23 datasets found
  1. Meta: annual revenue and net income 2007-2024

    • statista.com
    Updated Nov 19, 2025
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    Statista (2025). Meta: annual revenue and net income 2007-2024 [Dataset]. https://www.statista.com/statistics/277229/facebooks-annual-revenue-and-net-income/
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    Dataset updated
    Nov 19, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In 2024, Meta Platforms generated a revenue of over 164 billion U.S. dollars, up from 134 billion USD in 2023. The majority of Meta’s profits come from its advertising revenue.Meta’s total Family of Apps revenue for 2022 amounted to 114 billion U.S. dollars. Additionally, Meta’s Reality Labs, the company’s VR division, generated around 2.1 billion dollars. Meta’s marketing expenditure for 2022 amounted to just over 15 billion U.S. dollars, up from 14 billion U.S. dollars in the previous year. Increasing audience base despite privacy misgivings Meta’s user numbers have continued to grow steadily throughout past years. In the fourth quarter of 2022, there was a total of 3.74 billion worldwide users across all of Meta’s platforms. For this same time frame, the company recorded 407 million monthly active users across Europe. Downloads of Meta’s app Oculus, for which virtual reality headsets are required, increased greatly from 2020 to 2021, reaching a total of 10.62 million downloads by the end of last year. Up until 2021, downloads had grown in a steady manner but from 2020 to 2021, they more than doubled.User numbers have increased despite data security issues and past controversy such as the Cambridge Analytica scandal in 2018. There remains skepticism surrounding the idea of the metaverse in which Meta aims to immerse itself. Of surveyed adults in the United States, the majority said that they were concerned about their privacy if Meta were to succeed in creating the metaverse.

  2. Meta: annual advertising revenue worldwide 2009-2024

    • statista.com
    • abripper.com
    Updated Nov 25, 2025
    + more versions
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    Statista (2025). Meta: annual advertising revenue worldwide 2009-2024 [Dataset]. https://www.statista.com/statistics/271258/facebooks-advertising-revenue-worldwide/
    Explore at:
    Dataset updated
    Nov 25, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In 2024, Meta (formerly Facebook Inc) generated over 160 billion U.S. dollars in ad revenues. Advertising accounts for the vast majority of the social network's revenue. Facebook advertising revenue – additional information Facebook’s business model heavily relies on ads, as the majority of social network’s revenue comes from advertising. In 2020, about 97.9 percent of Facebook's global revenue was generated from advertising, whereas only around two percent was generated by payments and other fees revenue. Facebook ad revenue stood at close to 86 billion U.S. dollars in 2020, a new record for the company and a significant increase in comparison to the previous years. For instance, the social network generated almost seven billion U.S. dollars in ad revenue in 2013, about 10 billion less than the 2015 figure. Facebook's average revenue per user also significantly increased in the same time span, going from 6.81 U.S. dollars in 2013 to 32.03 U.S. dollars in 2020. The U.S. and Canada are important markets for Facebook, considering the average revenue per user (ARPU) in these two countries is far above the global average. Facebook’s ARPU in the U.S. and Canada was 41.41 U.S. dollars in the last quarter of 2019, while the global average was 8.52 U.S. dollars. In Europe, Facebook’s average revenue per user was 13.21 U.S. dollars during the same time period. In terms of segments, mobile is the most promising advertising form for the company. In 2018, Facebook’s mobile advertising revenue already accounted for 92 percent of the social network’s total advertising revenue. Facebook’s mobile advertising revenue grew from an estimate of 13 billion U.S. dollars in 2015 to 50.6 billion U.S. dollars in 2018.

  3. N

    Meta, MO Median Income by Age Groups Dataset: A Comprehensive Breakdown of...

    • neilsberg.com
    csv, json
    Updated Feb 25, 2025
    + more versions
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    Neilsberg Research (2025). Meta, MO Median Income by Age Groups Dataset: A Comprehensive Breakdown of Meta Annual Median Income Across 4 Key Age Groups // 2025 Edition [Dataset]. https://www.neilsberg.com/research/datasets/e946e94a-f353-11ef-8577-3860777c1fe6/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Feb 25, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Income for householder under 25 years, Income for householder 65 years and over, Income for householder between 25 and 44 years, Income for householder between 45 and 64 years
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. It delineates income distributions across four age groups (Under 25 years, 25 to 44 years, 45 to 64 years, and 65 years and over) following an initial analysis and categorization. Subsequently, we adjusted these figures for inflation using the Consumer Price Index retroactive series via current methods (R-CPI-U-RS). For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents the distribution of median household income among distinct age brackets of householders in Meta. Based on the latest 2019-2023 5-Year Estimates from the American Community Survey, it displays how income varies among householders of different ages in Meta. It showcases how household incomes typically rise as the head of the household gets older. The dataset can be utilized to gain insights into age-based household income trends and explore the variations in incomes across households.

    Key observations: Insights from 2023

    In terms of income distribution across age cohorts, in Meta, the median household income stands at $58,750 for householders within the 25 to 44 years age group, followed by $56,875 for the 45 to 64 years age group. Notably, householders within the 65 years and over age group, had the lowest median household income at $26,458.

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. All incomes have been adjusting for inflation and are presented in 2023-inflation-adjusted dollars.

    Age groups classifications include:

    • Under 25 years
    • 25 to 44 years
    • 45 to 64 years
    • 65 years and over

    Variables / Data Columns

    • Age Of The Head Of Household: This column presents the age of the head of household
    • Median Household Income: Median household income, in 2023 inflation-adjusted dollars for the specific age group

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income by age. You can refer the same here

  4. N

    Median Household Income by Racial Categories in Meta, MO (, in 2023...

    • neilsberg.com
    csv, json
    Updated Mar 1, 2025
    + more versions
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    Neilsberg Research (2025). Median Household Income by Racial Categories in Meta, MO (, in 2023 inflation-adjusted dollars) [Dataset]. https://www.neilsberg.com/insights/meta-mo-median-household-income-by-race/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Mar 1, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Median Household Income for Asian Population, Median Household Income for Black Population, Median Household Income for White Population, Median Household Income for Some other race Population, Median Household Income for Two or more races Population, Median Household Income for American Indian and Alaska Native Population, Median Household Income for Native Hawaiian and Other Pacific Islander Population
    Measurement technique
    The data presented in this dataset is derived from the latest U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. To portray the median household income within each racial category idetified by the US Census Bureau, we conducted an initial analysis and categorization of the data. Subsequently, we adjusted these figures for inflation using the Consumer Price Index retroactive series via current methods (R-CPI-U-RS). It is important to note that the median household income estimates exclusively represent the identified racial categories and do not incorporate any ethnicity classifications. Households are categorized, and median incomes are reported based on the self-identified race of the head of the household. For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents the median household income across different racial categories in Meta. It portrays the median household income of the head of household across racial categories (excluding ethnicity) as identified by the Census Bureau. The dataset can be utilized to gain insights into economic disparities and trends and explore the variations in median houshold income for diverse racial categories.

    Key observations

    Based on our analysis of the distribution of Meta population by race & ethnicity, the population is predominantly White. This particular racial category constitutes the majority, accounting for 90.63% of the total residents in Meta. Notably, the median household income for White households is $45,500. Interestingly, White is both the largest group and the one with the highest median household income, which stands at $45,500.

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

    Racial categories include:

    • White
    • Black or African American
    • American Indian and Alaska Native
    • Asian
    • Native Hawaiian and Other Pacific Islander
    • Some other race
    • Two or more races (multiracial)

    Variables / Data Columns

    • Race of the head of household: This column presents the self-identified race of the household head, encompassing all relevant racial categories (excluding ethnicity) applicable in Meta.
    • Median household income: Median household income, adjusting for inflation, presented in 2023-inflation-adjusted dollars

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income by race. You can refer the same here

  5. Apple / Google / Facebook Stock Price

    • kaggle.com
    zip
    Updated Sep 7, 2022
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    Olga Vainer (2022). Apple / Google / Facebook Stock Price [Dataset]. https://www.kaggle.com/datasets/vainero/google-apple-facebook-stock-price
    Explore at:
    zip(85971 bytes)Available download formats
    Dataset updated
    Sep 7, 2022
    Authors
    Olga Vainer
    License

    https://creativecommons.org/publicdomain/zero/1.0/https://creativecommons.org/publicdomain/zero/1.0/

    Description

    Context

    Technology companies have become a dominant driver in recent years of economic growth, consumer tastes and the financial markets. The biggest tech stocks as a group, for example, have dramatically outpaced the broader market in the past decade.

    That's because technology has reshaped in a major way how people communicate, consume information, shop, socialize, and work.

    Broadly speaking, companies in the technology sector engage in the research, development, and manufacture of technologically based goods and services. They create software, and design and manufacture computers, mobile devices, and home appliances. They also provide products and services related to information technology.

    Content

    This dataset contains 3 files with the daily stock price and volume of the three companies: Google, Apple, and Facebook from 07/09/2017 to 07/09/2022. Source: Yahoo! Finance

    Profile

    Apple

    Apple Inc. (AAPL) One Apple Park Way Cupertino, CA 95014 United States 408 996 1010 https://www.apple.com

    Sector(s): Technology Industry: Consumer Electronics Full Time Employees: 154,000

    Total Revenue (2021): $365,817,000
    Net Income (2021):$94,680,000
    Exchange: Nasdaq

    Google

    Alphabet Inc. (GOOG) 1600 Amphitheatre Parkway Mountain View, CA 94043 United States 650 253 0000 https://www.abc.xyz

    Sector(s): Communication Services Industry: Internet Content & Information Full Time Employees: 174,014

    Total Revenue (2021): $257,637,000 Net Income (2021):$76,033,000 Exchange: Nasdaq

    Facebook

    Meta Platforms, Inc. (META) 1601 Willow Road Menlo Park, CA 94025 United States 650 543 4800 https://investor.fb.com

    Sector(s): Communication Services Industry: Internet Content & Information Full Time Employees: 83,553

    Total Revenue (2021): $117,929,000 Net Income (2021):$39,370,000 Exchange: Nasdaq

    Acknowledgements

    Yahoo! Finance Investopedia Nasdaq

    Start A New Notebook!

  6. Social media revenue of selected companies 2023

    • statista.com
    • de.statista.com
    + more versions
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    Stacy Jo Dixon, Social media revenue of selected companies 2023 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    In 2023, Meta Platforms had a total annual revenue of over 134 billion U.S. dollars, up from 116 billion in 2022. LinkedIn reported its highest annual revenue to date, generating over 15 billion USD, whilst Snapchat reported an annual revenue of 4.6 billion USD.

  7. N

    Income Distribution by Quintile: Mean Household Income in Meta, MO // 2025...

    • neilsberg.com
    csv, json
    Updated Mar 3, 2025
    + more versions
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    Neilsberg Research (2025). Income Distribution by Quintile: Mean Household Income in Meta, MO // 2025 Edition [Dataset]. https://www.neilsberg.com/research/datasets/48334e8f-f81d-11ef-a994-3860777c1fe6/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Mar 3, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Income Level, Mean Household Income
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. It delineates income distributions across income quintiles (mentioned above) following an initial analysis and categorization. Subsequently, we adjusted these figures for inflation using the Consumer Price Index retroactive series via current methods (R-CPI-U-RS). For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents the mean household income for each of the five quintiles in Meta, MO, as reported by the U.S. Census Bureau. The dataset highlights the variation in mean household income across quintiles, offering valuable insights into income distribution and inequality.

    Key observations

    • Income disparities: The mean income of the lowest quintile (20% of households with the lowest income) is 13,429, while the mean income for the highest quintile (20% of households with the highest income) is 103,908. This indicates that the top earners earn 8 times compared to the lowest earners.
    • *Top 5%: * The mean household income for the wealthiest population (top 5%) is 117,319, which is 112.91% higher compared to the highest quintile, and 873.62% higher compared to the lowest quintile.
    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

    Income Levels:

    • Lowest Quintile
    • Second Quintile
    • Third Quintile
    • Fourth Quintile
    • Highest Quintile
    • Top 5 Percent

    Variables / Data Columns

    • Income Level: This column showcases the income levels (As mentioned above).
    • Mean Household Income: Mean household income, in 2023 inflation-adjusted dollars for the specific income level.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income. You can refer the same here

  8. N

    Median Household Income Variation by Family Size in Meta, MO: Comparative...

    • neilsberg.com
    csv, json
    Updated Jan 11, 2024
    + more versions
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    Neilsberg Research (2024). Median Household Income Variation by Family Size in Meta, MO: Comparative analysis across 7 household sizes [Dataset]. https://www.neilsberg.com/research/datasets/1b2f6d90-73fd-11ee-949f-3860777c1fe6/
    Explore at:
    csv, jsonAvailable download formats
    Dataset updated
    Jan 11, 2024
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Household size, Median Household Income
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates. It delineates income distributions across 7 household sizes (mentioned above) following an initial analysis and categorization. Using this dataset, you can find out how household income varies with the size of the family unit. For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents median household incomes for various household sizes in Meta, MO, as reported by the U.S. Census Bureau. The dataset highlights the variation in median household income with the size of the family unit, offering valuable insights into economic trends and disparities within different household sizes, aiding in data analysis and decision-making.

    Key observations

    • Of the 7 household sizes (1 person to 7-or-more person households) reported by the census bureau, only 1, and 2-person households were found in Meta. Across the different household sizes in Meta the mean income is $42,814, and the standard deviation is $10,151. The coefficient of variation (CV) is 23.71%. This high CV indicates high relative variability, suggesting that the incomes vary significantly across different sizes of households.
    • In the most recent year, 2021, The smallest household size for which the bureau reported a median household income was 1-person households, with an income of $35,637. It then further increased to $49,992 for 2-person households, the largest household size for which the bureau reported a median household income.

    https://i.neilsberg.com/ch/meta-mo-median-household-income-by-household-size.jpeg" alt="Meta, MO median household income, by household size (in 2022 inflation-adjusted dollars)">

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates.

    Household Sizes:

    • 1-person households
    • 2-person households
    • 3-person households
    • 4-person households
    • 5-person households
    • 6-person households
    • 7-or-more-person households

    Variables / Data Columns

    • Household Size: This column showcases 7 household sizes ranging from 1-person households to 7-or-more-person households (As mentioned above).
    • Median Household Income: Median household income, in 2022 inflation-adjusted dollars for the specific household size.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income. You can refer the same here

  9. N

    Meta, MO Median Household Income Trends (2010-2023, in 2023...

    • neilsberg.com
    csv, json
    Updated Mar 3, 2025
    + more versions
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    Neilsberg Research (2025). Meta, MO Median Household Income Trends (2010-2023, in 2023 inflation-adjusted dollars) [Dataset]. https://www.neilsberg.com/research/datasets/17005be4-f81d-11ef-a994-3860777c1fe6/
    Explore at:
    csv, jsonAvailable download formats
    Dataset updated
    Mar 3, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Median Household Income, Median Household Income Year on Year Change, Median Household Income Year on Year Percent Change
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. It presents the median household income from the years 2010 to 2023 following an initial analysis and categorization of the census data. Subsequently, we adjusted these figures for inflation using the Consumer Price Index retroactive series via current methods (R-CPI-U-RS). For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset illustrates the median household income in Meta, spanning the years from 2010 to 2023, with all figures adjusted to 2023 inflation-adjusted dollars. Based on the latest 2019-2023 5-Year Estimates from the American Community Survey, it displays how income varied over the last decade. The dataset can be utilized to gain insights into median household income trends and explore income variations.

    Key observations:

    From 2010 to 2023, the median household income for Meta decreased by $16,977 (29%), as per the American Community Survey estimates. In comparison, median household income for the United States increased by $5,602 (7.68%) between 2010 and 2023.

    Analyzing the trend in median household income between the years 2010 and 2023, spanning 13 annual cycles, we observed that median household income, when adjusted for 2023 inflation using the Consumer Price Index retroactive series (R-CPI-U-RS), experienced growth year by year for 8 years and declined for 5 years.

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. All incomes have been adjusting for inflation and are presented in 2022-inflation-adjusted dollars.

    Years for which data is available:

    • 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021, 2022, 0223

    Variables / Data Columns

    • Year: This column presents the data year from 2010 to 2023
    • Median Household Income: Median household income, in 2023 inflation-adjusted dollars for the specific year
    • YOY Change($): Change in median household income between the current and the previous year, in 2023 inflation-adjusted dollars
    • YOY Change(%): Percent change in median household income between current and the previous year

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income. You can refer the same here

  10. Countries with the most Facebook users 2024

    • statista.com
    • de.statista.com
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    Stacy Jo Dixon, Countries with the most Facebook users 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    Which county has the most Facebook users?

                  There are more than 378 million Facebook users in India alone, making it the leading country in terms of Facebook audience size. To put this into context, if India’s Facebook audience were a country then it would be ranked third in terms of largest population worldwide. Apart from India, there are several other markets with more than 100 million Facebook users each: The United States, Indonesia, and Brazil with 193.8 million, 119.05 million, and 112.55 million Facebook users respectively.
    
                  Facebook – the most used social media
    
                  Meta, the company that was previously called Facebook, owns four of the most popular social media platforms worldwide, WhatsApp, Facebook Messenger, Facebook, and Instagram. As of the third quarter of 2021, there were around 3,5 billion cumulative monthly users of the company’s products worldwide. With around 2.9 billion monthly active users, Facebook is the most popular social media worldwide. With an audience of this scale, it is no surprise that the vast majority of Facebook’s revenue is generated through advertising.
    
                  Facebook usage by device
                  As of July 2021, it was found that 98.5 percent of active users accessed their Facebook account from mobile devices. In fact, almost 81.8 percent of Facebook audiences worldwide access the platform only via mobile phone. Facebook is not only available through mobile browser as the company has published several mobile apps for users to access their products and services. As of the third quarter 2021, the four core Meta products were leading the ranking of most downloaded mobile apps worldwide, with WhatsApp amassing approximately six billion downloads.
    
  11. N

    Income Bracket Analysis by Age Group Dataset: Age-Wise Distribution of Meta,...

    • neilsberg.com
    csv, json
    Updated Feb 25, 2025
    + more versions
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    Neilsberg Research (2025). Income Bracket Analysis by Age Group Dataset: Age-Wise Distribution of Meta, MO Household Incomes Across 16 Income Brackets // 2025 Edition [Dataset]. https://www.neilsberg.com/insights/meta-mo-median-household-income-by-age/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Feb 25, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Number of households with income $200,000 or more, Number of households with income less than $10,000, Number of households with income between $15,000 - $19,999, Number of households with income between $20,000 - $24,999, Number of households with income between $25,000 - $29,999, Number of households with income between $30,000 - $34,999, Number of households with income between $35,000 - $39,999, Number of households with income between $40,000 - $44,999, Number of households with income between $45,000 - $49,999, Number of households with income between $50,000 - $59,999, and 6 more
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. It delineates income distributions across 16 income brackets (mentioned above) following an initial analysis and categorization. Using this dataset, you can find out the total number of households within a specific income bracket along with how many households with that income bracket for each of the 4 age cohorts (Under 25 years, 25-44 years, 45-64 years and 65 years and over). For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents the the household distribution across 16 income brackets among four distinct age groups in Meta: Under 25 years, 25-44 years, 45-64 years, and over 65 years. The dataset highlights the variation in household income, offering valuable insights into economic trends and disparities within different age categories, aiding in data analysis and decision-making..

    Key observations

    • Upon closer examination of the distribution of households among age brackets, it reveals that there are 0 households where the householder is under 25 years old, 15(20%) households with a householder aged between 25 and 44 years, 33(44%) households with a householder aged between 45 and 64 years, and 27(36%) households where the householder is over 65 years old.
    • The age group of 25 to 44 years exhibits the highest median household income, while the largest number of households falls within the 45 to 64 years bracket. This distribution hints at economic disparities within the city of Meta, showcasing varying income levels among different age demographics.
    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

    Income brackets:

    • Less than $10,000
    • $10,000 to $14,999
    • $15,000 to $19,999
    • $20,000 to $24,999
    • $25,000 to $29,999
    • $30,000 to $34,999
    • $35,000 to $39,999
    • $40,000 to $44,999
    • $45,000 to $49,999
    • $50,000 to $59,999
    • $60,000 to $74,999
    • $75,000 to $99,999
    • $100,000 to $124,999
    • $125,000 to $149,999
    • $150,000 to $199,999
    • $200,000 or more

    Variables / Data Columns

    • Household Income: This column showcases 16 income brackets ranging from Under $10,000 to $200,000+ ( As mentioned above).
    • Under 25 years: The count of households led by a head of household under 25 years old with income within a specified income bracket.
    • 25 to 44 years: The count of households led by a head of household 25 to 44 years old with income within a specified income bracket.
    • 45 to 64 years: The count of households led by a head of household 45 to 64 years old with income within a specified income bracket.
    • 65 years and over: The count of households led by a head of household 65 years and over old with income within a specified income bracket.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income by age. You can refer the same here

  12. Leading social media usage reasons worldwide 2024

    • statista.com
    • de.statista.com
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    Stacy Jo Dixon, Leading social media usage reasons worldwide 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
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    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    A global survey conducted in the third quarter of 2024 found that the main reason for using social media was to keep in touch with friends and family, with over 50.8 percent of social media users saying this was their main reason for using online networks. Overall, 39 percent of social media users said that filling spare time was their main reason for using social media platforms, whilst 34.5 percent of respondents said they used it to read news stories. Less than one in five users were on social platforms for the reason of following celebrities and influencers.

                  The most popular social network
    
                  Facebook dominates the social media landscape. The world's most popular social media platform turned 20 in February 2024, and it continues to lead the way in terms of user numbers. As of February 2025, the social network had over three billion global users. YouTube, Instagram, and WhatsApp follow, but none of these well-known brands can surpass Facebook’s audience size.
                  Moreover, as of the final quarter of 2023, there were almost four billion Meta product users.
    
                  Ever-evolving social media usage
    
                  The utilization of social media remains largely gratuitous; however, companies have been encouraging users to become paid subscribers to reduce dependence on advertising profits. Meta Verified entices users by offering a blue verification badge and proactive account protection, among other things. X (formerly Twitter), Snapchat, and Reddit also offer users the chance to upgrade their social media accounts for a monthly free.
    
  13. Leading social media platforms used by marketers worldwide 2024

    • statista.com
    • de.statista.com
    + more versions
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    Christopher Ross, Leading social media platforms used by marketers worldwide 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Christopher Ross
    Description

    During a 2024 survey among marketers worldwide, around 86 percent reported using Facebook for marketing purposes. Instagram and LinkedIn followed, respectively mentioned by 79 and 65 percent of the respondents.

                  The global social media marketing segment
    
                  According to the same study, 59 percent of responding marketers intended to increase their organic use of YouTube for marketing purposes throughout that year. LinkedIn and Instagram followed with similar shares, rounding up the top three social media platforms attracting a planned growth in organic use among global marketers in 2024. Their main driver is increasing brand exposure and traffic, which led the ranking of benefits of social media marketing worldwide.
    
                  Social media for B2B marketing
    
                  Social media platform adoption rates among business-to-consumer (B2C) and business-to-business (B2B) marketers vary according to each subsegment's focus. While B2C professionals prioritize Facebook and Instagram – both run by Meta, Inc. – due to their popularity among online audiences, B2B marketers concentrate their endeavors on Microsoft-owned LinkedIn due to its goal to connect people and companies in a corporate context.
    
  14. N

    Meta, MO Median Household Income Trends (2010-2021, in 2022...

    • neilsberg.com
    csv, json
    Updated Jan 11, 2024
    + more versions
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    Neilsberg Research (2024). Meta, MO Median Household Income Trends (2010-2021, in 2022 inflation-adjusted dollars) [Dataset]. https://www.neilsberg.com/research/datasets/9184d464-73f0-11ee-949f-3860777c1fe6/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Jan 11, 2024
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Median Household Income, Median Household Income Year on Year Change, Median Household Income Year on Year Percent Change
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates. It presents the median household income from the years 2010 to 2021 following an initial analysis and categorization of the census data. Subsequently, we adjusted these figures for inflation using the Consumer Price Index retroactive series via current methods (R-CPI-U-RS). For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset illustrates the median household income in Meta, spanning the years from 2010 to 2021, with all figures adjusted to 2022 inflation-adjusted dollars. Based on the latest 2017-2021 5-Year Estimates from the American Community Survey, it displays how income varied over the last decade. The dataset can be utilized to gain insights into median household income trends and explore income variations.

    Key observations:

    From 2010 to 2021, the median household income for Meta decreased by $17,037 (30.30%), as per the American Community Survey estimates. In comparison, median household income for the United States increased by $4,559 (6.51%) between 2010 and 2021.

    Analyzing the trend in median household income between the years 2010 and 2021, spanning 11 annual cycles, we observed that median household income, when adjusted for 2022 inflation using the Consumer Price Index retroactive series (R-CPI-U-RS), experienced growth year by year for 7 years and declined for 4 years.

    https://i.neilsberg.com/ch/meta-mo-median-household-income-trend.jpeg" alt="Meta, MO median household income trend (2010-2021, in 2022 inflation-adjusted dollars)">

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates. All incomes have been adjusting for inflation and are presented in 2022-inflation-adjusted dollars.

    Years for which data is available:

    • 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021

    Variables / Data Columns

    • Year: This column presents the data year from 2010 to 2021
    • Median Household Income: Median household income, in 2022 inflation-adjusted dollars for the specific year
    • YOY Change($): Change in median household income between the current and the previous year, in 2022 inflation-adjusted dollars
    • YOY Change(%): Percent change in median household income between current and the previous year

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income. You can refer the same here

  15. Global social media subscriptions comparison 2023

    • statista.com
    • de.statista.com
    + more versions
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    Stacy Jo Dixon, Global social media subscriptions comparison 2023 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    Social media companies are starting to offer users the option to subscribe to their platforms in exchange for monthly fees. Until recently, social media has been predominantly free to use, with tech companies relying on advertising as their main revenue generator. However, advertising revenues have been dropping following the COVID-induced boom. As of July 2023, Meta Verified is the most costly of the subscription services, setting users back almost 15 U.S. dollars per month on iOS or Android. Twitter Blue costs between eight and 11 U.S. dollars per month and ensures users will receive the blue check mark, and have the ability to edit tweets and have NFT profile pictures. Snapchat+, drawing in four million users as of the second quarter of 2023, boasts a Story re-watch function, custom app icons, and a Snapchat+ badge.

  16. N

    Meta, MO median household income breakdown by race betwen 2013 and 2023

    • neilsberg.com
    csv, json
    Updated Mar 1, 2025
    + more versions
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    Neilsberg Research (2025). Meta, MO median household income breakdown by race betwen 2013 and 2023 [Dataset]. https://www.neilsberg.com/insights/meta-mo-median-household-income-by-race/
    Explore at:
    csv, jsonAvailable download formats
    Dataset updated
    Mar 1, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Median Household Income Trends for Asian Population, Median Household Income Trends for Black Population, Median Household Income Trends for White Population, Median Household Income Trends for Some other race Population, Median Household Income Trends for Two or more races Population, Median Household Income Trends for American Indian and Alaska Native Population, Median Household Income Trends for Native Hawaiian and Other Pacific Islander Population
    Measurement technique
    The data presented in this dataset is derived from the latest U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. To portray the median household income within each racial category idetified by the US Census Bureau, we conducted an initial analysis and categorization of the data from 2013 to 2023. Subsequently, we adjusted these figures for inflation using the Consumer Price Index retroactive series via current methods (R-CPI-U-RS). It is important to note that the median household income estimates exclusively represent the identified racial categories and do not incorporate any ethnicity classifications. Households are categorized, and median incomes are reported based on the self-identified race of the head of the household. For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents the median household incomes over the past decade across various racial categories identified by the U.S. Census Bureau in Meta. It portrays the median household income of the head of household across racial categories (excluding ethnicity) as identified by the Census Bureau. It also showcases the annual income trends, between 2013 and 2023, providing insights into the economic shifts within diverse racial communities.The dataset can be utilized to gain insights into income disparities and variations across racial categories, aiding in data analysis and decision-making..

    Key observations

    • White: In Meta, the median household income for the households where the householder is White decreased by $3,355(6.87%), between 2013 and 2023. The median household income, in 2023 inflation-adjusted dollars, was $48,855 in 2013 and $45,500 in 2023.
    • Black or African American: As per the U.S. Census Bureau population data, in Meta, there are no households where the householder is Black or African American; hence, the median household income for the Black or African American population is not applicable.
    • Refer to the research insights for more key observations on American Indian and Alaska Native, Asian, Native Hawaiian and Other Pacific Islander, Some other race and Two or more races (multiracial) households
    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

    Racial categories include:

    • White
    • Black or African American
    • American Indian and Alaska Native
    • Asian
    • Native Hawaiian and Other Pacific Islander
    • Some other race
    • Two or more races (multiracial)

    Variables / Data Columns

    • Race of the head of household: This column presents the self-identified race of the household head, encompassing all relevant racial categories (excluding ethnicity) applicable in Meta.
    • 2010: 2010 median household income
    • 2011: 2011 median household income
    • 2012: 2012 median household income
    • 2013: 2013 median household income
    • 2014: 2014 median household income
    • 2015: 2015 median household income
    • 2016: 2016 median household income
    • 2017: 2017 median household income
    • 2018: 2018 median household income
    • 2019: 2019 median household income
    • 2020: 2020 median household income
    • 2021: 2021 median household income
    • 2022: 2022 median household income
    • 2023: 2023 median household income
    • Please note: All incomes have been adjusted for inflation and are presented in 2023-inflation-adjusted dollars.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income by race. You can refer the same here

  17. f

    Data extraction- all included studies.

    • plos.figshare.com
    • datasetcatalog.nlm.nih.gov
    xls
    Updated May 31, 2023
    + more versions
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    Eleanor Reid; Arunangshu Ghoshal; Aisha Khalil; Jingjing Jiang; Charles Normand; Alexandria Brackett; Peter May (2023). Data extraction- all included studies. [Dataset]. http://doi.org/10.1371/journal.pgph.0000005.t001
    Explore at:
    xlsAvailable download formats
    Dataset updated
    May 31, 2023
    Dataset provided by
    PLOS Global Public Health
    Authors
    Eleanor Reid; Arunangshu Ghoshal; Aisha Khalil; Jingjing Jiang; Charles Normand; Alexandria Brackett; Peter May
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Data extraction- all included studies.

  18. f

    Results of studies quantifying catastrophic financial circumstances.

    • plos.figshare.com
    • datasetcatalog.nlm.nih.gov
    xls
    Updated May 31, 2023
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    Eleanor Reid; Arunangshu Ghoshal; Aisha Khalil; Jingjing Jiang; Charles Normand; Alexandria Brackett; Peter May (2023). Results of studies quantifying catastrophic financial circumstances. [Dataset]. http://doi.org/10.1371/journal.pgph.0000005.t003
    Explore at:
    xlsAvailable download formats
    Dataset updated
    May 31, 2023
    Dataset provided by
    PLOS Global Public Health
    Authors
    Eleanor Reid; Arunangshu Ghoshal; Aisha Khalil; Jingjing Jiang; Charles Normand; Alexandria Brackett; Peter May
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Results of studies quantifying catastrophic financial circumstances.

  19. N

    Meta, MO annual income distribution by work experience and gender dataset:...

    • neilsberg.com
    csv, json
    Updated Feb 27, 2025
    + more versions
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    Neilsberg Research (2025). Meta, MO annual income distribution by work experience and gender dataset: Number of individuals ages 15+ with income, 2023 // 2025 Edition [Dataset]. https://www.neilsberg.com/insights/meta-mo-income-by-gender/
    Explore at:
    csv, jsonAvailable download formats
    Dataset updated
    Feb 27, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Income for Male Population, Income for Female Population, Income for Male Population working full time, Income for Male Population working part time, Income for Female Population working full time, Income for Female Population working part time, Number of males working full time for a given income bracket, Number of males working part time for a given income bracket, Number of females working full time for a given income bracket, Number of females working part time for a given income bracket
    Measurement technique
    The data presented in this dataset is derived from the latest U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. To portray the number of individuals for both the genders (Male and Female), within each income bracket we conducted an initial analysis and categorization of the American Community Survey data. Households are categorized, and median incomes are reported based on the self-identified gender of the head of the household. For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents the detailed breakdown of the count of individuals within distinct income brackets, categorizing them by gender (men and women) and employment type - full-time (FT) and part-time (PT), offering valuable insights into the diverse income landscapes within Meta. The dataset can be utilized to gain insights into gender-based income distribution within the Meta population, aiding in data analysis and decision-making..

    Key observations

    • Employment patterns: Within Meta, among individuals aged 15 years and older with income, there were 56 men and 49 women in the workforce. Among them, 28 men were engaged in full-time, year-round employment, while 19 women were in full-time, year-round roles.
    • Annual income under $24,999: Of the male population working full-time, 17.86% fell within the income range of under $24,999, while 5.26% of the female population working full-time was represented in the same income bracket.
    • Annual income above $100,000: none of men in full-time roles earned incomes exceeding $100,000, while none of women in full-time positions earned within this income bracket.
    • Refer to the research insights for more key observations on more income brackets ( Annual income under $24,999, Annual income between $25,000 and $49,999, Annual income between $50,000 and $74,999, Annual income between $75,000 and $99,999 and Annual income above $100,000) and employment types (full-time year-round and part-time)
    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

    Income brackets:

    • $1 to $2,499 or loss
    • $2,500 to $4,999
    • $5,000 to $7,499
    • $7,500 to $9,999
    • $10,000 to $12,499
    • $12,500 to $14,999
    • $15,000 to $17,499
    • $17,500 to $19,999
    • $20,000 to $22,499
    • $22,500 to $24,999
    • $25,000 to $29,999
    • $30,000 to $34,999
    • $35,000 to $39,999
    • $40,000 to $44,999
    • $45,000 to $49,999
    • $50,000 to $54,999
    • $55,000 to $64,999
    • $65,000 to $74,999
    • $75,000 to $99,999
    • $100,000 or more

    Variables / Data Columns

    • Income Bracket: This column showcases 20 income brackets ranging from $1 to $100,000+..
    • Full-Time Males: The count of males employed full-time year-round and earning within a specified income bracket
    • Part-Time Males: The count of males employed part-time and earning within a specified income bracket
    • Full-Time Females: The count of females employed full-time year-round and earning within a specified income bracket
    • Part-Time Females: The count of females employed part-time and earning within a specified income bracket

    Employment type classifications include:

    • Full-time, year-round: A full-time, year-round worker is a person who worked full time (35 or more hours per week) and 50 or more weeks during the previous calendar year.
    • Part-time: A part-time worker is a person who worked less than 35 hours per week during the previous calendar year.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income by race. You can refer the same here

  20. f

    MMAT.

    • figshare.com
    • datasetcatalog.nlm.nih.gov
    xlsx
    Updated May 31, 2023
    Share
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    Eleanor Reid; Arunangshu Ghoshal; Aisha Khalil; Jingjing Jiang; Charles Normand; Alexandria Brackett; Peter May (2023). MMAT. [Dataset]. http://doi.org/10.1371/journal.pgph.0000005.s003
    Explore at:
    xlsxAvailable download formats
    Dataset updated
    May 31, 2023
    Dataset provided by
    PLOS Global Public Health
    Authors
    Eleanor Reid; Arunangshu Ghoshal; Aisha Khalil; Jingjing Jiang; Charles Normand; Alexandria Brackett; Peter May
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Full details of the MMAT scores which are summarized in Table 2. (XLSX)

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Statista (2025). Meta: annual revenue and net income 2007-2024 [Dataset]. https://www.statista.com/statistics/277229/facebooks-annual-revenue-and-net-income/
Organization logo

Meta: annual revenue and net income 2007-2024

Explore at:
63 scholarly articles cite this dataset (View in Google Scholar)
Dataset updated
Nov 19, 2025
Dataset authored and provided by
Statistahttp://statista.com/
Area covered
Worldwide
Description

In 2024, Meta Platforms generated a revenue of over 164 billion U.S. dollars, up from 134 billion USD in 2023. The majority of Meta’s profits come from its advertising revenue.Meta’s total Family of Apps revenue for 2022 amounted to 114 billion U.S. dollars. Additionally, Meta’s Reality Labs, the company’s VR division, generated around 2.1 billion dollars. Meta’s marketing expenditure for 2022 amounted to just over 15 billion U.S. dollars, up from 14 billion U.S. dollars in the previous year. Increasing audience base despite privacy misgivings Meta’s user numbers have continued to grow steadily throughout past years. In the fourth quarter of 2022, there was a total of 3.74 billion worldwide users across all of Meta’s platforms. For this same time frame, the company recorded 407 million monthly active users across Europe. Downloads of Meta’s app Oculus, for which virtual reality headsets are required, increased greatly from 2020 to 2021, reaching a total of 10.62 million downloads by the end of last year. Up until 2021, downloads had grown in a steady manner but from 2020 to 2021, they more than doubled.User numbers have increased despite data security issues and past controversy such as the Cambridge Analytica scandal in 2018. There remains skepticism surrounding the idea of the metaverse in which Meta aims to immerse itself. Of surveyed adults in the United States, the majority said that they were concerned about their privacy if Meta were to succeed in creating the metaverse.

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