Demografy is a privacy by design customer demographics prediction AI platform.

Core features: - Demographic segmentation - Demographic analytics - API integration - Data export

Key advantages: - 100% coverage of lists - Accuracy estimate before purchase - GDPR-compliance as no sensitive data is required. Demografy can work with only first names or masked last names

Use cases: - Actionable analytics about your customers to get demographic insights - Appending missing demographic data to your records for customer segmentation and targeted marketing campaigns - Enhanced personalization knowing you customer better

Unlike traditional solutions, you don’t need to know and disclose your customer or prospect addresses, emails or other sensitive information. You can provide even masked last names keeping personal data in-house. This makes Demografy privacy by design and enables you to get 100% coverage of your audience since all you need to know is names.

Hotel customer dataset with 31 variables describing a total of 83,590 instances (customers). It comprehends three full years of customer behavioral data. In addition to personal and behavioral information, the dataset also contains demographic and geographical information. This dataset contributes to reducing the lack of real-world business data that can be used for educational and research purposes. The dataset can be used in data mining, machine learning, and other analytical field problems in the scope of data science. Due to its unit of analysis, it is a dataset especially suitable for building customer segmentation models, including clustering and RFM (Recency, Frequency, and Monetary value) models, but also be used in classification and regression problems.

Success.ai’s Consumer Marketing Data API empowers your marketing, analytics, and product teams with on-demand access to a vast and continuously updated dataset of consumer insights. Covering detailed demographics, behavioral patterns, and purchasing histories, this API enables you to go beyond generic outreach and craft tailored campaigns that truly resonate with your target audiences.

With AI-validated accuracy and support for precise filtering, the Consumer Marketing Data API ensures you’re always equipped with the most relevant data. Backed by our Best Price Guarantee, this solution is essential for refining your strategies, improving conversion rates, and driving sustainable growth in today’s competitive consumer landscape.

Why Choose Success.ai’s Consumer Marketing Data API?

1. Tailored Consumer Insights for Precision Targeting

   • Access verified demographic, behavioral, and purchasing data to understand what consumers truly value.
   • AI-driven validation ensures 99% accuracy, minimizing wasted spend and improving engagement outcomes.

2. Comprehensive Global Reach

   • Includes consumer profiles from diverse regions and markets, enabling you to scale campaigns and discover emerging opportunities.
   • Adapt swiftly to new markets, product launches, and shifting consumer preferences with real-time data at your fingertips.

3. Continuously Updated and Real-Time Data

   • Receive ongoing updates that reflect evolving consumer behaviors, interests, and market trends.
   • Respond quickly to seasonal changes, competitor moves, and industry disruptions, ensuring your campaigns remain timely and relevant.

4. Ethical and Compliant

   • Fully adheres to GDPR, CCPA, and other global data privacy regulations, guaranteeing responsible and lawful data usage.

Data Highlights:

• Detailed Demographics: Age, gender, location, and income levels to refine targeting and messaging.
• Behavioral Insights: Interests, browsing patterns, and content consumption habits to anticipate consumer needs.
• Purchasing History: Understand consumer spending, brand loyalty, and product preferences to tailor promotions effectively.
• Real-Time Updates: Keep pace with evolving consumer tastes, ensuring your strategies remain forward-focused and competitive.

Key Features of the Consumer Marketing Data API:

1. Granular Targeting and Segmentation

   • Query the API to segment consumers by demographics, interests, past purchases, or engagement patterns.
   • Focus campaigns on the most receptive audiences, enhancing conversion rates and ROI.

2. Flexible and Seamless Integration

   • Easily integrate the API into CRM systems, marketing automation tools, or analytics platforms.
   • Streamline workflows and eliminate manual data imports, freeing resources for strategic initiatives.

3. Continuous Data Enrichment

   • Refresh consumer profiles with the latest data, ensuring every decision is backed by current insights.
   • Reduce data decay and maintain top-notch data hygiene to maximize long-term marketing effectiveness.

4. AI-Driven Validation

   • Rely on advanced AI validation techniques to guarantee high-quality data accuracy and reliability.
   • Increase confidence in your campaigns and decrease budget wasted on irrelevant targets.

Strategic Use Cases:

1. Highly Personalized Marketing Campaigns

   • Deliver tailored offers, recommendations, and content that align with individual consumer preferences.
   • Boost engagement and loyalty by making every touchpoint relevant and meaningful.

2. Market Expansion and Product Launches

   • Identify segments most receptive to new products or services, ensuring successful market entry.
   • Stay ahead of consumer demands, evolving your product line and marketing mix to meet changing preferences.

3. Competitive Analysis and Trend Forecasting

   • Leverage consumer insights to anticipate emerging trends and outpace competitors in capturing new markets.
   • Adjust marketing strategies proactively to capitalize on seasonal, cultural, or economic shifts.

4. Customer Retention and Loyalty Programs

   • Use historical purchase and engagement data to identify at-risk customers and implement retention strategies.
   • Cultivate brand advocates by delivering personalized offers and exclusive perks to loyal consumers.

Why Choose Success.ai?

1. Best Price Guarantee

   • Access premium-quality consumer marketing data at unmatched prices, ensuring maximum ROI for your outreach efforts.

2. Seamless Integration

   • Easily incorporate the API into existing workflows, eliminating data silos and manual data management.

3. Data Accuracy with AI Validation

   • Depend on 99% accuracy to guide data-driven decisions, refine targeting, and elevate your marketing initiatives.

4. Customizable and Scalable Solutions

   • Tailor datasets to focus on specific demog...

By using detailed geodemographic data on 700 million individuals, we help you create very specific groups of customers. This comprehensive data gives a complete picture of any segment of your audience and what they want.

Here are Xverum's priorities with global audience data: - High recency - Global coverage (240+ countries) - 120-day freshness guarantee - Profile change detection attributes (NEW feature) - Over 100 data points per profile - GDPR- and CCPA-compliant

By analyzing characteristics from Xverum's global identity data, such as company size, industry, and location, you can prioritize leads that are more likely to convert, improving sales efficiency and getting a detailed audience segmentation.

A powerful combination of geodemographic data with detailed attribute data allows you to uncover deeper insights into your audience, resulting in more effective marketing campaigns and higher ROI for your business.

Our 700M+ Individual profiles dataset does not include PII and/or phone numbers.

We'll tailor a Twitch dataset to meet your unique needs, encompassing streamer profiles, viewer engagement metrics, streaming times, demographic data of viewers, follower counts, chat statistics, and other pertinent metrics.

Leverage our Twitch datasets for diverse applications to bolster strategic planning and market analysis. Scrutinizing these datasets enables organizations to grasp viewer preferences and streaming trends, facilitating nuanced content development and engagement initiatives. Customize your access to the entire dataset or specific subsets as per your business requisites.

Popular use cases involve optimizing content strategy based on streamer performance and viewer engagement, enhancing marketing strategies through targeted audience segmentation, and identifying and forecasting trends in the streaming community to stay ahead in the digital entertainment landscape.

Demographic data prediction is powered by Demografy AI that extracts demographic data from names with 100% coverage, accuracy preview before purchase and GDPR-compliance.

Demografy is a privacy by design customer demographics prediction AI platform.

Use cases: - Social Media analytics and user segmentation - Competitor analysis - Actionable analytics about your customers to get demographic insights - Appending missing demographic data to your records for customer segmentation and targeted marketing campaigns - Enhanced personalization knowing you customer better

Core features: - Demographic segmentation - Demographic analytics - API integration - Data export

Key advantages: - 100% coverage of lists - Accuracy estimate before purchase - GDPR-compliance as no sensitive data is required. Demografy can work with only first names or masked last names

Unlike traditional solutions, you don’t need to know and disclose your customer or prospect addresses, emails or other sensitive information. You need only names of social media users. This makes Demografy privacy by design and enables you to get 100% coverage of your audience since all you need to know is names.

GapMaps GIS data for USA and Canada sourced from Applied Geographic Solutions (AGS) includes an extensive range of the highest quality demographic and lifestyle segmentation products. All databases are derived from superior source data and the most sophisticated, refined, and proven methodologies.

GIS Data attributes include:

1. Latest Estimates and Projections The estimates and projections database includes a wide range of core demographic data variables for the current year and 5- year projections, covering five broad topic areas: population, households, income, labor force, and dwellings.

2. Crime Risk Crime Risk is the result of an extensive analysis of a rolling seven years of FBI crime statistics. Based on detailed modeling of the relationships between crime and demographics, Crime Risk provides an accurate view of the relative risk of specific crime types (personal, property and total) at the block and block group level.

3. Panorama Segmentation AGS has created a segmentation system for the United States called Panorama. Panorama has been coded with the MRI Survey data to bring you Consumer Behavior profiles associated with this segmentation system.

4. Business Counts Business Counts is a geographic summary database of business establishments, employment, occupation and retail sales.

5. Non-Resident Population The AGS non-resident population estimates utilize a wide range of data sources to model the factors which drive tourists to particular locations, and to match that demand with the supply of available accommodations.

6. Consumer Expenditures AGS provides current year and 5-year projected expenditures for over 390 individual categories that collectively cover almost 95% of household spending.

7. Retail Potential This tabulation utilizes the Census of Retail Trade tables which cross-tabulate store type by merchandise line.

8. Environmental Risk The environmental suite of data consists of several separate database components including: -Weather Risks -Seismological Risks -Wildfire Risk -Climate -Air Quality -Elevation and terrain

Primary Use Cases for GapMaps GIS Data:

1. Retail (eg. Fast Food/ QSR, Cafe, Fitness, Supermarket/Grocery)
2. Customer Profiling: get a detailed understanding of the demographic & segmentation profile of your customers, where they work and their spending potential
3. Analyse your trade areas at a granular census block level using all the key metrics
4. Site Selection: Identify optimal locations for future expansion and benchmark performance across existing locations.
5. Target Marketing: Develop effective marketing strategies to acquire more customers.

6. Integrate AGS demographic data with your existing GIS or BI platform to generate powerful visualizations.

7. Finance / Insurance (eg. Hedge Funds, Investment Advisors, Investment Research, REITs, Private Equity, VC)

8. Network Planning

9. Customer (Risk) Profiling for insurance/loan approvals

10. Target Marketing

11. Competitive Analysis

12. Market Optimization

13. Commercial Real-Estate (Brokers, Developers, Investors, Single & Multi-tenant O/O)

14. Tenant Recruitment

15. Target Marketing

16. Market Potential / Gap Analysis

17. Marketing / Advertising (Billboards/OOH, Marketing Agencies, Indoor Screens)

18. Customer Profiling

19. Target Marketing

20. Market Share Analysis

McGRAW’s B2B-B2C Link 360 Masterfile connects 80M+ business and consumer profiles for enriched insights, enabling tailored B2B and B2C outreach. With 300+ data elements, monthly updates, and comprehensive verification, it’s ideal for lead generation, segmentation, and personalized marketing.

Success.ai’s Audience Targeting Data API empowers your marketing, sales, and product teams with on-demand access to a vast dataset of over 700 million verified global profiles. By delivering rich demographic, firmographic, and behavioral insights, this API enables you to hone in on precisely the right audiences for your campaigns.

Whether you’re exploring new markets, optimizing ABM strategies, or refining personalization techniques, Success.ai’s data ensures your message reaches the most relevant prospects. Backed by our Best Price Guarantee, this solution is indispensable for maximizing engagement, conversion, and ROI in a competitive global environment.

Why Choose Success.ai’s Audience Targeting Data API?

1. Vast, Verified Global Coverage

   • Access a broad range of professional and consumer profiles spanning industries, regions, and roles.
   • Expand confidently into new markets and segments, supported by accurate, continuously updated data.

2. AI-Validated Accuracy

   • Depend on 99% accuracy through AI-driven validation processes, reducing wasted spend and improving campaign performance.
   • Trust that your targeting efforts are always based on the most current and reliable information available.

3. Continuous Data Refreshes

   • Receive real-time updates to ensure your contact lists remain relevant and reflective of evolving market conditions.
   • Swiftly adapt strategies to seasonal shifts, product launches, or changing buyer behaviors, maintaining long-term effectiveness.

4. Ethical and Compliant

   • Fully adheres to GDPR, CCPA, and other global data privacy regulations, guaranteeing responsible and lawful data usage.

Data Highlights:

• 700M+ Verified Global Profiles: Engage with diverse, high-quality audiences from any industry or market segment.
• Demographic, Firmographic, and Behavioral Insights: Tailor campaigns with nuanced targeting strategies.
• Real-Time Data: Dynamically adjust outreach as market conditions evolve, ensuring relevance and timeliness.
• Best Price Guarantee: Achieve premium results at highly competitive prices, optimizing your ROI.

Key Features of the Audience Targeting Data API:

1. Granular Segmentation and Query

   • Filter audiences by demographics, industry, location, job role, purchasing patterns, and more.
   • Zero in on precisely the profiles that match your ideal customer profile (ICP) criteria, driving conversion and efficiency.

2. Instant Data Enrichment

   • Enhance existing CRM or marketing automation systems with continuously updated audience data, removing manual data imports and guesswork.
   • Maintain pristine data hygiene, ensuring your team always works with actionable intelligence.

3. Seamless Integration and Flexibility

   • Effortlessly incorporate the API into your existing workflows, marketing tools, or analytics platforms.
   • Adjust parameters, queries, and segmentation strategies as your business objectives evolve or market conditions shift.

4. AI-Driven Validation and Reliability

   • Leverage AI-powered verification to confirm data accuracy, reducing bounce rates and improving engagement outcomes.
   • Confidently invest resources in campaigns backed by verified, real-time data.

Strategic Use Cases:

1. Highly Personalized Campaigns

   • Use demographic and behavioral insights to craft tailored messages and offers.
   • Improve engagement, open rates, and conversions by delivering content that resonates with targeted segments.

2. ABM Strategies and Market Expansion

   • Identify and target key accounts or emerging market opportunities with precision.
   • Develop ABM campaigns that focus on decision-makers and influencers, accelerating deal velocity.

3. Product Launches and Seasonal Promotions

   • Quickly adapt targeting parameters to match seasonal trends, promotional periods, or new product introductions.
   • Engage ideal audiences at the most opportune moments, ensuring campaign relevance and impact.

4. Enhanced Competitive Advantage

   • Monitor audience shifts and competitor moves, refining segmentation and messaging proactively.
   • Stay a step ahead by anticipating audience needs and adjusting campaigns for maximum market resonance.

Why Choose Success.ai?

1. Best Price Guarantee

   • Access top-tier audience targeting data at competitive prices, ensuring unparalleled value and ROI.

2. Seamless Integration

   • Incorporate the API into your current marketing stacks, simplifying workflows and improving team productivity.

3. Data Accuracy with AI Validation

   • Trust in 99% accuracy to guide data-driven decisions, enhance targeting, and achieve exceptional campaign performance.

4. Customizable and Scalable Solutions

   • Tailor datasets and segmentation parameters to align perfectly with your evolving business needs, product lines, and strategic imperatives.

Additional...

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Internet Advertising Market Size 2024-2028

The internet advertising market size is forecast to increase by USD 651.2 billion at a CAGR of 18.69% between 2023 and 2028. The market is experiencing significant growth, driven by various sectors such as media and entertainment, transport and tourism, and IT and telecom. One of the primary growth factors is the digital transformation that is reshaping industries, leading to increased online presence and advertising spend. Another trend is the advancement of advertising technology, including the emergence of streaming platforms and the widespread use of smartphones and high-speed internet. However, challenges persist, such as the rise of ad fraud and the increasing use of ad blockers. To address these challenges, the industry is embracing automation, with automated bidding strategies, ad copy, PPC reporting, and rules becoming increasingly common. By leveraging these tools, businesses can optimize their ad campaigns and improve their return on investment.

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The market continues to evolve, providing businesses with numerous opportunities to reach their target audiences and drive conversions. By implementing strategic ad formats across various channels, companies can increase website traffic, generate brand exposure, and ultimately, boost sales. Promotional messages play a crucial role in capturing the attention of potential customers. In the digital realm, businesses can utilize banners, pop-ups, and e-newsletters to engage their target consumers. These ad formats offer precision in reaching specific demographics and geographic locations, ensuring that businesses maximize their return on investment.

Simultaneously, search engines are a primary digital channel for advertising, as they cater to users actively seeking information or products. By optimizing ad campaigns for search engines, businesses can reach consumers who are most likely to make a purchase. However, the Internet advertising landscape extends beyond digital channels. Traditional media, such as magazines, newspapers, and television, also offer valuable opportunities for businesses to reach their target audiences. By integrating ad strategies across both digital and print channels, companies can create a cohesive marketing approach that resonates with consumers. The mobile segment represents a significant portion of internet usage, making it an essential channel for businesses to consider.

Moreover, mobile-optimized ads, including banners and pop-ups, can effectively reach consumers on the go, increasing the likelihood of conversions. Demographics and geographic locations are essential factors in determining the most effective ad strategies. By understanding the unique characteristics of their target audiences, businesses can tailor their messaging and channel selection to maximize conversions and sales. Precision is key in the market. Businesses must continually refine their ad strategies to ensure they are reaching the right consumers with the most effective messages. By monitoring ad performance and adjusting tactics as needed, companies can optimize their advertising efforts and drive growth.

In conclusion, the market offers businesses a wealth of opportunities to reach their target audiences and drive conversions. By implementing strategic ad formats across various channels, businesses can increase website traffic, generate brand exposure, and ultimately, boost sales. Effective ad strategies require a deep understanding of consumer demographics, geographic locations, and channel selection, ensuring that businesses maximize their return on investment.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Platform

  Mobile
  Desktop and laptop
  Others


Type

  Large enterprises
  SMEs


Geography

  North America

    Canada
    US


  APAC

    China
    Japan


  Europe

    Germany


  South America



  Middle East and Africa

By Platform Insights

The mobile segment is estimated to witness significant growth during the forecast period. The market holds significant value in fostering human connection and storytelling for brands, reaching increasingly diverse target audiences through various ad strategies on digital channels. With the dominance of mobile devices, this sector has gained prominence, as mobile phone ownership has reached 78% of the global population aged 10 and above, according to ITU data. In 2023, approximately 5.4 billion people, or 67% of the world population, accessed the internet. European and American regions boasted high internet penetration rates of nearly 90%, while the Arab States and Asia-Pacific regions saw about two-thirds of their populations using the i

Our address datasets contain all geospatial address data of Spain. You can use this data to send direct mail campaigns to households within a certain radius of your store, or to limit your online campaigns to viewers within a specific catchment area.

Address-Level Targeting in Spain

Spotzi Targeting users can also combine our address data with consumer demographics and behavior data - such as insights into purchasing habits or disposable income - to ensure that every campaign targets their best-fit customers.

• Spotzi Profiling uses the address geographical dataset to create detailed profiles of potential customers. By combining location data with demographic and behavioral information, it can provide insights into the preferences and needs of different customer segments. This can help businesses understand their audience better and create more effective marketing strategies.

• To generate targeted mailing lists, employ our profiling tools to begin delineating your target audience according to demographics, interests, and behaviors. Employ strategies for direct mail customer segmentation to categorize your audience into specific groups. After creating these groups, you can export a list of addresses for focused and effective direct mail campaigns.

• Certainly, you can create address lists by aggregating data based on various parameters such as Spanish 5-digit postal code areas. For example, you can generate an address list by postal code, allowing you to target specific geographic regions efficiently. This segmentation strategy aids in tailoring your communication to the unique characteristics of different areas or localities.

• Yes, you can export this Spanish address list to Excel. Most mailing list databases and management systems offer the option to export data in various formats, including Excel. This facilitates easy integration with other tools and allows for seamless data analysis and manipulation.

• Absolutely. This dataset is well-suited for address validation, offering a comprehensive solution through various means. Utilizing an address validation checker, you can ensure the accuracy and completeness of each address. The address data validation process is further enhanced with our robust API, allowing seamless integration for efficient validation.

  Whether you're validating addresses locally or internationally, our international address validation capabilities cover addresses worldwide. This ensures that your data is reliable, adheres to postal standards, and is ready for successful implementation in diverse global contexts.

Food festivals have been a growing tourism sector in recent years due to their contributions to a region’s economic, marketing, brand, and social growth. This study analyses the demand for the Bahrain food festival. The stated objectives were: i) To identify the motivational dimensions of the demand for the food festival, (ii) To determine the segments of the demand for the food festival, and (iii) To establish the relationship between the demand segments and socio-demographic aspects. The food festival investigated was the Bahrain Food Festival held in Bahrain, located on the east coast of the Persian Gulf. The sample consisted of 380 valid questionnaires and was taken using social networks from those attending the event. The statistical techniques used were factorial analysis and the K-means grouping method. The results show five motivational dimensions: Local food, Art, Entertainment, Socialization, and Escape and novelty. In addition, two segments were found; the first, Entertainment and novelties, is related to attendees who seek to enjoy the festive atmosphere and discover new restaurants. The second is Multiple motives, formed by attendees with several motivations simultaneously. This segment has the highest income and expenses, making it the most important group for developing plans and strategies. The results will contribute to the academic literature and the organizers of food festivals.

At Accurate Append, we specialize in providing industry-leading US Segmentation Data solutions that empower businesses to connect with the right consumers.

Whether you’re aiming to enhance your marketing campaigns, refine your lead generation efforts, or enrich your customer data, our comprehensive dataset enables you to target the ideal audience based on demographics, wealth insights, donation history, and much more.

With a high match rate and flexible delivery options via batch processing or API integration, our data solutions are built to optimize your outreach, ensuring you achieve measurable results with greater precision.

Why Choose Accurate Append for Audience Targeting? Accurate Append stands out for its quality data, innovative delivery options, and dedicated support, ensuring that businesses can achieve the highest ROI from their marketing campaigns. Our data solutions are designed to help you:

Increase Engagement: Reach the consumers most likely to convert by targeting based on wealth, demographics, and past donation behavior. Boost Campaign Efficiency: Reduce wasted marketing efforts by ensuring your messaging reaches those with the highest potential to respond.

Refine Customer Retargeting: Use enriched data to better understand and re-engage existing customers, increasing lifetime value and retention. Enhance Lead Generation: Generate higher-quality leads with insights into consumers’ demographics and purchasing behaviors.

Expand Sales Opportunities: Reach new segments of your audience with detailed data that can inform upselling, cross-selling, and new product launches.

Key Features of Our Audience Targeting Data Accurate Append’s US audience targeting dataset includes a wide range of attributes, allowing for detailed segmentation and custom targeting that aligns with your specific needs:

Demographic Data: Including age, gender, education level, marital status, homeownership, and more, enabling you to tailor campaigns to match your desired consumer profile.

Wealth Insights: Identify high-net-worth individuals to direct your premium offerings and luxury services toward the right audience. Data on estimated income, assets, and property values help you focus on affluent segments.

Donation History: Target charitable givers and donors with campaigns that resonate. Understanding an individual’s donation history can help you align your messaging with their values and interests.

Geographic Data: Access granular location data to enhance your local or regional campaigns, whether you’re targeting customers by state, city, or neighborhood.

Psychographic Data: Leverage behavioral and lifestyle data to further segment your audience based on interests, activities, and purchase patterns.

Flexible Delivery Options: Batch Processing and API Integration

We understand that every business has unique workflows and requirements. That’s why Accurate Append offers two flexible delivery methods to ensure seamless integration with your existing systems:

Batch Data Delivery: Ideal for businesses needing large-scale data appending or updating. Send us your file, and we’ll return it enriched with the latest audience targeting data.

Real-Time API Access: For those looking for instant data, our API allows you to connect directly with Accurate Append’s database. This is perfect for applications requiring real-time updates, CRM integration, or instant lead qualification.

Use Cases of Audience Targeting Data Accurate Append’s data solutions can be applied across a variety of use cases, enhancing the performance of your marketing efforts and business strategies:

Email Marketing Campaigns: Improve open rates and engagement by sending targeted emails to recipients based on their wealth, demographics, and donation history.

Telemarketing: Enhance the effectiveness of your outbound calling campaigns by focusing on high-quality leads, increasing the likelihood of conversions.

Customer Data Enrichment: Augment your existing CRM records with additional demographic, wealth, and behavioral data to create more complete customer profiles.

Lead Generation: Generate new leads by identifying key audience segments most likely to respond to your offers. Whether you’re selling products or services, our data can help you find the right buyers.

Customer Retargeting: Re-engage past customers or those who have shown interest in your brand. By using enriched data, you can tailor your messaging to their specific interests, driving repeat business.

Accurate Append’s audience targeting data is your key to reaching the right consumers and driving successful marketing campaigns. Whether you’re targeting high-net-worth individuals, seeking to enhance your CRM data, or running telemarketing and email campaigns, our robust dataset and flexible delivery options will ensure you get the most out of your marketing efforts.

For businesses looking to achieve accurate data and amazin...

In the current severe aging of the population, the problem of "digital divide" of the elderly has become increasingly prominent, and the elderly market represents a vast demographic that is increasingly becoming an important customer segment for mobile shopping in the future. However, there is currently insufficient attention given to the research on mobile shopping behavior among older adults. This study tries to answer what are the driving factors of mobile phone shopping behavior among the elderly? The purpose of this study is to analyze the factors that drive the elderly’s mobile phone shopping behavior, and to establish a mobile phone shopping acceptance model for the elderly to predict the factors of the elderly’s behavioral intention of using smart phones. Based on the second edition of Unified Theory of Acceptance and Use of Technology theory (UTAUT 2), this study proposed a mobile phone shopping acceptance model for the elderly. The study collected valid data from 389 Chinese elderly people through questionnaires and analyzed them using structural equation models. The results showed that utilitarian, anxiety, trust, performance expectancy, effort expectancy, social influence, facilitating conditions and habit directly impact the older adults’ intention to engage in mobile shopping. Additionally, facilitating conditions, habit and the older adults’ intention to engage in mobile shopping act as driving factors for actual use behavior. This study further expands the UTAUT theoretical model, provides a theoretical basis for the research of mobile shopping behavior of the elderly, and enricues the application groups and fields of the UTAUT theoretical model. The results of this study provide inspiration for the development, design and marketing of age-appropriate mobile shopping products, and contribute to the realization and further adoption of age-appropriate mobile shopping, and also contribute to promoting the active aging of the elderly.

Success.ai’s Consumer Sentiment Data offers businesses unparalleled insights into global audience attitudes, preferences, and emotional triggers. Sourced from continuous analysis of consumer behaviors, conversations, and feedback, this dataset includes psychographic profiles, interest data, and sentiment trends that help marketers, product teams, and strategists better understand their target customers. Whether you’re exploring a new market, refining your brand message, or enhancing product offerings, Success.ai ensures your consumer intelligence efforts are guided by timely, accurate, and context-rich data.

Why Choose Success.ai’s Consumer Sentiment Data?

1. Comprehensive Audience Insights

   • Access psychographic and interest-based profiles that reveal what motivates and influences your audience’s decisions.
   • Continuous updates ensure you stay aligned with shifting consumer sentiments, seasonal preferences, and emerging trends.

2. Global Reach Across Industries and Demographics

   • Includes insights from various markets, age groups, cultural backgrounds, and income levels.
   • Identify consumer attitudes in different regions, helping you tailor campaigns, products, and messaging to diverse audiences.

3. Continuously Updated Datasets

   • Real-time data analysis ensures that your consumer sentiment insights remain fresh, relevant, and actionable.
   • Adapt quickly to consumer feedback, market changes, and competitive pressures.

4. Ethical and Compliant

   • Adheres to global data privacy regulations, ensuring your usage of consumer sentiment data is both legal and respectful of personal boundaries.

Data Highlights:

• Psychographic Profiles: Understand lifestyle preferences, values, and interests that shape consumer choices.
• Sentiment Trends: Track evolving emotional responses to brands, products, and categories.
• Global Audience Insights: Evaluate consumer sentiments across multiple regions, languages, and cultural contexts.
• Continuous Updates: Receive current data that reflects the latest shifts in mood, opinion, and interest.

Key Features of the Dataset:

1. Granular Segmentation

   • Segment audiences by demographic, interest, buying behavior, and sentiment scores for targeted marketing efforts.
   • Focus on the attributes that matter most, from eco-conscious consumers to luxury shoppers or value seekers.

2. Contextual Sentiment Analysis

   • Go beyond basic positive/negative sentiment to understand nuanced emotional responses.
   • Identify triggers that inspire loyalty, dissatisfaction, trust, or skepticism.

3. AI-Driven Enrichment

   • Profiles enriched with actionable data provide deeper insights into consumer lifestyles, brand perceptions, and product affinities.
   • Leverage advanced analytics to develop personalized campaigns and product strategies.

Strategic Use Cases:

1. Marketing and Campaign Optimization

   • Craft campaigns that resonate emotionally by understanding what drives consumer engagement.
   • Adjust messaging, timing, and channels to align with evolving sentiment trends and seasonal shifts in consumer mood.

2. Product Development and Innovation

   • Identify unmet consumer needs and preferences before launching new products.
   • Refine features, packaging, and pricing strategies based on real-time consumer responses.

3. Brand Management and Positioning

   • Monitor brand perceptions to detect early signs of brand fatigue, trust erosion, or negative publicity.
   • Strengthen brand loyalty by addressing concerns, highlighting strengths, and adapting to changing market contexts.

4. Competitive Analysis and Market Entry

   • Benchmark consumer sentiment towards competitors, industry leaders, and emerging disruptors.
   • Assess market readiness and optimize entry strategies for new regions or segments.

Why Choose Success.ai?

1. Best Price Guarantee

   • Access high-quality, verified data at competitive prices, ensuring efficient allocation of your marketing and research budgets.

2. Seamless Integration

   • Integrate enriched sentiment data into your analytics, CRM, or marketing platforms via APIs or downloadable formats.
   • Simplify data management and accelerate decision-making processes.

3. Data Accuracy with AI Validation

   • Benefit from AI-driven validation for reliable insights into consumer attitudes, leading to more confident data-driven strategies.

4. Customizable and Scalable Solutions

   • Tailor datasets to focus on specific segments, regions, or interests, and scale as your business grows and evolves.

APIs for Enhanced Functionality:

1. Data Enrichment API

   • Enhance your existing consumer records with psychographic and sentiment insights, deepening your understanding of audience motivations.

2. Lead Generation API

   • Identify audience segments receptive to your messaging, streamlini...

QuoteWay Canada provides extensive Demographic Data, ideal for businesses seeking detailed audience targeting. Our Demographic Data encompasses approximately 1.3M records, specifically collected for life insurance purposes and currently resting for about 3 months without contact. This Demographic Data includes age, gender, address, and identity data, ensuring a comprehensive view of the Canadian audience.

Use Cases of Demographic Data: - Targeted Marketing Campaigns: Utilize our Demographic Data to launch highly targeted marketing campaigns with precise audience segmentation. - Customer Profiling: Create detailed customer profiles using our rich Demographic Data. - Market Research: Conduct thorough market research with reliable Demographic Data for accurate consumer insights. - Product Development: Use Demographic Data to inform product development based on the characteristics and identity of your target audience. - Geographic Analysis: Perform geographic analysis with 96% valid postal codes from our Demographic Data. - Email Campaigns: Boost email marketing success rates with 98% valid emails from our Demographic Data. - Telemarketing: Improve telemarketing outcomes using 70% valid phone numbers in our Demographic Data.

Key Benefits of Demographic Data: - High Accuracy: Our Demographic Data is verified with 96% valid postal codes, 98% valid emails, and 70% valid phone numbers. - Comprehensive Dataset: Access a large dataset of approximately 1.3M records, including detailed demographic information and identity data. - Fresh Data: The Demographic Data has been resting for about 3 months, ensuring it is not overused. - Versatile Use: Suitable for various applications such as marketing, research, advertising and product development. - Compliance Ready: Our Demographic Data is ready to use under QuoteWay Canada Inc., ensuring compliance and ease of use. - Life Insurance Focused: The data was initially collected for life insurance purposes, providing a unique consumer segment. - Reliable Source: QuoteWay's commitment to quality ensures that our Demographic Data is reliable and effective, using our Advertising Data.

By leveraging QuoteWay Canada's Demographic and Identity Data, businesses can achieve greater accuracy and success in their consumer outreach efforts. The comprehensive and verified nature of our Demographic Data makes it an invaluable resource for any organization looking to enhance its audience targeting strategies.

Success.ai's LinkedIn Company Data provides an exhaustive dataset of over 70 million business profiles from LinkedIn, offering an unparalleled depth of firmographic data and contact details for companies across the globe. This dataset is meticulously curated to support a wide range of business functions, from market analysis and competitor research to targeted B2B marketing and sales outreach. With verified profiles for a vast array of businesses, from startups to multinational corporations, our data ensures that your engagements are both strategic and effective.

Why Choose Success.ai’s LinkedIn Company Data?

Extensive Global Coverage: Gain access to detailed company profiles from over 70 million businesses worldwide, covering various industries, sizes, and markets. Rich Firmographic Details: Each profile is enriched with comprehensive firmographic data including company size, industry classification, geographic location, and historical firmographic changes. Direct Decision-Maker Access: Secure direct contact details for key decision-makers within these companies, enhancing your networking and outreach strategies. Data Features:

Verified Company Profiles: Leverage profiles that are verified and regularly updated to ensure the highest level of accuracy and relevance. Decision-Maker Contacts: Obtain emails and phone numbers of C-level executives and other pivotal roles within companies to facilitate direct communication. Geographic and Demographic Segmentation: Tailor your data use with advanced filtering options by location, industry, company size, and more, allowing for highly targeted strategies. Flexible Delivery and Integration:

API Access: Seamlessly integrate our LinkedIn Company Data into your existing CRM or marketing automation tools via API, ensuring real-time data synchronization and accessibility. Customizable Data Solutions: Choose from a range of delivery formats including API or static file downloads, depending on your operational needs and preferences. Competitive Pricing with Best Price Guarantee: Success.ai is committed to offering the best value in the market. Our pricing is designed to be competitive, providing you with access to premium data at the most affordable rates, guaranteed.

Ideal Use Cases:

B2B Marketing and Sales: Enhance your B2B marketing campaigns and sales prospecting efforts with direct access to key company contacts and rich firmographic insights. Market Research: Conduct in-depth market research and competitor analysis using detailed company data to inform strategic decisions. Investment and M&A Activities: Identify potential investment opportunities or merger and acquisition targets through detailed insights into company operations and growth. Quality Assurance and Compliance:

Rigorous Data Verification: Our data goes through strict verification processes to ensure accuracy and compliance with global data protection laws such as GDPR and CCPA. Continuous Data Updates: Our datasets are updated regularly to reflect the latest available information, keeping your data relevant and actionable. Dedicated Support and Customization:

Expert Support Team: Our team is available to assist with any specific data requirements or questions you may have, ensuring you maximize the utility of your data. Tailored Data Packages: We provide tailored data packages to meet your specific business needs, allowing for a more personalized data experience. Start Transforming Your Business Strategies Today: With Success.ai’s LinkedIn Company Data, you have the information needed to drive successful business outcomes. Whether you’re aiming to expand your market reach, enhance your B2B engagements, or conduct comprehensive market research, our reliable and extensive dataset is your gateway to achieving these goals.

Contact Success.ai to learn more about our LinkedIn Company Data and how it can revolutionize your business approach.

A global database of population segmentation data that provides an understanding of population distribution at administrative and zip code levels over 55 years, past, present, and future.

Leverage up-to-date audience targeting data trends for market research, audience targeting, and sales territory mapping.

Self-hosted consumer data curated based on trusted sources such as the United Nations or the European Commission, with a 99% match accuracy. The Consumer Data is standardized, unified, and ready to use.

Use cases for the Global Population Database (Consumer Data Data/Segmentation data)

• Ad targeting

• B2B Market Intelligence

• Customer analytics

• Marketing campaign analysis

• Demand forecasting

• Sales territory mapping

• Retail site selection

• Reporting

• Audience targeting

Segmentation data export methodology

Our location data packages are offered in variable formats, including GeoJSON, KML, and TopoJSON. All geospatial data are optimized for seamless integration with popular systems like Esri ArcGIS, Snowflake, QGIS, and more.

Product Features

• Population density

• Accurate at any level of granularity

• Global coverage

• Updated yearly

• Data spans over 55 years

• Standardized and reliable

• Self-hosted

• Fully aggregated (ready to use)

• Rich attributes

Why do companies choose our Population Databases

• Standardized and unified demographic data structure

• Reduce integration time and cost by 30%

• Dedicated customer success manager

Note: Custom population data packages are available. Please submit a request via the above contact button for more details.

Success.ai’s B2B Marketing Data API empowers marketing and sales teams to execute highly targeted and effective outreach campaigns. By providing on-demand access to over 70 million detailed business profiles worldwide, this API ensures your strategies are always guided by accurate, up-to-date information. From industry classifications and employee counts to firmographic and demographic insights, Success.ai’s B2B Marketing Data API enables you to zero in on the right businesses and decision-makers.

With robust filtering capabilities, continuously updated datasets, and AI-validated accuracy, you can confidently refine segments, tailor messaging, and drive higher engagement rates. Backed by our Best Price Guarantee, this solution is essential for achieving meaningful ROI in a competitive global marketplace.

Why Choose Success.ai’s B2B Marketing Data API?

1. Extensive Global Coverage

   • Access over 70 million business profiles spanning various industries, geographies, and company sizes.
   • Expand into new markets, discover niche segments, and tap into emerging opportunities with ease.

2. AI-Validated Accuracy

   • Depend on 99% accurate data validated by AI, ensuring your outreach hits the mark and minimizes wasted efforts.
   • Rely on continuously updated information, eliminating concerns about stale, irrelevant records.

3. Robust Filtering Capabilities

   • Query the API based on key parameters like industry vertical, company size, revenue range, or geographic region.
   • Hone in on ideal customer profiles (ICPs), ensuring your campaigns resonate and drive tangible results.

4. Ethical and Compliant

   • Fully adheres to GDPR, CCPA, and other global data privacy standards, ensuring responsible and lawful data usage.

Data Highlights:

• 70M+ Verified Business Profiles: Engage with a diverse range of companies worldwide.
• Detailed Firmographics: Gain insights into industry classifications, employee counts, and revenue ranges.
• Continuous Updates: Always work with the latest data, reflecting market changes, business expansions, and new entrants.
• Best Price Guarantee: Get maximum value and ROI for your marketing investments at the most competitive prices.

Key Features of the B2B Marketing Data API:

1. On-Demand Data Enrichment

   • Enhance your CRM or marketing automation platforms with enriched contact and firmographic data in real-time.
   • Remove manual data imports and outdated lists, streamlining workflows and saving resources.

2. Flexible Integration Options

   • Seamlessly integrate the API into existing marketing systems, analytics platforms, or sales dashboards.
   • Tailor datasets to align perfectly with your unique campaign goals, ICP criteria, or vertical interests.

3. Granular Segmentation and Targeting

   • Filter records by industry, revenue, workforce size, or region to ensure every campaign focuses on receptive, high-potential prospects.
   • Improve personalization, relevance, and message resonance, increasing open, click-through, and conversion rates.

4. Real-Time Validation and Reliability

   • Benefit from AI-driven data validation and continuous updates to maintain data integrity.
   • Build trust in your outreach efforts, knowing the data you rely on is current, accurate, and ready to inform critical decisions.

Strategic Use Cases:

1. Account-Based Marketing (ABM)

   • Fine-tune your ABM campaigns by targeting specific accounts that match your ideal criteria.
   • Deliver personalized messaging and content, improving engagement and deal closure rates.

2. Market Expansion and Product Launches

   • Identify new industries or geographies that align with your product offerings.
   • Enter fresh markets confidently, supported by data-driven insights and targeted prospect lists.

3. Partnership Development and Channel Sales

   • Discover complementary businesses, suppliers, or distributors that can amplify your reach and value proposition.
   • Accelerate partnerships and alliances, forming strategic relationships for sustainable growth.

4. Competitive Benchmarking and Market Research

   • Analyze industry trends, growth patterns, and emerging opportunities to inform product roadmaps and marketing strategies.
   • Stay ahead of market shifts by continually monitoring changes and adjusting approaches dynamically.

Why Choose Success.ai?

1. Best Price Guarantee

   • Access premium-quality marketing data at unbeatable prices, ensuring exceptional ROI on your marketing spend.

2. Seamless Integration

   • Incorporate the API into your workflow effortlessly, eliminating manual data handling and siloed tools.

3. Data Accuracy with AI Validation

   • Trust in 99% accuracy to shape data-driven decisions, refine targeting, and enhance conversion rates across campaigns.

4. Customizable and Scalable Solutions

   • Adapt the dataset as your ...

TagX Web Browsing Clickstream Data: Unveiling Digital Behavior Across North America and EU Unique Insights into Online User Behavior TagX Web Browsing clickstream Data offers an unparalleled window into the digital lives of 1 million users across North America and the European Union. This comprehensive dataset stands out in the market due to its breadth, depth, and stringent compliance with data protection regulations. What Makes Our Data Unique?

Extensive Geographic Coverage: Spanning two major markets, our data provides a holistic view of web browsing patterns in developed economies. Large User Base: With 300K active users, our dataset offers statistically significant insights across various demographics and user segments. GDPR and CCPA Compliance: We prioritize user privacy and data protection, ensuring that our data collection and processing methods adhere to the strictest regulatory standards. Real-time Updates: Our clickstream data is continuously refreshed, providing up-to-the-minute insights into evolving online trends and user behaviors. Granular Data Points: We capture a wide array of metrics, including time spent on websites, click patterns, search queries, and user journey flows.

Data Sourcing: Ethical and Transparent Our web browsing clickstream data is sourced through a network of partnered websites and applications. Users explicitly opt-in to data collection, ensuring transparency and consent. We employ advanced anonymization techniques to protect individual privacy while maintaining the integrity and value of the aggregated data. Key aspects of our data sourcing process include:

Voluntary user participation through clear opt-in mechanisms Regular audits of data collection methods to ensure ongoing compliance Collaboration with privacy experts to implement best practices in data anonymization Continuous monitoring of regulatory landscapes to adapt our processes as needed

Primary Use Cases and Verticals TagX Web Browsing clickstream Data serves a multitude of industries and use cases, including but not limited to:

Digital Marketing and Advertising:

Audience segmentation and targeting Campaign performance optimization Competitor analysis and benchmarking

E-commerce and Retail:

Customer journey mapping Product recommendation enhancements Cart abandonment analysis

Media and Entertainment:

Content consumption trends Audience engagement metrics Cross-platform user behavior analysis

Financial Services:

Risk assessment based on online behavior Fraud detection through anomaly identification Investment trend analysis

Technology and Software:

User experience optimization Feature adoption tracking Competitive intelligence

Market Research and Consulting:

Consumer behavior studies Industry trend analysis Digital transformation strategies

Integration with Broader Data Offering TagX Web Browsing clickstream Data is a cornerstone of our comprehensive digital intelligence suite. It seamlessly integrates with our other data products to provide a 360-degree view of online user behavior:

Social Media Engagement Data: Combine clickstream insights with social media interactions for a holistic understanding of digital footprints. Mobile App Usage Data: Cross-reference web browsing patterns with mobile app usage to map the complete digital journey. Purchase Intent Signals: Enrich clickstream data with purchase intent indicators to power predictive analytics and targeted marketing efforts. Demographic Overlays: Enhance web browsing data with demographic information for more precise audience segmentation and targeting.

By leveraging these complementary datasets, businesses can unlock deeper insights and drive more impactful strategies across their digital initiatives. Data Quality and Scale We pride ourselves on delivering high-quality, reliable data at scale:

Rigorous Data Cleaning: Advanced algorithms filter out bot traffic, VPNs, and other non-human interactions. Regular Quality Checks: Our data science team conducts ongoing audits to ensure data accuracy and consistency. Scalable Infrastructure: Our robust data processing pipeline can handle billions of daily events, ensuring comprehensive coverage. Historical Data Availability: Access up to 24 months of historical data for trend analysis and longitudinal studies. Customizable Data Feeds: Tailor the data delivery to your specific needs, from raw clickstream events to aggregated insights.

Empowering Data-Driven Decision Making In today's digital-first world, understanding online user behavior is crucial for businesses across all sectors. TagX Web Browsing clickstream Data empowers organizations to make informed decisions, optimize their digital strategies, and stay ahead of the competition. Whether you're a marketer looking to refine your targeting, a product manager seeking to enhance user experience, or a researcher exploring digital trends, our cli...