Streaming is by far the predominant type of traffic in communication networks. With thispublic dataset, we provide 1,081 hours of time-synchronous video measurements at network, transport, and application layer with the native YouTube streaming client on mobile devices. The dataset includes 80 network scenarios with 171 different individual bandwidth settings measured in 5,181 runs with limited bandwidth, 1,939 runs with emulated 3G/4G traces, and 4,022 runs with pre-defined bandwidth changes. This corresponds to 332GB video payload. We present the most relevant quality indicators for scientific use, i.e., initial playback delay, streaming video quality, adaptive video quality changes, video rebuffering events, and streaming phases.

Representative applications that can directly collect 5G da-tasets from mobile terminals without using specialized equipment include G-NetTrack Pro and PCAPdroid. The for-mer allows for the monitoring and logging of the header and payload information of the medium access control (MAC) frame passing through the 5G air interface. The latter is an open-source network capture and monitoring tool that works without root privileges, analyzing connections made by ap-plications installed on the user's mobile device. The latter can also dump mobile traffic to PCAP (also known as libpcap) and send it to the well-known Wireshark for further analysis. We created 5G datasets by measuring 5G traffic directly from a major mobile operator in South Korea. The model name of the mobile terminal used for traffic measurement is the Samsung Galaxy A90 5G, and it was equipped with a Qualcomm Snapdragon X50 5G modem. The packet sniffer software used for traffic measurement, PCAPdroid, was in-stalled in the terminal through Google play. Traffic was measured sequentially per application on two stationary ter-minals (only one terminal was used for non-interactive ser-vices) with no background traffic. The collected dataset is representative resource-intensive video traffic that has the greatest impact on 5G network planning and provisioning, and background traffic was not mixed to measure the unique characteristics of each type of traffic. The video streaming dataset includes data directly meas-ured while watching Netflix and Amazon Prime, which are representative over-the-top (OTT) services, on mobile devic-es. The live streaming dataset was measured while watching YouTube Live and South Korea's representative live broad-casts (Naver NOW and Afreeca TV). Video conferencing data were measured by holding an actual meeting on the widely used Zoom, MS Teams, and Google Meet platform. Two types of metaverse traffic were acquired: Zepeto and Roblox. Zepeto traffic was collected while staying in the 'camping world' for 15 hours. Roblox traffic was collected over 25 hours of playing the 'Collect All Pets' game using an auto clicker. We collected two types of mobile network gaming traffic. The first was cloud gaming, an online game setup that runs video games on remote servers and streams them direct-ly to the user's device. The second was a traditional mobile game connected to the Internet. The dataset was collected from May to October 2022, is a massive 328 hours in total, and is provided in the csv file format. The dataset we collected is a timestamp-mapped time series dataset with packet header information, and traffic analysis by application is possible because it includes source and destination addresses. To make it more usable as a traffic source model, Section III describes how to use it as a training dataset for the traffic simulator platform's source generator.

A 5G traffic dataset measured by PCAPdroid has been re-leased and can be used as a training dataset for various ML models. However, since the size of this dataset is very large, it is inconvenient to handle, and additional data preprocessing is required to use it for its intended purpose.

This data set can be used to learn GANs, time-series forcasting deep learning models.

Our implementation is given on GitHub. https://github.com/0913ktg/5G-Traffic-Generator

This dataset provides detailed insights and best practices for tracking and measuring local SEO performance across a range of critical metrics, including Google Business Profile engagement, local keyword rankings, website traffic from local searches, citation management, mobile optimization, and ROI calculation. The data is based on expert analysis and recommendations to help local businesses optimize their local search visibility and drive measurable results.

Understanding: UrbanScape Apparel SEO Performance Final Dataset

Company: BrightWave Digital Department: Digital Marketing & SEO Team Industry: E-commerce (fashion and lifestyle products) Brand: UrbanScape Apparel

Story

BrightWave Digital is a fast-growing digital marketing agency that handles full-spectrum SEO, SEM, and content marketing for various clients. The SEO team is tasked with pushing UrbanScape Apparel, a sustainable fashion brand, to the top of the search rankings. The brand sells eco-friendly clothing and accessories aimed at environmentally conscious consumers in North America.

UrbanScape Apparel has recently expanded its product lines and introduced new collections, such as “Urban Outdoors” for hiking gear and “EcoActive” for athleisure. With increased competition in the eco-fashion market, BrightWave Digital’s SEO team must optimize UrbanScape’s site performance, monitor SEO metrics closely, and demonstrate measurable improvements in organic traffic and conversions.

Objectives

Improve rankings for high-intent keywords like "eco-friendly clothing" and "sustainable outdoor gear." Boost organic traffic from both mobile and desktop devices. Increase visibility through backlinks from high domain authority (DA) sites. Optimize Core Web Vitals to ensure the site ranks higher in Google’s search results. The dashboard data includes traffic, keyword rankings, click-through rates (CTR), and other performance metrics to track how well the SEO efforts are contributing to the brand’s growth.

Column Description

1. Date Definition: The specific day for which the data is collected. Importance: Allows tracking of daily trends and pinpointing specific dates of spikes or drops in performance.

2. Month Definition: The month corresponding to the data being analyzed. Importance: Helps in understanding monthly trends and seasonal patterns in traffic and user behavior.

3. Year Definition: The year in which the data was recorded. Importance: Essential for long-term trend analysis and year-over-year performance comparisons.

4. Quarter Definition: The fiscal quarter (Q1, Q2, Q3, Q4) for the given data. Importance: Useful for quarterly business reviews and strategy adjustments based on performance.

5. Time Of Day Definition: The specific time range (e.g., morning, afternoon, evening) when the traffic or engagement was recorded. Importance: Helps in understanding peak traffic times and optimizing content publishing schedules.

6. Primary Keywords Definition: The main keywords targeted for SEO, typically with high search volume and relevance to the brand. Importance: Crucial for understanding the focus of the SEO strategy and the effectiveness of ranking for these terms.

7. Secondary Keywords Definition: Additional keywords that complement primary keywords, often with lower competition and specific niches. Importance: Provides insights into secondary areas of focus that can still drive significant traffic and conversions.

8. Long-Tail Keywords Definition: More specific keyword phrases usually consisting of three or more words, targeting niche search queries. Importance: Important for attracting highly targeted traffic and often associated with higher conversion rates.

9. Location Definition: Geographic region from where the traffic is coming. Importance: Helps in understanding regional performance and tailoring content or promotions to specific markets.

10. Social Media Source Definition: The social media platform (e.g., Instagram, Pinterest) from which traffic is referred to the site. Importance: Measures the impact of social media channels on website traffic and engagement.

11. Media Type Definition: The format of the media content (e.g., image, video, article) driving traffic. Importance: Analyzes which media types resonate best with the audience and contribute to higher engagement.

12. Device Type Definition: The type of device used by visitors (e.g., mobile, desktop, tablet) to access the website. Importance: Essential for optimizing user experience across different devices and identifying potential issues.

13. Organic Traffic Definition: The number of visitors coming to the site through unpaid search results. Importance: Shows how well the site is performing in attracting users through SEO efforts without relying on paid advertising.

14. Keywords Ranking Definition: The position of targeted keywords in search engine results pages (SERPs). Importance: Indicates the effectiveness of SEO strategies in improving keyword visibility and competitiveness.

15. Clicks Definition: The number of times users click on the site’s links from search results. Importance: Reflects user interest and relevance of the search snippets or ads shown to users.

16. Impressions Definition: The number of times a site appears in search r...

How many people use social media?

              Social media usage is one of the most popular online activities. In 2024, over five billion people were using social media worldwide, a number projected to increase to over six billion in 2028.

              Who uses social media?
              Social networking is one of the most popular digital activities worldwide and it is no surprise that social networking penetration across all regions is constantly increasing. As of January 2023, the global social media usage rate stood at 59 percent. This figure is anticipated to grow as lesser developed digital markets catch up with other regions
              when it comes to infrastructure development and the availability of cheap mobile devices. In fact, most of social media’s global growth is driven by the increasing usage of mobile devices. Mobile-first market Eastern Asia topped the global ranking of mobile social networking penetration, followed by established digital powerhouses such as the Americas and Northern Europe.

              How much time do people spend on social media?
              Social media is an integral part of daily internet usage. On average, internet users spend 151 minutes per day on social media and messaging apps, an increase of 40 minutes since 2015. On average, internet users in Latin America had the highest average time spent per day on social media.

              What are the most popular social media platforms?
              Market leader Facebook was the first social network to surpass one billion registered accounts and currently boasts approximately 2.9 billion monthly active users, making it the most popular social network worldwide. In June 2023, the top social media apps in the Apple App Store included mobile messaging apps WhatsApp and Telegram Messenger, as well as the ever-popular app version of Facebook.

General Description

This dataset was developed from real data on the usage of the corporate data network at the Universidade Federal do Rio Grande do Norte (UFRN). The main objective is to enable detailed observation of the university's network infrastructure and make this data available to the academic community. Data collection started on August 30, 2023, with the last query conducted on February 7, 2025, covering a total of approximately 19 months of continuous observations. During this period, about 1.5 months of data were lost due to failures in the data collection process or maintenance of the system responsible for capturing the data.

The data collections cover administrative, academic, and classroom sectors, spanning a total of 13 buildings within the university, providing a broad view of the network across different environments.

The dataset contains a total of 1,675,843 entries, each with 49 attributes.

Dataset Attributes, by Category

1. Connected Machines and ARP (8 attributes)

• Number of Access, Wi-Fi, Security, and VoIP Machines: Indicates the number of machines connected to each type of network, providing insight into the network size and device load.
• ARP Value for Access, Wi-Fi, Security, and VoIP: Refers to the number of entries in the Address Resolution Protocol (ARP) table associated with each type of network. ARP is used to map IP addresses to MAC addresses and can indicate potential connectivity issues.

2. Traffic Metrics (18 attributes)

• Packet and Byte: Indicates whether the information queried is accounted in packets or transmitted bytes, with positive (1) or negative (-1) values.
• Downlink and Uplink Bandwidth by Packets (Access, Wi-Fi, Security, VoIP): Refers to the number of packets received or sent by devices connected to each network type.
• Downlink and Uplink Bandwidth by Bytes (Access, Wi-Fi, Security, VoIP): Refers to the number of bytes received or sent by devices connected to each network type.

3. Collection Context (5 attributes)

• Sector: The sector from which the data was collected (academic, administrative, or classroom).
• Date: The date of the data collection.
• Time of Day: The time period of the collection (morning, afternoon, or evening).
• Day of the Week: The day of the week when the collection occurred.
• Hour: The hour of the collection.

4. Asset Identification (4 attributes)

• Asset IP: The IP address of the monitored device.
• Asset Model: The model of the network device.
• Asset Part Number: The part number of the device.
• Asset Firmware: The firmware version in use on the device.

5. Asset Performance (6 attributes)

• CPU Usage (% - 1 min and 5 min): The percentage of CPU usage on the device in the last minute and the last five minutes.
• Memory Used (%): The percentage of memory used by the device.
• Total and Used Memory (Kb): The total amount and the used amount of memory on the device, measured in Kb.
• Temperature (°C): The temperature of the device in degrees Celsius.

6. Port Packet Metrics (8 attributes)

• Packet In and Out Counter: The number of packets of data that have entered and exited all the device's ports.
• Broadcast Packet In and Out Counter: The number of broadcast packets that have entered and exited all the device's ports.
• Multicast Packet In and Out Counter: The number of multicast packets that have entered and exited all the device's ports.
• Packet Error In and Out Counter: The number of error packets that have entered and exited all the device's ports.

Size and Format

The dataset contains approximately 1,675,843 entries, with 49 attributes per entry. It is available in CSV format.

Unlock the Power of Behavioural Data with GDPR-Compliant Clickstream Insights.

Swash clickstream data offers a comprehensive and GDPR-compliant dataset sourced from users worldwide, encompassing both desktop and mobile browsing behaviour. Here's an in-depth look at what sets us apart and how our data can benefit your organisation.

User-Centric Approach: Unlike traditional data collection methods, we take a user-centric approach by rewarding users for the data they willingly provide. This unique methodology ensures transparent data collection practices, encourages user participation, and establishes trust between data providers and consumers.

Wide Coverage and Varied Categories: Our clickstream data covers diverse categories, including search, shopping, and URL visits. Whether you are interested in understanding user preferences in e-commerce, analysing search behaviour across different industries, or tracking website visits, our data provides a rich and multi-dimensional view of user activities.

GDPR Compliance and Privacy: We prioritise data privacy and strictly adhere to GDPR guidelines. Our data collection methods are fully compliant, ensuring the protection of user identities and personal information. You can confidently leverage our clickstream data without compromising privacy or facing regulatory challenges.

Market Intelligence and Consumer Behaviuor: Gain deep insights into market intelligence and consumer behaviour using our clickstream data. Understand trends, preferences, and user behaviour patterns by analysing the comprehensive user-level, time-stamped raw or processed data feed. Uncover valuable information about user journeys, search funnels, and paths to purchase to enhance your marketing strategies and drive business growth.

High-Frequency Updates and Consistency: We provide high-frequency updates and consistent user participation, offering both historical data and ongoing daily delivery. This ensures you have access to up-to-date insights and a continuous data feed for comprehensive analysis. Our reliable and consistent data empowers you to make accurate and timely decisions.

Custom Reporting and Analysis: We understand that every organisation has unique requirements. That's why we offer customisable reporting options, allowing you to tailor the analysis and reporting of clickstream data to your specific needs. Whether you need detailed metrics, visualisations, or in-depth analytics, we provide the flexibility to meet your reporting requirements.

Data Quality and Credibility: We take data quality seriously. Our data sourcing practices are designed to ensure responsible and reliable data collection. We implement rigorous data cleaning, validation, and verification processes, guaranteeing the accuracy and reliability of our clickstream data. You can confidently rely on our data to drive your decision-making processes.

Description

This dataset is from the University of New Brunswick Centre for Cybersecurity.

It has extracted CSV features on network traffic across 105 Internet of Things (IoT) devices with 33 cyberattacks run on them. 7 types of attacks were run: distributed denial of service (DDoS), denial of service (DoS), reconnaissance, web-based, brute-force, spoofing, and the Mirai botnet.

Licence

To quote the centre's website: "You may redistribute, republish, and mirror our datasets in any form; however, any use or redistribution of the data must include a citation to the dataset and the research paper listed on the webpage."

Citation E. C. P. Neto, S. Dadkhah, R. Ferreira, A. Zohourian, R. Lu, A. A. Ghorbani. "CICIoT2023: A real-time dataset and benchmark for large-scale attacks in IoT environment," Sensor (2023) – (submitted to Journal of Sensors).

Features

Devices

Comprehensive dataset analyzing Amazon's daily website visits, traffic patterns, seasonal trends, and comparative analysis with other ecommerce platforms based on May 2025 data.

Which county has the most Facebook users?

              There are more than 378 million Facebook users in India alone, making it the leading country in terms of Facebook audience size. To put this into context, if India’s Facebook audience were a country then it would be ranked third in terms of largest population worldwide. Apart from India, there are several other markets with more than 100 million Facebook users each: The United States, Indonesia, and Brazil with 193.8 million, 119.05 million, and 112.55 million Facebook users respectively.

              Facebook – the most used social media

              Meta, the company that was previously called Facebook, owns four of the most popular social media platforms worldwide, WhatsApp, Facebook Messenger, Facebook, and Instagram. As of the third quarter of 2021, there were around 3,5 billion cumulative monthly users of the company’s products worldwide. With around 2.9 billion monthly active users, Facebook is the most popular social media worldwide. With an audience of this scale, it is no surprise that the vast majority of Facebook’s revenue is generated through advertising.

              Facebook usage by device
              As of July 2021, it was found that 98.5 percent of active users accessed their Facebook account from mobile devices. In fact, almost 81.8 percent of Facebook audiences worldwide access the platform only via mobile phone. Facebook is not only available through mobile browser as the company has published several mobile apps for users to access their products and services. As of the third quarter 2021, the four core Meta products were leading the ranking of most downloaded mobile apps worldwide, with WhatsApp amassing approximately six billion downloads.

This statistic shows a ranking of the estimated number of mobile internet users in 2020 in Africa, differentiated by country.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in more than 150 countries and regions worldwide. All input data are sourced from international institutions, national statistical offices, and trade associations. All data has been are processed to generate comparable datasets (see supplementary notes under details for more information).

The global number of Facebook users was forecast to continuously increase between 2023 and 2027 by in total 391 million users (+14.36 percent). After the fourth consecutive increasing year, the Facebook user base is estimated to reach 3.1 billion users and therefore a new peak in 2027. Notably, the number of Facebook users was continuously increasing over the past years. User figures, shown here regarding the platform Facebook, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period and count multiple accounts by persons only once.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).

This dataset contains a set of 265770 analytics requests obtained from the experimental campaign of the HideDroid research: HideDroid, which involved 4500 apps. The collection of all analytics requests is stored inside a .json file. The .json contains all requests inside the key "AnalyticsRequest" key; the value associated with this key is a json array. All elements of the "AnalyiticsRequest" array are indexes to app batches analyzed during the testing campaign, so they are in the form "first_app_index-last_app_index." Each of the latter keys is associated with a json array, containing all analytics requests extracted from the specific set o apps.
All elements inside the last keys is a json object containing the followings keys: * id: id of the corresponding entry of the table, in which the request is stored * package_name: the package name of the app that generated the hostname * host: name of the host to which the request is delivered * time: timestamp that indicates the time in which the request is sent * byte_request: binary representation of the request * method: HTTP method used to send the request * path: path appended to the hostname * http_protocol: HTTP protocol version * header_json: a json object containing the set of all request headers associated to the request * body_offset: offset of the body with respect to the headers (which are put before the body). * body_string: the body of the request as a json object * body_without_special_char: body without special ascii characters

Please use the following bibtex entry to cite our work: BibTex @misc{caputo2021cant, title={You can't always get what you want: towards user-controlled privacy on Android}, author={Davide Caputo and Francesco Pagano and Giovanni Bottino and Luca Verderame and Alessio Merlo}, year={2021}, eprint={2106.02483}, archivePrefix={arXiv}, primaryClass={cs.CR} }

Определение: Общий трафик на 15 сайтов с искусственным интеллектом со стационарных и мобильных компьютеров в каждой стране. [Переведено с en: английского языка] Тематическая область: Информационно-коммуникационные технологии [Переведено с en: английского языка] Область применения: Искусственный интеллект [Переведено с en: английского языка] Единица измерения: Количество посещений [Переведено с en: английского языка] Примечание: Similarweb не предоставляет точных данных о количестве посещений веб-сайтов, которые посещают менее 5000 человек. В этих случаях используется приблизительная оценка в 4999 посещений. [Переведено с es: испанского языка] Источник данных: Цифровая обсерватория Десарролло (ODD) на основе Similarweb [Переведено с es: испанского языка] Последнее обновление: Feb 9 2024 1:04PM Организация-источник: Экономическая комиссия по Латинской Америке и Карибскому бассейну [Переведено с en: английского языка] Definition: Total traffic to 15 artificial intelligence sites from fixed and mobile computers per country. Thematic Area: Information and Communication Technologies Application Area: Artificial intelligence Unit of Measurement: Number of visits Note: Similarweb does not provide an exact number of visits for websites that receive fewer than 5,000 visits. In these cases, an approximate estimate of 4,999 is used. Data Source: Observatorio de Desarrollo Digital (ODD) based on Similarweb Last Update: Feb 9 2024 1:04PM Source Organization: Economic Comission for Latin America and the Caribbean

The global social media penetration rate in was forecast to continuously increase between 2024 and 2028 by in total 11.6 (+18.19 percent). After the ninth consecutive increasing year, the penetration rate is estimated to reach 75.31 and therefore a new peak in 2028. Notably, the social media penetration rate of was continuously increasing over the past years.

The World Telecommunication/ICT Indicators Database contains time series data for the years 1960, 1965, 1970 and annually from 1975 to 2020 for more than 180 telecommunication/ICT statistics covering fixed-telephone networks, mobile-cellular telephone subscriptions, quality of service, Internet (including fixed- and mobile-broadband subscription data), traffic, staff, prices, revenue, investment and statistics on ICT access and use by households and individuals. Selected demographic, macroeconomic and broadcasting statistics are also included. Data are available for over 200 economies. However, it should be noted that since ITU relies primarily on official economy data, availability of data for the different indicators and years varies. Notes explaining data exceptions are also included. The data are collected from an annual questionnaire sent to official economy contacts, usually the regulatory authority or the ministry in charge of telecommunication and ICT. Additional data are obtained from reports provided by telecommunication ministries, regulators and operators and from ITU staff reports. In some cases, estimates are made by ITU staff; these are noted in the database.

This dataset is available on Brisbane City Council’s open data website – data.brisbane.qld.gov.au. The site provides additional features for viewing and interacting with the data and for downloading the data in various formats.

The Brisbane City Council parking occupancy forecasting data is provided to be accessed by third party web or app developers to develop tools to provide Brisbane residents and visitors with likely parking availability within a paid parking area.

The parking occupancy forecasting data is compiled using advanced analytics and machine learning to estimate paid parking availability. The solution uses parking occupancy survey data, parking meter transaction data and other traffic and environmental data.

This dataset is linked to the open data called Parking — Meter locations. The field called MOBILE\_ZONE is used to link the datasets. MOBILE\_ZONE is a seven\-digit mobile payment zone number that may include one or many parking meter numbers.

Additional information on parking meters can be found on the Brisbane City Council website.

The Brisbane City Council parking occupancy forecasting data includes parking data for all of Council’s parking meters. The data attributes used in this resource and their descriptions can be found in the Parking — Occupancy forecasting — metadata — CSV resource in this dataset.

The Data and resources section of this dataset contains further information for this dataset.

How much time do people spend on social media?

              As of 2024, the average daily social media usage of internet users worldwide amounted to 143 minutes per day, down from 151 minutes in the previous year. Currently, the country with the most time spent on social media per day is Brazil, with online users spending an average of three hours and 49 minutes on social media each day. In comparison, the daily time spent with social media in
              the U.S. was just two hours and 16 minutes. Global social media usageCurrently, the global social network penetration rate is 62.3 percent. Northern Europe had an 81.7 percent social media penetration rate, topping the ranking of global social media usage by region. Eastern and Middle Africa closed the ranking with 10.1 and 9.6 percent usage reach, respectively.
              People access social media for a variety of reasons. Users like to find funny or entertaining content and enjoy sharing photos and videos with friends, but mainly use social media to stay in touch with current events friends. Global impact of social mediaSocial media has a wide-reaching and significant impact on not only online activities but also offline behavior and life in general.
              During a global online user survey in February 2019, a significant share of respondents stated that social media had increased their access to information, ease of communication, and freedom of expression. On the flip side, respondents also felt that social media had worsened their personal privacy, increased a polarization in politics and heightened everyday distractions.

As of February 2025, it was found that around 14.1 percent of TikTok's global audience were women between the ages of 18 and 24 years, while male users of the same age formed approximately 16.6 percent of the platform's audience. The online audience of the popular social video platform was further composed of 14.6 percent of female users aged between 25 and 34 years, and 20.7 percent of male users in the same age group.

This is the sixth SOM survey conducted in the region of Skåne. The questionnaire was divided into ten subject fields: Local news; Politics and democracy; To live in Skåne; Traffic and communications; Internet and mobile phones; Activities, interests and values; Denmark; Housing; Working life; Background.

Purpose:

Study attitudes and behaviour linked to local and regional issues