August 2025, Google.com was the most visited website worldwide, with an average of 98.2 billion monthly visits. The platform has maintained its leading position since June 2010, when it surpassed Yahoo to take first place. YouTube ranked second during the same period, recording over 48 billion monthly visits. The internet leaders: search, social, and e-commerce Social networks, search engines, and e-commerce websites shape the online experience as we know it. While Google leads the global online search market by far, YouTube and Facebook have become the world’s most popular websites for user generated content, solidifying Alphabet’s and Meta’s leadership over the online landscape. Meanwhile, websites such as Amazon and eBay generate millions in profits from the sale and distribution of goods, making the e-market sector an integral part of the global retail scene. What is next for online content? Powering social media and websites like Reddit and Wikipedia, user-generated content keeps moving the internet’s engines. However, the rise of generative artificial intelligence will bring significant changes to how online content is produced and handled. ChatGPT is already transforming how online search is performed, and news of Google's 2024 deal for licensing Reddit content to train large language models (LLMs) signal that the internet is likely to go through a new revolution. While AI's impact on the online market might bring both opportunities and challenges, effective content management will remain crucial for profitability on the web.

A complete list of live websites using the Wp Google Ranking technology, compiled through global website indexing conducted by WebTechSurvey.

A complete list of live websites using the Simple Category Ranking technology, compiled through global website indexing conducted by WebTechSurvey.

United States's complete top websites ranking list: Click here for free access to the top websites in United States, ranked by traffic and engagement

This ranking report attempts to identify the best law school home pages based exclusively on objective criteria. The goal is to assess elements that make websites easier to use for sighted as well as visually-impaired users. Most elements require no special design skills, sophisticated technology or significant expenses. Ranking results in this report represent reasonably relevant elements. In this report, 200 ABA-accredited law school home pages are analyzed and ranked for twenty elements in three broad categories: Design Patterns & Metadata; Accessibility & Validation; and Marketing & Communications. As was the case in 2009, there is still no objective way to account for good taste. For interpreting these results, we don't try to decide if any whole is greater or less than the sum of its parts.

Context

This dataset includes some of the basic information of the websites we daily use. While scrapping this info, I learned quite a lot in R programming, system speed, memory usage etc. and developed my niche in Web Scrapping. It took about 4-5 hrs for scrapping this data through my system (4GB RAM) and nearly about 4-5 days working out my idea through this project.

Content

The dataset contains Top 50 ranked sites from each 191 countries along with their traffic (global) rank. Here, country_rank represent the traffic rank of that site within the country, and traffic_rank represent the global traffic rank of that site.

Since most of the columns meaning can be derived from their name itself, its pretty much straight forward to understand this dataset. However, there are some instances of confusion which I would like to explain in here:

1) most of the numeric values are in character format, hence, contain spaces which you might need to clean on.

2) There are multiple instances of same website. for.e.g. Yahoo. com is present in 179 rows within this dataset. This is due to their different country rank in each country.

3)The information provided in this dataset is for the top 50 websites in 191 countries as on 25th May 2017 and is subjected to change in future time due to the dynamic structure of ranking.

4) The dataset inactual contains 9540 rows instead of 9550(50*191 rows). This was due to the unavailability of information for 10 websites.

PS: in case if there are anymore queries, comment on this, I'll add an answer to that in above list.

Acknowledgements

I wouldn't have done this without the help of others. I've scrapped this information from publicly available (open to all) websites namely: 1) http://data.danetsoft.com/ 2) http://www.alexa.com/topsites , of which i'm highly grateful. I truly appreciate and thanks the owner of these sites for providing us with the information that I included today in this dataset.

Inspiration

I feel that there this a lot of scope for exploring & visualization this dataset to find out the trends in the attributes of these websites across countries. Also, one could try predicting the traffic(global) rank being a dependent factor on the other attributes of the website. In any case, this dataset will help you find out the popular sites in your area.

A complete list of live websites using the Sports Rankings Lists technology, compiled through global website indexing conducted by WebTechSurvey.

sites-reviews.com is ranked #28616 in RU with 115.33K Traffic. Categories: Online Services. Learn more about website traffic, market share, and more!

In November 2024, Google.com held the top spot in India's website rankings, averaging over **** billion monthly visits. YouTube ranked second, with traffic of **** billion visits, while social platforms Instagram.com and Facebook.com followed with *** million and *** million monthly visits each. Internet penetration In the past decade, India has witnessed a remarkable transformation in its digital landscape. This substantial expansion has resulted in extensive digital connectivity, with more than **** of India's *** billion citizens now enjoying internet access. India ranked **** on the Digital Quality of Life Index in 2023, which revealed electronic infrastructure as one of the country’s strengths. YouTube in India As of 2025, India had the world’s largest YouTube user base, figuring over *** million users. The video platform caters to the nation’s tech-savvy denizens as an educational resource and a source of entertainment. Moreover, YouTube has evolved into a dynamic space for digital marketing, especially harnessing the consumer base segment aged below 32 years.

A complete list of live websites using the Ranks technology, compiled through global website indexing conducted by WebTechSurvey.

hs-sites.com is ranked #4235 in US with 3.87M Traffic. Categories: Advertising and Marketing. Learn more about website traffic, market share, and more!

airocket.site is ranked #29875 in RU with 43.32K Traffic. Categories: . Learn more about website traffic, market share, and more!

Context

A listing of the top 1-million websites according to Alexa.com.

Content

Rank and Site name

Acknowledgements

Fork from: https://github.com/mozilla/cipherscan/tree/master/top1m

nukidan.site is ranked #18587 in JP with 142.07K Traffic. Categories: . Learn more about website traffic, market share, and more!

toast.site is ranked #4365 in US with 2.61M Traffic. Categories: . Learn more about website traffic, market share, and more!

Context

Alexa Internet was founded in April 1996 by Brewster Kahle and Bruce Gilliat. The company's name was chosen in homage to the Library of Alexandria of Ptolemaic Egypt, drawing a parallel between the largest repository of knowledge in the ancient world and the potential of the Internet to become a similar store of knowledge. (from Wikipedia)

The categories list was going out by September, 17h, 2020. So I would like to save it. https://support.alexa.com/hc/en-us/articles/360051913314

This dataset was elaborated by this python script (V2.0): https://github.com/natanael127/dump-alexa-ranking

Content

The sites are grouped in 17 macro categories and this tree ends having more than 360.000 nodes. Subjects are very organized and each of them has its own rank of most accessed domains. So, even the keys of a sub-dictionary may be a good small dataset to use.

Acknowledgements

Thank you my friend André (https://github.com/andrerclaudio) by helping me with tips of Google Colaboratory and computational power to get the data until our deadline.

Inspiration

Alexa ranking was inspired by Library of Alexandria. In the modern world, it may be a good start for AI know more about many, many subjects of the world.