This filtered view contains the population estimates for San Francisco demographic groups from the U.S. Census Bureau’s American Community Survey that are used by Controller's Office - City Performance Unit for reporting on Police Stops

San Francisco Population and Demographic Census data dataset filtered on: "reporting_segment" = 'Police Reporting Demographic Categories'

A. SUMMARY This dataset contains population and demographic estimates and associated margins of error obtained and derived from the US Census. The data is presented over multiple years and geographies. The data is sourced primarily from the American Community Survey.

B. HOW THE DATASET IS CREATED The raw data is obtained from the census API. Some estimates as published as-is and some are derived.

C. UPDATE PROCESS New estimates and years of data are appended to this dataset. To request additional census data for San Francisco, email support@datasf.org

D. HOW TO USE THIS DATASET The dataset is long and contains multiple estimates, years and geographies. To use this dataset, you can filter by the overall segment which contains information about the source, years, geography, demographic category and reporting segment. For census data used in specific reports, you can filter to the reporting segment. To use a subset of the data, you can create a filtered view. More information of how to filter data and create a view can be found here

Consumer Insurance Experience & Demographic Profile

This dataset provides a detailed view of how individuals engage with insurance products, paired with demographic and lifestyle attributes to enable powerful segmentation, behavioral analysis, and customer journey mapping. By combining real-world insurance experiences with contextual information about each respondent’s background and preferences, this dataset supports a wide range of data-driven decision-making for insurance providers, policy designers, marketing teams, and product strategists.

Value of the Dataset Understanding how consumers perceive and interact with insurance offerings is critical to building products that resonate and services that retain. This dataset offers that visibility across multiple dimensions—capturing not only what type of insurance consumers hold and how they purchased it, but also what drives their satisfaction, loyalty, and likelihood to switch. Paired with demographic details like income, education, family status, and lifestyle, this information becomes a foundation for more personalized outreach, better-designed offerings, and improved customer experiences.

Because the data reflects lived experiences across diverse markets, it is particularly valuable for benchmarking consumer sentiment in emerging economies, identifying service delivery gaps, or evaluating potential uptake of new policy formats such as digital or personalized insurance.

Example Use Cases 1. Targeted Product Design A health insurer looking to launch short-term, digital-first plans could filter this dataset for consumers with low policy tenure, high digital communication preference, and dissatisfaction with current providers. This segment would inform feature design and positioning.

1. Competitive Analysis A provider evaluating churn risk can identify patterns among users who have filed claims but report dissatisfaction—indicating operational areas that may be driving customer loss and where improvements could increase retention.

2. Communication Channel Optimization By analyzing preferred communication methods across different demographic segments, insurers can tailor outreach strategies (e.g., SMS vs. in-app chat) to improve engagement and reduce support costs.

3. Market Expansion & Localization International insurers can explore regional variations in satisfaction drivers, awareness levels, and price sensitivity to refine go-to-market strategies in countries like Senegal, Tanzania, or the UAE.

4. Personalized Policy Offer Design Using data on interest in personalized policies and lifestyle indicators, providers can build customizable offerings for consumers more likely to value flexibility, such as frequent travelers or those with irregular incomes.

Insurance-Specific Fields & Descriptions Current Insurance Type Captures the kind of insurance the individual currently holds, with a focus on health insurance in this dataset.

Purchase Method Indicates how the insurance was obtained—through an agent, online, employer, etc.—to understand acquisition channels.

Policy Length Duration of the current policy, categorized (e.g., less than 1 year, 1–3 years, more than 5 years) to analyze tenure-based behaviors.

Satisfaction Self-reported satisfaction with the current insurance provider, useful for benchmarking sentiment.

Top Factor in Choosing Provider Highlights what influenced the purchase decision most—such as coverage options, customer service, pricing, or brand reputation.

Policy Review Frequency Shows how often individuals revisit their policy details or compare with alternatives, revealing levels of engagement or passive behavior.

Filed Claim A yes/no indicator showing whether the consumer has ever filed a claim, useful for analyzing downstream service experiences.

Claim Satisfaction Measures satisfaction with how past claims were handled, providing insight into operational effectiveness.

Primary Value Sought Captures what consumers value most from their insurance—e.g., peace of mind, financial protection, access to quality care.

Likelihood to Recommend Acts as a proxy for Net Promoter Score (NPS), indicating brand advocacy and potential referral behavior.

Biggest Areas for Improvement Open-ended or multi-select responses identifying where insurers can do better—lower premiums, faster claims, more digital tools, etc.

Preferred Method of Communication Indicates how consumers want to be contacted—via online chat, phone, email, SMS—supporting channel strategy optimization.

Preferred Services Details the types of updates or services consumers want—such as claims status, policy changes, or coverage recommendations.

Insurance Awareness Score Self-reported awareness of how insurance works, including policy options, rights, and terms.

Interest in Personalized Policies Captures whether the individual is open to customized insurance plans, an important indicator for usage-ba...

Customer360Insights

The Customer360Insights dataset is a synthetic collection meticulously designed to mirror the multifaceted nature of customer interactions within an e-commerce platform. It encompasses a wide array of variables, each serving as a pillar to support various analytical explorations. Here’s a breakdown of the dataset and the potential analyses it enables:

Dataset Description

• Customer Demographics: Includes FullName, Gender, Age, CreditScore, and MonthlyIncome. These variables provide a demographic snapshot of the customer base, allowing for segmentation and targeted marketing analysis.
• Geographical Data: Comprising Country, State, and City, this section facilitates location-based analytics, market penetration studies, and regional sales performance.
• Product Information: Details like Category, Product, Cost, and Price enable product trend analysis, profitability assessment, and inventory optimization.
• Transactional Data: Captures the customer journey through SessionStart, CartAdditionTime, OrderConfirmation, OrderConfirmationTime, PaymentMethod, and SessionEnd. This rich temporal data can be used for funnel analysis, conversion rate optimization, and customer behavior modeling.
• Post-Purchase Details: With OrderReturn and ReturnReason, analysts can delve into return rate calculations, post-purchase satisfaction, and quality control.

Types of Analysis

• Descriptive Analytics: Understand basic metrics like average monthly income, most common product categories, and typical credit scores.
• Predictive Analytics: Use machine learning to predict credit risk or the likelihood of a purchase based on demographics and session activity.
• Customer Segmentation: Group customers by demographics or purchasing behavior to tailor marketing strategies.
• Geospatial Analysis: Examine sales distribution across different regions and optimize logistics. Time Series Analysis: Study the seasonality of purchases and session activities over time.
• Funnel Analysis: Evaluate the customer journey from session start to order confirmation and identify drop-off points.
• Cohort Analysis: Track customer cohorts over time to understand retention and repeat purchase patterns.
• Market Basket Analysis: Discover product affinities and develop cross-selling strategies.

This dataset is a playground for data enthusiasts to practice cleaning, transforming, visualizing, and modeling data. Whether you’re conducting A/B testing for marketing campaigns, forecasting sales, or building customer profiles, Customer360Insights offers a rich, realistic dataset for honing your data science skills.

Curious about how I created the data? Feel free to click here and take a peek! 😉

📊🔍 Good Luck and Happy Analysing 🔍📊

Knowing who your consumers are is essential for businesses, marketers, and researchers. This detailed demographic file offers an in-depth look at American consumers, packed with insights about personal details, household information, financial status, and lifestyle choices. Let's take a closer look at the data:

Personal Identifiers and Basic Demographics At the heart of this dataset are the key details that make up a consumer profile:

Unique IDs (PID, HHID) for individuals and households Full names (First, Middle, Last) and suffixes Gender and age Date of birth Complete location details (address, city, state, ZIP) These identifiers are critical for accurate marketing and form the base for deeper analysis.

Geospatial Intelligence This file goes beyond just listing addresses by including rich geospatial data like:

Latitude and longitude Census tract and block details Codes for Metropolitan Statistical Areas (MSA) and Core-Based Statistical Areas (CBSA) County size codes Geocoding accuracy This allows for precise geographic segmentation and localized marketing.

Housing and Property Data The dataset covers a lot of ground when it comes to housing, providing valuable insights for real estate professionals, lenders, and home service providers:

Homeownership status Dwelling type (single-family, multi-family, etc.) Property values (market, assessed, and appraised) Year built and square footage Room count, amenities like fireplaces or pools, and building quality This data is crucial for targeting homeowners with products and services like refinancing or home improvement offers.

Wealth and Financial Data For a deeper dive into consumer wealth, the file includes:

Estimated household income Wealth scores Credit card usage Mortgage info (loan amounts, rates, terms) Home equity estimates and investment property ownership These indicators are invaluable for financial services, luxury brands, and fundraising organizations looking to reach affluent individuals.

Lifestyle and Interests One of the most useful features of the dataset is its extensive lifestyle segmentation:

Hobbies and interests (e.g., gardening, travel, sports) Book preferences, magazine subscriptions Outdoor activities (camping, fishing, hunting) Pet ownership, tech usage, political views, and religious affiliations This data is perfect for crafting personalized marketing campaigns and developing products that align with specific consumer preferences.

Consumer Behavior and Purchase Habits The file also sheds light on how consumers behave and shop:

Online and catalog shopping preferences Gift-giving tendencies, presence of children, vehicle ownership Media consumption (TV, radio, internet) Retailers and e-commerce businesses will find this behavioral data especially useful for tailoring their outreach.

Demographic Clusters and Segmentation Pre-built segments like:

Household, neighborhood, family, and digital clusters Generational and lifestage groups make it easier to quickly target specific demographics, streamlining the process for market analysis and campaign planning.

Ethnicity and Language Preferences In today's multicultural market, knowing your audience's cultural background is key. The file includes:

Ethnicity codes and language preferences Flags for Hispanic/Spanish-speaking households This helps ensure culturally relevant and sensitive communication.

Education and Occupation Data The dataset also tracks education and career info:

Education level and occupation codes Home-based business indicators This data is essential for B2B marketers, recruitment agencies, and education-focused campaigns.

Digital and Social Media Habits With everyone online, digital behavior insights are a must:

Internet, TV, radio, and magazine usage Social media platform engagement (Facebook, Instagram, LinkedIn) Streaming subscriptions (Netflix, Hulu) This data helps marketers, app developers, and social media managers connect with their audience in the digital space.

Political and Charitable Tendencies For political campaigns or non-profits, this dataset offers:

Political affiliations and outlook Charitable donation history Volunteer activities These insights are perfect for cause-related marketing and targeted political outreach.

Neighborhood Characteristics By incorporating census data, the file provides a bigger picture of the consumer's environment:

Population density, racial composition, and age distribution Housing occupancy and ownership rates This offers important context for understanding the demographic landscape.

Predictive Consumer Indexes The dataset includes forward-looking indicators in categories like:

Fashion, automotive, and beauty products Health, home decor, pet products, sports, and travel These predictive insights help businesses anticipate consumer trends and needs.

Contact Information Finally, the file includes ke...

Our consumer data is gathered and aggregated via surveys, digital services, and public data sources. We use powerful profiling algorithms to collect and ingest only fresh and reliable data points.

Our comprehensive data enrichment solution includes a variety of data sets that can help you address gaps in your customer data, gain a deeper understanding of your customers, and power superior client experiences.

1. Geography - City, State, ZIP, County, CBSA, Census Tract, etc.
2. Demographics - Gender, Age Group, Marital Status, Language etc.
3. Financial - Income Range, Credit Rating Range, Credit Type, Net worth Range, etc
4. Persona - Consumer type, Communication preferences, Family type, etc
5. Interests - Content, Brands, Shopping, Hobbies, Lifestyle etc.
6. Household - Number of Children, Number of Adults, IP Address, etc.
7. Behaviours - Brand Affinity, App Usage, Web Browsing etc.
8. Firmographics - Industry, Company, Occupation, Revenue, etc
9. Retail Purchase - Store, Category, Brand, SKU, Quantity, Price etc.
10. Auto - Car Make, Model, Type, Year, etc.
11. Housing - Home type, Home value, Renter/Owner, Year Built etc.

Consumer Graph Schema & Reach: Our data reach represents the total number of counts available within various categories and comprises attributes such as country location, MAU, DAU & Monthly Location Pings:

Data Export Methodology: Since we collect data dynamically, we provide the most updated data and insights via a best-suited method on a suitable interval (daily/weekly/monthly).

Consumer Graph Use Cases:

360-Degree Customer View:Get a comprehensive image of customers by the means of internal and external data aggregation.

Data Enrichment:Leverage Online to offline consumer profiles to build holistic audience segments to improve campaign targeting using user data enrichment

Fraud Detection: Use multiple digital (web and mobile) identities to verify real users and detect anomalies or fraudulent activity.

Advertising & Marketing:Understand audience demographics, interests, lifestyle, hobbies, and behaviors to build targeted marketing campaigns.

Using Factori Consumer Data graph you can solve use cases like:

Acquisition Marketing Expand your reach to new users and customers using lookalike modeling with your first party audiences to extend to other potential consumers with similar traits and attributes.

Lookalike Modeling

Build lookalike audience segments using your first party audiences as a seed to extend your reach for running marketing campaigns to acquire new users or customers

And also, CRM Data Enrichment, Consumer Data Enrichment B2B Data Enrichment B2C Data Enrichment Customer Acquisition Audience Segmentation 360-Degree Customer View Consumer Profiling Consumer Behaviour Data

A. SUMMARY This dataset contains population and demographic estimates and associated margins of error obtained and derived from the US Census. The data is presented over multiple years and geographies. The data is sourced primarily from the American Community Survey. B. HOW THE DATASET IS CREATED The raw data is obtained from the census API. Some estimates as published as-is and some are derived. C. UPDATE PROCESS New estimates and years of data are appended to this dataset. To request additional census data for San Francisco, email support@datasf.org D. HOW TO USE THIS DATASET The dataset is long and contains multiple estimates, years and geographies. To use this dataset, you can filter by the overall segment which contains information about the source, years, geography, demographic category and reporting segment. For census data used in specific reports, you can filter to the reporting segment. To use a subset of the data, you can create a filtered view. More information of how to filter data and create a view can be found here

A global database of population segmentation data that provides an understanding of population distribution at administrative and zip code levels over 55 years, past, present, and future.

Leverage up-to-date audience targeting data trends for market research, audience targeting, and sales territory mapping.

Self-hosted consumer data curated based on trusted sources such as the United Nations or the European Commission, with a 99% match accuracy. The Consumer Data is standardized, unified, and ready to use.

Use cases for the Global Population Database (Consumer Data Data/Segmentation data)

• Ad targeting

• B2B Market Intelligence

• Customer analytics

• Marketing campaign analysis

• Demand forecasting

• Sales territory mapping

• Retail site selection

• Reporting

• Audience targeting

Segmentation data export methodology

Our location data packages are offered in CSV format. All geospatial data are optimized for seamless integration with popular systems like Esri ArcGIS, Snowflake, QGIS, and more.

Product Features

• Historical population data (55 years)

• Changes in population density

• Urbanization Patterns

• Accurate at zip code and administrative level

• Optimized for easy integration

• Easy customization

• Global coverage

• Updated yearly

• Standardized and reliable

• Self-hosted delivery

• Fully aggregated (ready to use)

• Rich attributes

Why do companies choose our Population Databases

• Standardized and unified demographic data structure

• Seamless integration in your system

• Dedicated location data expert

Note: Custom population data packages are available. Please submit a request via the above contact button for more details.

GapMaps GIS data for USA and Canada sourced from Applied Geographic Solutions (AGS) includes an extensive range of the highest quality demographic and lifestyle segmentation products. All databases are derived from superior source data and the most sophisticated, refined, and proven methodologies.

GIS Data attributes include:

1. Latest Estimates and Projections The estimates and projections database includes a wide range of core demographic data variables for the current year and 5- year projections, covering five broad topic areas: population, households, income, labor force, and dwellings.

2. Crime Risk Crime Risk is the result of an extensive analysis of a rolling seven years of FBI crime statistics. Based on detailed modeling of the relationships between crime and demographics, Crime Risk provides an accurate view of the relative risk of specific crime types (personal, property and total) at the block and block group level.

3. Panorama Segmentation AGS has created a segmentation system for the United States called Panorama. Panorama has been coded with the MRI Survey data to bring you Consumer Behavior profiles associated with this segmentation system.

4. Business Counts Business Counts is a geographic summary database of business establishments, employment, occupation and retail sales.

5. Non-Resident Population The AGS non-resident population estimates utilize a wide range of data sources to model the factors which drive tourists to particular locations, and to match that demand with the supply of available accommodations.

6. Consumer Expenditures AGS provides current year and 5-year projected expenditures for over 390 individual categories that collectively cover almost 95% of household spending.

7. Retail Potential This tabulation utilizes the Census of Retail Trade tables which cross-tabulate store type by merchandise line.

8. Environmental Risk The environmental suite of data consists of several separate database components including: -Weather Risks -Seismological Risks -Wildfire Risk -Climate -Air Quality -Elevation and terrain

Primary Use Cases for GapMaps GIS Data:

1. Retail (eg. Fast Food/ QSR, Cafe, Fitness, Supermarket/Grocery)
2. Customer Profiling: get a detailed understanding of the demographic & segmentation profile of your customers, where they work and their spending potential
3. Analyse your trade areas at a granular census block level using all the key metrics
4. Site Selection: Identify optimal locations for future expansion and benchmark performance across existing locations.
5. Target Marketing: Develop effective marketing strategies to acquire more customers.

6. Integrate AGS demographic data with your existing GIS or BI platform to generate powerful visualizations.

7. Finance / Insurance (eg. Hedge Funds, Investment Advisors, Investment Research, REITs, Private Equity, VC)

8. Network Planning

9. Customer (Risk) Profiling for insurance/loan approvals

10. Target Marketing

11. Competitive Analysis

12. Market Optimization

13. Commercial Real-Estate (Brokers, Developers, Investors, Single & Multi-tenant O/O)

14. Tenant Recruitment

15. Target Marketing

16. Market Potential / Gap Analysis

17. Marketing / Advertising (Billboards/OOH, Marketing Agencies, Indoor Screens)

18. Customer Profiling

19. Target Marketing

20. Market Share Analysis

The datasets contain RGB photos of Scots pine seedlings of three populations from two different ecotypes originating in the Czech Republic:Plasy - lowland ecotype,Trebon - lowland ecotype,Decin - upland ecotype.These photos were taken in three different periods (September 10th 2021, October 23rd 2021, January 22nd 2022).File dataset_for_YOLOv7_training.zip contains image data with annotations for training YOLOv7 segmentation model (training and validation sets)The dataset also contains a table with information on individual Scots pine seedlings:affiliation to parent tree (mum)affiliation to population (site)row and column in which the seedling was grown (row, col)affiliation to the planter in which the seedling was grown (box)mean RGB values of pine seedling in three different periods (B_september, G_september, R_september B_october, G_october, R_october, B_january, G_january, R_january)mean HSV values of pine seedling in three different periods (H_september, S_september, V_september, H_october, S_october, V_october, H_january, S_january, V_january)

This filtered view contains the population estimates for San Francisco demographic groups from the U.S. Census Bureau’s American Community Survey that are used in the Department of Public Health’s public reporting. Details on the underlying demographic data from the American Community Survey are available below. The demographics included are race/ethnicity and age groups. Different age groups are used for reporting on cases reporting versus vaccinations. The specific groups used in each of these reports can be found by using the "reporting_segment" column. We are using 2016-2020 ACS estimates in our public reporting, but additional years are included in this view as well for historical purposes.

The COVID-19 reports which use this data are available on SF.gov by clicking here.

San Francisco Population and Demographic Census data dataset filtered on:

• "reporting_segment" =
  • 'COVID-19 cases/testing reporting - age brackets'
  • OR 'Seasonal vaccine reporting - age groups'
  • OR 'from census table B03002' (race/ethnicity)
• AND "geography_name" = 'San Francisco County, California'

B. HOW THE DATASET IS CREATED The raw data is obtained from the census API. Some estimates as published as-is and some are derived.

C. UPDATE PROCESS New estimates and years of data are appended to this dataset. To request additional census data for San Francisco, email support@datasf.org

D. HOW TO USE THIS DATASET The dataset is long and contains multiple estimates, years and geographies. To use this dataset, you can filter by the overall segment which contains information about the source, years, geography, demographic category and reporting segment. For census data used in specific reports, you can filter to the reporting segment. To use a subset of the data, you can create a filtered view. More information of how to filter data and create a view can be found here

Sky Packets provides premium first-party data products derived from public and private Wi-Fi networks strategically deployed across high-footfall environments in Mexico, Ecuador, Peru, and Colombia. Leveraging advanced edge infrastructure, our platform captures real-world behavioral, demographic, and emotional signals to fuel powerful consumer insights.

Our datasets are designed for high-end data buyers who require rich, multidimensional intelligence for advanced modeling, targeting, and optimization across sectors including retail, finance, advertising, and urban planning.

Key Highlights

Data Types: Demographic Data, Behavioral Segmentation, Retail Footfall, Points of Interest (POI), and Sentiment Data (captured via AI-enhanced sensors and contextual cues)

Capture Method: First-party data collected through Sky Packets' public and private Wi-Fi infrastructure, embedded across smart city zones, public plazas, and commercial corridors

Geographic Coverage: Mexico, Ecuador, Peru, and Colombia

Delivery Formats: CSV, JSON

Frequency: Weekly or Monthly refresh options are available

Use Cases:

• Retail site selection & competitive benchmarking

• Consumer journey mapping & attribution modeling

• Sentiment trend analysis & predictive demand modeling

• Smart city infrastructure planning

Cross-border investment intelligence

Why Sky Packets?

With a strong reputation for delivering clean, high-granularity datasets from hard-to-source regions, Sky Packets empowers data-driven decisions for enterprise leaders and analysts who demand precision and scale.

How does your organization use this dataset? What other NYSERDA or energy-related datasets would you like to see on Open NY? Let us know by emailing OpenNY@nyserda.ny.gov. The Low- to Moderate-Income (LMI) New York State (NYS) Census Population Analysis dataset is resultant from the LMI market database designed by APPRISE as part of the NYSERDA LMI Market Characterization Study (https://www.nyserda.ny.gov/lmi-tool). All data are derived from the U.S. Census Bureau’s American Community Survey (ACS) 1-year Public Use Microdata Sample (PUMS) files for 2013, 2014, and 2015. Each row in the LMI dataset is an individual record for a household that responded to the survey and each column is a variable of interest for analyzing the low- to moderate-income population. The LMI dataset includes: county/county group, households with elderly, households with children, economic development region, income groups, percent of poverty level, low- to moderate-income groups, household type, non-elderly disabled indicator, race/ethnicity, linguistic isolation, housing unit type, owner-renter status, main heating fuel type, home energy payment method, housing vintage, LMI study region, LMI population segment, mortgage indicator, time in home, head of household education level, head of household age, and household weight. The LMI NYS Census Population Analysis dataset is intended for users who want to explore the underlying data that supports the LMI Analysis Tool. The majority of those interested in LMI statistics and generating custom charts should use the interactive LMI Analysis Tool at https://www.nyserda.ny.gov/lmi-tool. This underlying LMI dataset is intended for users with experience working with survey data files and producing weighted survey estimates using statistical software packages (such as SAS, SPSS, or Stata).

For secondary analysis of C3RO data. These CSV files were generated for each disease site separately which can then be used to regression modeling. More information on this data can be found in the accompanying preprint: https://www.medrxiv.org/content/10.1101/2023.08.30.23294786v2.Original C3RO data can be found here: https://figshare.com/articles/dataset/Large-scale_crowdsourced_radiotherapy_segmentations_across_a_variety_of_cancer_sites/21074182.Version history:v2: Jan 7, 2023. Included additional column for HD95 binary data.

Data-driven segmentation methods for population segmentation based on healthcare utilization

We collect, validate, model, and segment raw data signals from over 900+ sources globally to deliver thousands of mobile audience segments. We then combine that data with other public and private data sources to derive interests, intent, and behavioral attributes. Our proprietary algorithms then clean, enrich, unify and aggregate these data sets for use in our products. We have categorized our audience data into consumable categories such as interest, demographics, behavior, geography, etc. Audience Data Categories:Below mentioned data categories include consumer behavioral data and consumer profiles (available for the US and Australia) divided into various data categories. Brand Shoppers:Methodology: This category has been created based on the high intent of users in terms of their visits to Brand outlets in the real world. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. Place Category Visitors:Methodology: This category has been created based on the high intent of users visiting specific places of interest in the real world. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. Demographics:This category has been created based on deterministic data that we receive from apps based on the declared gender and age data. Marital Status, Education, Party affiliation, and State residency are available in the US. Geo-Behavioural:This category has been created based on the high intent of users in terms of the frequency of their visits to specific granular places of interest in the real world. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. Interests:This segment is created based on users' interest in a specific subject while browsing the internet when the visited website category is clearly focused on a specific subject such as cars, cooking, traveling, etc. We use a deterministic model to assign a proper profile and time that information is valid. The recency of data can range from 14 to 30 days, depending on the topic. Intent:Factori receives data from many partners to deliver high-quality pieces of information about users’ shopping intent. We collect data from sources connected to the eCommerce sector and we also receive data connected to online transactions from affiliate networks to deliver the most accurate segments with purchase intentions, such as laptops, mobile phones, or cars. The recency of data can range from 7 to 14 days depending on the product category. Events:This category was created based on the high interest of users in terms of content related to specific global events - sports, culture, and gaming. Among the event segments, we also distinguish categories related to the interest in certain lifestyle choices and behaviors. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. App Usage:Mobile category is a branch of the taxonomy that is dedicated only to the data that is based on mobile advertising IDs. It is based on the categorization of the mobile apps that the user has installed on the device. Auto Ownership:Consumer Profiles - Available for US and AustraliaThis audience has been created based on users declaring that they own a certain brand of automobile and other automotive attributes via a survey or registration. These audiences are currently available in the USA. Motorcycle Ownership:Consumer Profiles - Available for US and AustraliaThis audience has been created based on users declaring that they own a certain brand of motorcycle and other motorcycle-based attributes via a survey or registration. These audiences are currently available for the USA. Household:Consumer Profiles - Available for the US and AustraliaThis audience has been created based on users' declaring their marital status, parental status, and the overall number of children via a survey or registration. These audiences are currently available in the USA. Financial:Consumer Profiles - Available for the US and Australia this audience has been created based on their behavior in different financial services like property ownership, mortgage, investing behavior, and wealth and declaring their estimated net worth via a survey or registration. Purchase/ Spending Behavior:Consumer Profiles - Available for the US and AustraliaThis audience has been created based on their behavior in different spending behaviors in different business verticals available in the USA. Clusters:Consumer Profiles - Available for the US and AustraliaClusters are groups of consumers who exhibit similar demographic, lifestyle, and media consumption characteristics, empowering marketers to understand the unique attributes that comprise their most profitable consumer segments. Armed with this rich data, data scientists can drive analytics and modeling to power their brand’s unique marketing initiatives. B2B Audiences;Consumer Profiles - Available for US and AustraliaThis audience has been created based on users declaring their employee credentials, designations, and companies they work in, further specifying business verticals, revenue breakdowns, and headquarters locations. Customizable Audiences Data Segment:Brands can choose the appropriate pre-made audience segments or ask our data experts about creating a custom segment that is precisely tailored to your brief in order to reach their target customers and boost the campaign's effectiveness. Location Query Granularity:Minimum area: HEX 8Maximum area: QuadKey 17/City

The dataset comprises transactional information from previous 5 years from Walmart retail stores, with diverse details such as customer demographics, order specifics, product attributes, and sales logistics. It includes data on the city where purchases were made, customer age, names, and segments, along with any applied discounts and the quantity of products ordered. Each transaction is uniquely identified by an order ID, accompanied by order date, priority, and shipping details like mode, cost, and dates. Product-related information encompasses base margins, categories, containers, names, and sub-categories, enabling insights into profitability, sales, and regional performance. The dataset also provides granular details such as profit margins, unit prices, and ZIP codes, facilitating analysis at multiple levels like customer behavior, product performance, and operational efficiencies within Walmart's retail ecosystem.

The columns in dataset are:

1. City: The city where the purchase was made.
2. Customer Age: Age of the customer making the purchase.
3. Customer Name: Name of the customer.
4. Customer Segment: Segment to which the customer belongs (like retail, wholesale, etc.).
5. Discount: Any discount applied to the purchase.
6. Number of Records: The count of records for each transaction.
7. Order Date: Date when the order was placed.
8. Order ID: Unique identifier for each order.
9. Order Priority: Priority level of the order (like high, medium, low).
10. Order Quantity: Quantity of products ordered.
11. Product Base Margin: Base margin percentage for the product.
12. Product Category: Category to which the product belongs (like electronics, groceries, etc.).
13. Product Container: Container type of the product.
14. Product Name: Name of the product.
15. Product Sub-Category: Sub-category to which the product belongs.
16. Profit: Profit earned from the transaction.
17. Region: Region where the purchase was made.
18. Row ID: Unique identifier for each row.
19. Sales: Total sales amount.
20. Ship Date: Date when the order was shipped.
21. Ship Mode: Mode of shipping (like standard, express, etc.).
22. Shipping Cost: Cost associated with shipping.
23. State: State where the purchase was made.
24. Unit Price: Price per unit of the product.
25. Zip Code: ZIP code of the customer or store location.

TagX Web Browsing Clickstream Data: Unveiling Digital Behavior Across North America and EU Unique Insights into Online User Behavior TagX Web Browsing clickstream Data offers an unparalleled window into the digital lives of 1 million users across North America and the European Union. This comprehensive dataset stands out in the market due to its breadth, depth, and stringent compliance with data protection regulations. What Makes Our Data Unique?

Extensive Geographic Coverage: Spanning two major markets, our data provides a holistic view of web browsing patterns in developed economies. Large User Base: With 300K active users, our dataset offers statistically significant insights across various demographics and user segments. GDPR and CCPA Compliance: We prioritize user privacy and data protection, ensuring that our data collection and processing methods adhere to the strictest regulatory standards. Real-time Updates: Our clickstream data is continuously refreshed, providing up-to-the-minute insights into evolving online trends and user behaviors. Granular Data Points: We capture a wide array of metrics, including time spent on websites, click patterns, search queries, and user journey flows.

Data Sourcing: Ethical and Transparent Our web browsing clickstream data is sourced through a network of partnered websites and applications. Users explicitly opt-in to data collection, ensuring transparency and consent. We employ advanced anonymization techniques to protect individual privacy while maintaining the integrity and value of the aggregated data. Key aspects of our data sourcing process include:

Voluntary user participation through clear opt-in mechanisms Regular audits of data collection methods to ensure ongoing compliance Collaboration with privacy experts to implement best practices in data anonymization Continuous monitoring of regulatory landscapes to adapt our processes as needed

Primary Use Cases and Verticals TagX Web Browsing clickstream Data serves a multitude of industries and use cases, including but not limited to:

Digital Marketing and Advertising:

Audience segmentation and targeting Campaign performance optimization Competitor analysis and benchmarking

E-commerce and Retail:

Customer journey mapping Product recommendation enhancements Cart abandonment analysis

Media and Entertainment:

Content consumption trends Audience engagement metrics Cross-platform user behavior analysis

Financial Services:

Risk assessment based on online behavior Fraud detection through anomaly identification Investment trend analysis

Technology and Software:

User experience optimization Feature adoption tracking Competitive intelligence

Market Research and Consulting:

Consumer behavior studies Industry trend analysis Digital transformation strategies

Integration with Broader Data Offering TagX Web Browsing clickstream Data is a cornerstone of our comprehensive digital intelligence suite. It seamlessly integrates with our other data products to provide a 360-degree view of online user behavior:

Social Media Engagement Data: Combine clickstream insights with social media interactions for a holistic understanding of digital footprints. Mobile App Usage Data: Cross-reference web browsing patterns with mobile app usage to map the complete digital journey. Purchase Intent Signals: Enrich clickstream data with purchase intent indicators to power predictive analytics and targeted marketing efforts. Demographic Overlays: Enhance web browsing data with demographic information for more precise audience segmentation and targeting.

By leveraging these complementary datasets, businesses can unlock deeper insights and drive more impactful strategies across their digital initiatives. Data Quality and Scale We pride ourselves on delivering high-quality, reliable data at scale:

Rigorous Data Cleaning: Advanced algorithms filter out bot traffic, VPNs, and other non-human interactions. Regular Quality Checks: Our data science team conducts ongoing audits to ensure data accuracy and consistency. Scalable Infrastructure: Our robust data processing pipeline can handle billions of daily events, ensuring comprehensive coverage. Historical Data Availability: Access up to 24 months of historical data for trend analysis and longitudinal studies. Customizable Data Feeds: Tailor the data delivery to your specific needs, from raw clickstream events to aggregated insights.

Empowering Data-Driven Decision Making In today's digital-first world, understanding online user behavior is crucial for businesses across all sectors. TagX Web Browsing clickstream Data empowers organizations to make informed decisions, optimize their digital strategies, and stay ahead of the competition. Whether you're a marketer looking to refine your targeting, a product manager seeking to enhance user experience, or a researcher exploring digital trends, our cli...

With extensive coverage nationally and across various languages, our B2C Language Demographic Data provides valuable insights for sales, marketing, and research purposes. Whether you're seeking to expand your client base, enhance lead generation efforts, or conduct market analysis, our dataset empowers you to make informed decisions and drive business growth.

Our B2C Language Demographic Data covers a wide range of languages including but not limited to Chinese, Arabic, Hindi, French, German, Vietnamese and more. By leveraging our dataset, you can identify potential prospects, explore new market opportunities, and stay ahead of the competition. Whether you're a startup looking to establish your presence, a seasoned enterprise aiming to expand your market share or a researcher, our B2C Language Demographic Data offers valuable insights.

Uses

The use cases of our B2C Language Demographic Data are diverse and versatile. From targeted marketing campaigns (e.g., billboard, location-based), to market segmentation and cohort analysis, our dataset serves as a valuable asset for various business and research functions. Whether you're targeting influencers, or specific industry verticals, our B2C Language Demographic Data provides the foundation for effective communication and engagement.

Key benefits of our B2C Language Demographic Data include:

• Enhanced Lead Generation: Identify locations of high-potential prospects
• Improved Targeting: Tailor your marketing efforts based on detailed location- based insights on your target cohort. Our rich set of contact points enable business to direct energies to precisely where they create the most impact.
• Increased ROI: Maximize the efficiency of your marketing campaigns by focusing on the most promising opportunities.
• Data Accuracy: Ensure the reliability and validity of your data with our regularly updated and verified dataset.
• Competitive Advantage: Stay ahead of the competition by accessing comprehensive market intelligence and strategic insights.
• Scalability: Our dataset grows with your business, providing scalability and flexibility to meet evolving needs.
• Compliance: Our B2C Language Demographic Data complies with relevant data privacy regulations

Why businesses partner with us:

Operating for over ten years, innovation is our north star, driving value, fostering collaborative grown and compounding returns for our partners.
Our data is compliant and responsibly collected. We are easy to work with.
We offer products that are cost effective and good value. We work to make an impact for our customers. Talk to us about the solutions you are after

Key Tags:

Data Enrichment, B2C Sales, Analytics, People Data, B2C, Customer Data, Prospect Data, Audience Generation, B2C Data Enrichment, Business Intelligence, AI / ML, Market Intelligence, Segmentation, Audience Targeting, Audience Intelligence, B2C Advertising, List Validation, Data Cleansing, Competitive Intelligence, Demographic Data, B2C Data, Lead Information, Data Append, Data Augmentation, Data Cleansing, Data Enhancement, Data Intelligence, Data Science, Due Diligence, Marketing Data Enrichment, Master Data Enrichment, People-Based Marketing, Predictive Analytics, Prospecting, Sales Intelligence, Sales Prospecting

Hotel customer dataset with 31 variables describing a total of 83,590 instances (customers). It comprehends three full years of customer behavioral data. In addition to personal and behavioral information, the dataset also contains demographic and geographical information. This dataset contributes to reducing the lack of real-world business data that can be used for educational and research purposes. The dataset can be used in data mining, machine learning, and other analytical field problems in the scope of data science. Due to its unit of analysis, it is a dataset especially suitable for building customer segmentation models, including clustering and RFM (Recency, Frequency, and Monetary value) models, but also be used in classification and regression problems.

This filtered view contains the population estimates for San Francisco geographic units from the U.S. Census Bureau’s American Community Survey that are used in the Department of Public Health’s public reporting. Details on the underlying geographic unit data from the American Community Survey are available below. The geographies included are census tracts, analysis neighborhoods, and zip codes (ZCTA). We are using 2016-2020 ACS estimates in our public reporting, but additional years are included in this view as well for historical purposes.

The COVID-19 reports which use this data are available on SF.gov by clicking here.

San Francisco Population and Demographic Census data dataset filtered on:

• "geography" =
  • 'neighborhood'
  • OR 'tract'
  • OR 'zcta'
• AND "demographic_category" = 'all'

B. HOW THE DATASET IS CREATED The raw data is obtained from the census API. Some estimates as published as-is and some are derived.

C. UPDATE PROCESS New estimates and years of data are appended to this dataset. To request additional census data for San Francisco, email support@datasf.org

D. HOW TO USE THIS DATASET The dataset is long and contains multiple estimates, years and geographies. To use this dataset, you can filter by the overall segment which contains information about the source, years, geography, demographic category and reporting segment. For census data used in specific reports, you can filter to the reporting segment. To use a subset of the data, you can create a filtered view. More information of how to filter data and create a view can be found here