25 datasets found
  1. Twitter users in the United States 2019-2028

    • statista.com
    Updated Jul 30, 2025
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Statista Research Department (2025). Twitter users in the United States 2019-2028 [Dataset]. https://www.statista.com/topics/3196/social-media-usage-in-the-united-states/
    Explore at:
    Dataset updated
    Jul 30, 2025
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Statista Research Department
    Area covered
    United States
    Description

    The number of Twitter users in the United States was forecast to continuously increase between 2024 and 2028 by in total 4.3 million users (+5.32 percent). After the ninth consecutive increasing year, the Twitter user base is estimated to reach 85.08 million users and therefore a new peak in 2028. Notably, the number of Twitter users of was continuously increasing over the past years.User figures, shown here regarding the platform twitter, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of Twitter users in countries like Canada and Mexico.

  2. Average daily time spent on social media worldwide 2012-2024

    • statista.com
    • es.statista.com
    + more versions
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Stacy Jo Dixon, Average daily time spent on social media worldwide 2012-2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    How much time do people spend on social media?

                  As of 2024, the average daily social media usage of internet users worldwide amounted to 143 minutes per day, down from 151 minutes in the previous year. Currently, the country with the most time spent on social media per day is Brazil, with online users spending an average of three hours and 49 minutes on social media each day. In comparison, the daily time spent with social media in
                  the U.S. was just two hours and 16 minutes. Global social media usageCurrently, the global social network penetration rate is 62.3 percent. Northern Europe had an 81.7 percent social media penetration rate, topping the ranking of global social media usage by region. Eastern and Middle Africa closed the ranking with 10.1 and 9.6 percent usage reach, respectively.
                  People access social media for a variety of reasons. Users like to find funny or entertaining content and enjoy sharing photos and videos with friends, but mainly use social media to stay in touch with current events friends. Global impact of social mediaSocial media has a wide-reaching and significant impact on not only online activities but also offline behavior and life in general.
                  During a global online user survey in February 2019, a significant share of respondents stated that social media had increased their access to information, ease of communication, and freedom of expression. On the flip side, respondents also felt that social media had worsened their personal privacy, increased a polarization in politics and heightened everyday distractions.
    
  3. US Airlines Twitter (Over time)

    • kaggle.com
    Updated Nov 18, 2022
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    The Devastator (2022). US Airlines Twitter (Over time) [Dataset]. https://www.kaggle.com/datasets/thedevastator/sentiment-analysis-of-us-airline-twitter-data
    Explore at:
    CroissantCroissant is a format for machine-learning datasets. Learn more about this at mlcommons.org/croissant.
    Dataset updated
    Nov 18, 2022
    Dataset provided by
    Kagglehttp://kaggle.com/
    Authors
    The Devastator
    License

    Attribution-NonCommercial-ShareAlike 4.0 (CC BY-NC-SA 4.0)https://creativecommons.org/licenses/by-nc-sa/4.0/
    License information was derived automatically

    Description

    US Airlines Twitter (Over time)

    Study the trend customer satisfaction over time

    About this dataset

    The columns in the dataset include index, unit id, golden, unit state, trusted judgments, last judgment at, airline sentiment, airline sentiment confidence, negative reason, negative reason confidence, airline_sentiment_gold and retweet count. There is also text included for each tweet as well as tweet location and user timezone.

    Using this dataset, you can get a feel for how customers of various airlines feel about their service. You can use the data to analyze trends over time or compare different airlines. Some research ideas include using airline sentiment to predict the stock market or using the negativereason data to help airlines improve their customer service

    How to use the dataset

    Looking at this dataset, you can get a feel for how customers of various airlines feel about their service. The data includes the airline, the tweet text, the date of the tweet, and various other information. You can use this to analyze trends over time or compare different airlines

    Research Ideas

    • Using airline sentiment to predict the stock market - is there a correlation between how the public perceives an airline and how that airline's stock performs?
    • Using negativereason data to help airlines improve their customer service - which negative reasons are mentioned most often? Are there certain airlines that are consistently mentioned for specific reasons?
    • Use the tweet data to map out airline hot spots - where do people tend to tweet about certain airlines the most? Is there a geographic pattern to sentiment about specific airlines?

    Acknowledgements

    If you use this dataset in your research, please credit Social Media Data

    License

    License: Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0) - You are free to: - Share - copy and redistribute the material in any medium or format for non-commercial purposes only. - Adapt - remix, transform, and build upon the material for non-commercial purposes only. - You must: - Give appropriate credit - Provide a link to the license, and indicate if changes were made. - ShareAlike - You must distribute your contributions under the same license as the original. - You may not: - Use the material for commercial purposes.

    Columns

    File: Airline-Sentiment-2-w-AA.csv | Column name | Description | |:---------------------------|:-----------------------------------------------------------------------------| | _golden | This column is the gold standard column. (Boolean) | | _unit_state | This column is the state of the unit. (String) | | _trusted_judgments | This column is the number of trusted judgments. (Numeric) | | _last_judgment_at | This column is the timestamp of the last judgment. (String) | | airline_sentiment | This column is the sentiment of the tweet. (String) | | negativereason | This column is the negative reason for the sentiment. (String) | | airline_sentiment_gold | This column is the gold standard sentiment of the tweet. (String) | | name | This column is the name of the airline. (String) | | negativereason_gold | This column is the gold standard negative reason for the sentiment. (String) | | retweet_count | This column is the number of retweets. (Numeric) | | text | This column is the text of the tweet. (String) | | tweet_coord | This column is the coordinates of the tweet. (String) | | tweet_created | This column is the timestamp of the tweet. (String) | | tweet_location | This column is the location of the tweet. (String) | | user_timezone | This column is the timezone of the user. (String) |

  4. n

    Data from: Supersharers of fake news on Twitter

    • data.niaid.nih.gov
    • dataone.org
    • +2more
    zip
    Updated May 24, 2024
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Sahar Baribi-Bartov; Briony Swire-Thompson; Nir Grinberg (2024). Supersharers of fake news on Twitter [Dataset]. http://doi.org/10.5061/dryad.44j0zpcmq
    Explore at:
    zipAvailable download formats
    Dataset updated
    May 24, 2024
    Dataset provided by
    Ben-Gurion University of the Negev
    Northeastern University
    Authors
    Sahar Baribi-Bartov; Briony Swire-Thompson; Nir Grinberg
    License

    https://spdx.org/licenses/CC0-1.0.htmlhttps://spdx.org/licenses/CC0-1.0.html

    Description

    Governments may have the capacity to flood social media with fake news, but little is known about the use of flooding by ordinary voters. In this work, we identify 2107 registered US voters that account for 80% of the fake news shared on Twitter during the 2020 US presidential election by an entire panel of 664,391 voters. We find that supersharers are important members of the network, reaching a sizable 5.2% of registered voters on the platform. Supersharers have a significant overrepresentation of women, older adults, and registered Republicans. Supersharers' massive volume does not seem automated but is rather generated through manual and persistent retweeting. These findings highlight a vulnerability of social media for democracy, where a small group of people distort the political reality for many. Methods This dataset contains aggregated information necessary to replicate the results reported in our work on Supersharers of Fake News on Twitter while respecting and preserving the privacy expectations of individuals included in the analysis. No individual-level data is provided as part of this dataset. The data collection process that enabled the creation of this dataset leveraged a large-scale panel of registered U.S. voters matched to Twitter accounts. We examined the activity of 664,391 panel members who were active on Twitter during the months of the 2020 U.S. presidential election (August to November 2020, inclusive), and identified a subset of 2,107 supersharers, which are the most prolific sharers of fake news in the panel that together account for 80% of fake news content shared on the platform. We rely on a source-level definition of fake news, that uses the manually-labeled list of fake news sites by Grinberg et al. 2019 and an updated list based on NewsGuard ratings (commercially available, but not provided as part of this dataset), although the results were robust to different operationalizations of fake news sources. We restrict the analysis to tweets with external links that were identified as political by a machine learning classifier that we trained and validated against human coders, similar to the approach used in prior work. We address our research questions by contrasting supersharers with three reference groups: people who are the most prolific sharers of non-fake political tweets (supersharers non-fake group; SS-NF), a group of average fake news sharers, and a random sample of panel members. In particular, we identify the distinct sociodemographic characteristics of supersharers using a series of multilevel regressions, examine their use of Twitter through existing tools and additional statistical analysis, and study supersharers' reach by examining the consumption patterns of voters that follow supersharers.

  5. e

    Brexit Twitter data 2017-2019 - Dataset - B2FIND

    • b2find.eudat.eu
    Updated Apr 4, 2017
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    (2017). Brexit Twitter data 2017-2019 - Dataset - B2FIND [Dataset]. https://b2find.eudat.eu/dataset/685f0922-37d1-5c2f-b742-e4183abcf155
    Explore at:
    Dataset updated
    Apr 4, 2017
    Description

    This is data collected throughout 2017 and 2019 which contains one of a selection of hashtags related to Brexit. The data only contains the tweet id's. The data was collected in order to examine what made people forward facts and counter-facts. The tweets were examined to see how often they had been retweeted and on what time scale. We looked at the content of the tweets and analyzed the tweet metadata. We found that who you are is often more important than what you say with tweets from celebrities and verified uses being forward more often. We found that tweets with images were much more likely to be retweeted. We discovered with content related forwards the resonance of an issue was not determined by how many times something was said but by how often something was retweeted and over what period of time.This collaborative project between the Neuropolitics Research Lab (NRlabs), at the University of Edinburgh and Full Fact, the UK's independent fact-checking organization, employs neuroscientific, psychological and behavioural insights to help us to understand what makes Brexit-related claims spread on digital platforms. Using cutting edge scientific techniques in big data analysis this project offers new insights into how citizens' expectations on Brexit and its consequences are shaped in an increasingly digital world. It will inform organisations on how to communicate what is often dry and complex information related to Brexit in a credible, trustworthy and memorable way using digital communications. These insights will be essential for the strategic management, implementation and public communication of the Article 50 process for the UK's withdrawal from the EU. The question of what constitutes a fact (or an alternative fact) has perhaps never been more salient in public debate. The thirst for 'facts' during the Brexit referendum campaign was a key feature of public debate as was the question of whose facts count. The role of experts in the delivery of factual information came under close scrutiny and became a substantive feature of campaign dialogues. The question of trust and authority in information transmission has been under serious challenge. Citizens' expectations of Brexit and its consequences are, at least in part, shaped by their evaluation of the facts - but how do they decide what is a trustworthy fact? What factors lead them to imbue some sources of information with greater authority than others and under what circumstances do they choose to engage with, share or champion certain 'facts'? How does the context in which 'facts' are disseminated shape the expectations of the citizens on Brexit? Digital technology and online communication platforms such as Twitter and Facebook, play an increasingly important role in the public communication of both information and misinformation. To date, however, we have little information on how 'facts' transmitted in these digital platforms are internalized by recipients and on how this information impacts on citizens' expectations. We investigate how membership of a specific social media bubble impacts on the evaluation of the information received; how the status of the sender or even the content of the communication (whether it contains an image or a web link) matters; and how the nature of the information received, confirmatory or challenging of previous knowledge, impacts on fact transmission to different publics. This project builds on the extensive engagement of two research teams on Brexit-related research and with the UK in a Changing Europe team. Both teams are engaged at the highest level in stakeholder engagement and the project is built on a co-production model, ensuring that the issues addressed are of direct interest to those most likely to utilise the insights developed directly in their daily work. The project is designed in close collaboration with stakeholders to ensure that it can adapt swiftly to maintain relevance in the fast-moving Brexit environment. The project has access to a unique social media data-base of over 40 million tweets that NRlabs has collected on the Brexit debate since August 2015; the cutting edge skills and facilities for conducting experimental research at NRlabs; and ensures daily policy relevance through Full Fact's engagement, nationally and internationally, in the fact checking environment. The contribution of this project addresses the very heart of the mission of the UK in a Changing Europe programme - to be the authoritative source for independent research on UK-EU relations, underpinned by scientific excellence and generating and communicating innovative research with real world impact. The data as gathered from the twitter API. Tweets contain one of a variety of hashtags relating to Brexit as defined by a specially selected expert panel.

  6. W

    Hurricane Michael 2018 Twitter data

    • cloud.csiss.gmu.edu
    xlsx
    Updated Jun 18, 2019
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    UN Humanitarian Data Exchange (2019). Hurricane Michael 2018 Twitter data [Dataset]. http://cloud.csiss.gmu.edu/uddi/tr/dataset/hurricane-michael-2018-twitter-data
    Explore at:
    xlsx(13102)Available download formats
    Dataset updated
    Jun 18, 2019
    Dataset provided by
    UN Humanitarian Data Exchange
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    About the dataset: Hurricane Michael was the third-most intense Atlantic hurricane to make landfall in the United States in terms of pressure. This dataset was collected from Twitter during Hurricane Michael. The dataset was processed and analyzed using the AIDR (http://aidr.qcri.org) platform.

    Dataset Description: This is a Twitter dataset collected during Hurricane Michael 2018. The data was collected, processed, and analyzed by the AIDR (http://aidr.qcri.org) platform using state-of-the-art machine learning techniques. The data includes the number of injured and dead people, infrastructure damage reports, missing or found people, urgent needs and donation offers for each hour. Due to Twitter TOS, we do not share full tweets content on HDX. Please contact us via HDX or on aidr.qcri@gmail.com to get tweet ids of the dataset along with a tool which can be used to rehydrate tweets from tweet ids.

  7. f

    Twitter Responses to ChatGPT in Marketing Spaces (January 21-25)

    • figshare.com
    txt
    Updated Mar 22, 2023
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Noa Lehrer (2023). Twitter Responses to ChatGPT in Marketing Spaces (January 21-25) [Dataset]. http://doi.org/10.6084/m9.figshare.22315177.v1
    Explore at:
    txtAvailable download formats
    Dataset updated
    Mar 22, 2023
    Dataset provided by
    figshare
    Authors
    Noa Lehrer
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    We aggregated a Twitter dataset utilizing Twitter Archiving Google Sheet (TAGS) to interact with Twitter’s API and return relevant data. To analyze the marketing side of the conversation around ChatGPT, we selected #ChatGPT as a common hashtag to target tweets talking about AI. This is the marketing dataset, so we included hashtags “marketing”, “content creation”, or “creator economy” as content creation is a field heavily impacted by ChatGPT’s writing capabilities as a chatbot and creator economy is a common word used by experts to describe the overarching industry. This would give us a more specific dataset to analyze what people well-versed in marketing, ChatGPT’s ideal audience, thought about AI’s role in marketing. Because of the TAGS limitation, our dataset was limited to tweets ranging from January 21st to January 25th for both datasets.

  8. Dataset: Characterizing Anti-Asian Rhetoric During The COVID-19 Pandemic: A...

    • zenodo.org
    • data.niaid.nih.gov
    application/gzip, pdf +2
    Updated Jul 16, 2024
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Ramya Tekumalla; Ramya Tekumalla; Zia Baig; Michelle Pan; Luis Alberto Robles Hernandez; Luis Alberto Robles Hernandez; Michael Wang; Juan M. Banda; Juan M. Banda; Zia Baig; Michelle Pan; Michael Wang (2024). Dataset: Characterizing Anti-Asian Rhetoric During The COVID-19 Pandemic: A Sentiment Analysis Case Study on Twitter [Dataset]. http://doi.org/10.5281/zenodo.6523152
    Explore at:
    pdf, text/x-python, tsv, application/gzipAvailable download formats
    Dataset updated
    Jul 16, 2024
    Dataset provided by
    Zenodohttp://zenodo.org/
    Authors
    Ramya Tekumalla; Ramya Tekumalla; Zia Baig; Michelle Pan; Luis Alberto Robles Hernandez; Luis Alberto Robles Hernandez; Michael Wang; Juan M. Banda; Juan M. Banda; Zia Baig; Michelle Pan; Michael Wang
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    This is the dataset, trained model, and software companion for the paper titled: Characterizing Anti-Asian Rhetoric During The COVID-19 Pandemic: A Sentiment Analysis Case Study on Twitter accepted for the Workshop on Data for the Wellbeing of Most Vulnerable of the ICWSM 2022 conference.

    The COVID-19 pandemic has shown a measurable increase in the usage of sinophobic comments or terms on online social media platforms. In the United States, Asian Americans have been primarily targeted by violence and hate speech stemming from negative sentiments about the origins of the novel SARS-CoV-2 virus. While most published research focuses on extracting these sentiments from social media data, it does not connect the specific news events during the pandemic with changes in negative sentiment on social media platforms. In this work we combine and enhance publicly available resources with our own manually annotated set of tweets to create machine learning classification models to characterize the sinophobic behavior. We then applied our classifier to a pre-filtered longitudinal dataset spanning two years of pandemic related tweets and overlay our findings with relevant news events.

  9. Number of global social network users 2017-2028

    • statista.com
    • es.statista.com
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Stacy Jo Dixon, Number of global social network users 2017-2028 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    How many people use social media?

                  Social media usage is one of the most popular online activities. In 2024, over five billion people were using social media worldwide, a number projected to increase to over six billion in 2028.
    
                  Who uses social media?
                  Social networking is one of the most popular digital activities worldwide and it is no surprise that social networking penetration across all regions is constantly increasing. As of January 2023, the global social media usage rate stood at 59 percent. This figure is anticipated to grow as lesser developed digital markets catch up with other regions
                  when it comes to infrastructure development and the availability of cheap mobile devices. In fact, most of social media’s global growth is driven by the increasing usage of mobile devices. Mobile-first market Eastern Asia topped the global ranking of mobile social networking penetration, followed by established digital powerhouses such as the Americas and Northern Europe.
    
                  How much time do people spend on social media?
                  Social media is an integral part of daily internet usage. On average, internet users spend 151 minutes per day on social media and messaging apps, an increase of 40 minutes since 2015. On average, internet users in Latin America had the highest average time spent per day on social media.
    
                  What are the most popular social media platforms?
                  Market leader Facebook was the first social network to surpass one billion registered accounts and currently boasts approximately 2.9 billion monthly active users, making it the most popular social network worldwide. In June 2023, the top social media apps in the Apple App Store included mobile messaging apps WhatsApp and Telegram Messenger, as well as the ever-popular app version of Facebook.
    
  10. 2021 US Presidential Inauguration Tweets

    • kaggle.com
    Updated Jan 26, 2021
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Pawan Bhandarkar (2021). 2021 US Presidential Inauguration Tweets [Dataset]. https://www.kaggle.com/datasets/pawanbhandarkar/2021-us-inauguration-tweets
    Explore at:
    CroissantCroissant is a format for machine-learning datasets. Learn more about this at mlcommons.org/croissant.
    Dataset updated
    Jan 26, 2021
    Dataset provided by
    Kaggle
    Authors
    Pawan Bhandarkar
    License

    https://creativecommons.org/publicdomain/zero/1.0/https://creativecommons.org/publicdomain/zero/1.0/

    Area covered
    United States
    Description

    About the Dataset

    This data was scraped using the Tweepy Library in tandem with the Twitter Developer API. It consists of tweets sent out on January 20, 2021, the data of the US Presidential Inauguration, when Joe Biden was sworn in as the 46th President of the United States.

    Hashtags Searched:

    Biden, Trump, KamalaHarris, JoeBiden, DonaldTrump, USinauguration, USElections, POTUS, FLOTUS, BidenHarrisInauguration, BidenHarris, USInaugurationDay, USpresidentWhiteHouse, USinauguration2021

    Inspiration

    To study the general opinions towards the new administration, to find out what the global opinions are, to find out what people are most looking forward to, their major concerns etc

    This is my first dataset on Kaggle, so feedback/advice are welcome!

  11. Reddit users in the United States 2019-2028

    • statista.com
    Updated Jul 30, 2025
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Statista Research Department (2025). Reddit users in the United States 2019-2028 [Dataset]. https://www.statista.com/topics/3196/social-media-usage-in-the-united-states/
    Explore at:
    Dataset updated
    Jul 30, 2025
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Statista Research Department
    Area covered
    United States
    Description

    The number of Reddit users in the United States was forecast to continuously increase between 2024 and 2028 by in total 10.3 million users (+5.21 percent). After the ninth consecutive increasing year, the Reddit user base is estimated to reach 208.12 million users and therefore a new peak in 2028. Notably, the number of Reddit users of was continuously increasing over the past years.User figures, shown here with regards to the platform reddit, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period and count multiple accounts by persons only once. Reddit users encompass both users that are logged in and those that are not.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of Reddit users in countries like Mexico and Canada.

  12. Countries with the most Facebook users 2024

    • statista.com
    • es.statista.com
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Stacy Jo Dixon, Countries with the most Facebook users 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    Which county has the most Facebook users?

                  There are more than 378 million Facebook users in India alone, making it the leading country in terms of Facebook audience size. To put this into context, if India’s Facebook audience were a country then it would be ranked third in terms of largest population worldwide. Apart from India, there are several other markets with more than 100 million Facebook users each: The United States, Indonesia, and Brazil with 193.8 million, 119.05 million, and 112.55 million Facebook users respectively.
    
                  Facebook – the most used social media
    
                  Meta, the company that was previously called Facebook, owns four of the most popular social media platforms worldwide, WhatsApp, Facebook Messenger, Facebook, and Instagram. As of the third quarter of 2021, there were around 3,5 billion cumulative monthly users of the company’s products worldwide. With around 2.9 billion monthly active users, Facebook is the most popular social media worldwide. With an audience of this scale, it is no surprise that the vast majority of Facebook’s revenue is generated through advertising.
    
                  Facebook usage by device
                  As of July 2021, it was found that 98.5 percent of active users accessed their Facebook account from mobile devices. In fact, almost 81.8 percent of Facebook audiences worldwide access the platform only via mobile phone. Facebook is not only available through mobile browser as the company has published several mobile apps for users to access their products and services. As of the third quarter 2021, the four core Meta products were leading the ranking of most downloaded mobile apps worldwide, with WhatsApp amassing approximately six billion downloads.
    
  13. e

    Behavioural and functional magnetic resonance imaging studies: Decision...

    • b2find.eudat.eu
    Updated Apr 4, 2017
    + more versions
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    (2017). Behavioural and functional magnetic resonance imaging studies: Decision making on belief and feeling while reading tweet texts 2019 - Dataset - B2FIND [Dataset]. https://b2find.eudat.eu/dataset/35af93fc-9022-5273-a6e8-dd825091d786
    Explore at:
    Dataset updated
    Apr 4, 2017
    Description

    This data set contains two experimental studies, the studies investigated how perceived information sources would affect readers' decision making about belief and feeling while they read tweet texts. In the behavioural study, we aimed to validate stimuli that were then used in the fMRI experiment. We examined our hypothesis that tweet texts accompanied by more often used information sources of individuals (i.e. the logos of media) would significantly increase the degrees of their belief about the texts, compared with tweet texts accompanied by the information sources that they never used. In the fMRI study, we hypothesised that perceived information sources would modulate one's decision-making on belief and feeling about tweets, and that the process would involve social emotional brain regions.This collaborative project between the Neuropolitics Research Lab (NRlabs), at the University of Edinburgh and Full Fact, the UK's independent fact-checking organization, employs neuroscientific, psychological and behavioural insights to help us to understand what makes Brexit-related claims spread on digital platforms. Using cutting edge scientific techniques in big data analysis this project offers new insights into how citizens' expectations on Brexit and its consequences are shaped in an increasingly digital world. It will inform organisations on how to communicate what is often dry and complex information related to Brexit in a credible, trustworthy and memorable way using digital communications. These insights will be essential for the strategic management, implementation and public communication of the Article 50 process for the UK's withdrawal from the EU. The question of what constitutes a fact (or an alternative fact) has perhaps never been more salient in public debate. The thirst for 'facts' during the Brexit referendum campaign was a key feature of public debate as was the question of whose facts count. The role of experts in the delivery of factual information came under close scrutiny and became a substantive feature of campaign dialogues. The question of trust and authority in information transmission has been under serious challenge. Citizens' expectations of Brexit and its consequences are, at least in part, shaped by their evaluation of the facts - but how do they decide what is a trustworthy fact? What factors lead them to imbue some sources of information with greater authority than others and under what circumstances do they choose to engage with, share or champion certain 'facts'? How does the context in which 'facts' are disseminated shape the expectations of the citizens on Brexit? Digital technology and online communication platforms such as Twitter and Facebook, play an increasingly important role in the public communication of both information and misinformation. To date, however, we have little information on how 'facts' transmitted in these digital platforms are internalized by recipients and on how this information impacts on citizens' expectations. We investigate how membership of a specific social media bubble impacts on the evaluation of the information received; how the status of the sender or even the content of the communication (whether it contains an image or a web link) matters; and how the nature of the information received, confirmatory or challenging of previous knowledge, impacts on fact transmission to different publics. This project builds on the extensive engagement of two research teams on Brexit-related research and with the UK in a Changing Europe team. Both teams are engaged at the highest level in stakeholder engagement and the project is built on a co-production model, ensuring that the issues addressed are of direct interest to those most likely to utilise the insights developed directly in their daily work. The project is designed in close collaboration with stakeholders to ensure that it can adapt swiftly to maintain relevance in the fast-moving Brexit environment. The project has access to a unique social media data-base of over 40 million tweets that NRlabs has collected on the Brexit debate since August 2015; the cutting edge skills and facilities for conducting experimental research at NRlabs; and ensures daily policy relevance through Full Fact's engagement, nationally and internationally, in the fact checking environment. The contribution of this project addresses the very heart of the mission of the UK in a Changing Europe programme - to be the authoritative source for independent research on UK-EU relations, underpinned by scientific excellence and generating and communicating innovative research with real world impact. The data were acquired from experimental studies. We invited healthy volunteers for all studies. Behavioural pilot study (N=43) was conducted using a computer based experiment, where we collected ratings and reaction times from participants. fMRI study (N=35) collected MR brain images while participants performed the tasks that were used in the behavioural study.

  14. Instagram: distribution of global audiences 2024, by gender

    • statista.com
    • es.statista.com
    + more versions
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Stacy Jo Dixon, Instagram: distribution of global audiences 2024, by gender [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    As of January 2024, Instagram was slightly more popular with men than women, with men accounting for 50.6 percent of the platform’s global users. Additionally, the social media app was most popular amongst younger audiences, with almost 32 percent of users aged between 18 and 24 years.

                  Instagram’s Global Audience
    
                  As of January 2024, Instagram was the fourth most popular social media platform globally, reaching two billion monthly active users (MAU). This number is projected to keep growing with no signs of slowing down, which is not a surprise as the global online social penetration rate across all regions is constantly increasing.
                  As of January 2024, the country with the largest Instagram audience was India with 362.9 million users, followed by the United States with 169.7 million users.
    
                  Who is winning over the generations?
    
                  Even though Instagram’s audience is almost twice the size of TikTok’s on a global scale, TikTok has shown itself to be a fierce competitor, particularly amongst younger audiences. TikTok was the most downloaded mobile app globally in 2022, generating 672 million downloads. As of 2022, Generation Z in the United States spent more time on TikTok than on Instagram monthly.
    
  15. Twitter users in Mexico 2019-2028

    • statista.com
    Updated Jul 14, 2025
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Statista (2025). Twitter users in Mexico 2019-2028 [Dataset]. https://www.statista.com/forecasts/1144192/twitter-users-in-mexico
    Explore at:
    Dataset updated
    Jul 14, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Mexico
    Description

    The number of Twitter users in Mexico was forecast to continuously increase between 2024 and 2028 by in total *** million users (+**** percent). After the ninth consecutive increasing year, the Twitter user base is estimated to reach ***** million users and therefore a new peak in 2028. Notably, the number of Twitter users of was continuously increasing over the past years.User figures, shown here regarding the platform twitter, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to *** countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of Twitter users in countries like Canada and United States.

  16. Instagram: most popular posts as of 2024

    • statista.com
    • es.statista.com
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Stacy Jo Dixon, Instagram: most popular posts as of 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    Instagram’s most popular post

                  As of April 2024, the most popular post on Instagram was Lionel Messi and his teammates after winning the 2022 FIFA World Cup with Argentina, posted by the account @leomessi. Messi's post, which racked up over 61 million likes within a day, knocked off the reigning post, which was 'Photo of an Egg'. Originally posted in January 2021, 'Photo of an Egg' surpassed the world’s most popular Instagram post at that time, which was a photo by Kylie Jenner’s daughter totaling 18 million likes.
                  After several cryptic posts published by the account, World Record Egg revealed itself to be a part of a mental health campaign aimed at the pressures of social media use.
    
                  Instagram’s most popular accounts
    
                  As of April 2024, the official Instagram account @instagram had the most followers of any account on the platform, with 672 million followers. Portuguese footballer Cristiano Ronaldo (@cristiano) was the most followed individual with 628 million followers, while Selena Gomez (@selenagomez) was the most followed woman on the platform with 429 million. Additionally, Inter Miami CF striker Lionel Messi (@leomessi) had a total of 502 million. Celebrities such as The Rock, Kylie Jenner, and Ariana Grande all had over 380 million followers each.
    
                  Instagram influencers
    
                  In the United States, the leading content category of Instagram influencers was lifestyle, with 15.25 percent of influencers creating lifestyle content in 2021. Music ranked in second place with 10.96 percent, followed by family with 8.24 percent. Having a large audience can be very lucrative: Instagram influencers in the United States, Canada and the United Kingdom with over 90,000 followers made around 1,221 US dollars per post.
    
                  Instagram around the globe
    
                  Instagram’s worldwide popularity continues to grow, and India is the leading country in terms of number of users, with over 362.9 million users as of January 2024. The United States had 169.65 million Instagram users and Brazil had 134.6 million users. The social media platform was also very popular in Indonesia and Turkey, with 100.9 and 57.1, respectively. As of January 2024, Instagram was the fourth most popular social network in the world, behind Facebook, YouTube and WhatsApp.
    
  17. Instagram accounts with the most followers worldwide 2024

    • statista.com
    • es.statista.com
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Stacy Jo Dixon, Instagram accounts with the most followers worldwide 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    Cristiano Ronaldo has one of the most popular Instagram accounts as of April 2024.

                  The Portuguese footballer is the most-followed person on the photo sharing app platform with 628 million followers. Instagram's own account was ranked first with roughly 672 million followers.
    
                  How popular is Instagram?
    
                  Instagram is a photo-sharing social networking service that enables users to take pictures and edit them with filters. The platform allows users to post and share their images online and directly with their friends and followers on the social network. The cross-platform app reached one billion monthly active users in mid-2018. In 2020, there were over 114 million Instagram users in the United States and experts project this figure to surpass 127 million users in 2023.
    
                  Who uses Instagram?
    
                  Instagram audiences are predominantly young – recent data states that almost 60 percent of U.S. Instagram users are aged 34 years or younger. Fall 2020 data reveals that Instagram is also one of the most popular social media for teens and one of the social networks with the biggest reach among teens in the United States.
    
                  Celebrity influencers on Instagram
                  Many celebrities and athletes are brand spokespeople and generate additional income with social media advertising and sponsored content. Unsurprisingly, Ronaldo ranked first again, as the average media value of one of his Instagram posts was 985,441 U.S. dollars.
    
  18. Instagram: most used hashtags 2024

    • statista.com
    • es.statista.com
    + more versions
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Statista Research Department, Instagram: most used hashtags 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Statista Research Department
    Description

    As of January 2024, #love was the most used hashtag on Instagram, being included in over two billion posts on the social media platform. #Instagood and #instagram were used over one billion times as of early 2024.

  19. Twitter users in Africa 2019-2028

    • statista.com
    Updated Sep 8, 2022
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Statista Research Department (2022). Twitter users in Africa 2019-2028 [Dataset]. https://www.statista.com/topics/9813/internet-usage-in-africa/
    Explore at:
    Dataset updated
    Sep 8, 2022
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Statista Research Department
    Area covered
    Africa
    Description

    The number of Twitter users in Africa was forecast to continuously increase between 2024 and 2028 by in total 28.1 million users (+100.75 percent). After the ninth consecutive increasing year, the Twitter user base is estimated to reach 55.96 million users and therefore a new peak in 2028. Notably, the number of Twitter users of was continuously increasing over the past years.User figures, shown here regarding the platform twitter, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of Twitter users in countries like Australia & Oceania and North America.

  20. Social media as a news outlet worldwide 2024

    • statista.com
    • ai-chatbox.pro
    • +1more
    Share
    FacebookFacebook
    TwitterTwitter
    Email
    Click to copy link
    Link copied
    Close
    Cite
    Amy Watson, Social media as a news outlet worldwide 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Amy Watson
    Description

    During a 2024 survey, 77 percent of respondents from Nigeria stated that they used social media as a source of news. In comparison, just 23 percent of Japanese respondents said the same. Large portions of social media users around the world admit that they do not trust social platforms either as media sources or as a way to get news, and yet they continue to access such networks on a daily basis.

                  Social media: trust and consumption
    
                  Despite the majority of adults surveyed in each country reporting that they used social networks to keep up to date with news and current affairs, a 2018 study showed that social media is the least trusted news source in the world. Less than 35 percent of adults in Europe considered social networks to be trustworthy in this respect, yet more than 50 percent of adults in Portugal, Poland, Romania, Hungary, Bulgaria, Slovakia and Croatia said that they got their news on social media.
    
                  What is clear is that we live in an era where social media is such an enormous part of daily life that consumers will still use it in spite of their doubts or reservations. Concerns about fake news and propaganda on social media have not stopped billions of users accessing their favorite networks on a daily basis.
                  Most Millennials in the United States use social media for news every day, and younger consumers in European countries are much more likely to use social networks for national political news than their older peers.
                  Like it or not, reading news on social is fast becoming the norm for younger generations, and this form of news consumption will likely increase further regardless of whether consumers fully trust their chosen network or not.
    
Share
FacebookFacebook
TwitterTwitter
Email
Click to copy link
Link copied
Close
Cite
Statista Research Department (2025). Twitter users in the United States 2019-2028 [Dataset]. https://www.statista.com/topics/3196/social-media-usage-in-the-united-states/
Organization logo

Twitter users in the United States 2019-2028

Explore at:
73 scholarly articles cite this dataset (View in Google Scholar)
Dataset updated
Jul 30, 2025
Dataset provided by
Statistahttp://statista.com/
Authors
Statista Research Department
Area covered
United States
Description

The number of Twitter users in the United States was forecast to continuously increase between 2024 and 2028 by in total 4.3 million users (+5.32 percent). After the ninth consecutive increasing year, the Twitter user base is estimated to reach 85.08 million users and therefore a new peak in 2028. Notably, the number of Twitter users of was continuously increasing over the past years.User figures, shown here regarding the platform twitter, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of Twitter users in countries like Canada and Mexico.

Search
Clear search
Close search
Google apps
Main menu