Twitter's ad business shrank both in 2023 and 2024, with global ad revenues falling to two billion dollars, according to the source's estimates. After the acquisition of Twitter by Elon Musk on October 27, 2022, the platform saw an exodus of users. December 2022 projections saw more than 30 million users leaving the platform by the end of 2024.

In 2022, X (formerly Twitter) generated **** billion U.S. dollars in advertising revenue. This figure is expected to drop to *** billion U.S. dollars by 2027. The social platform is responsible for roughly one percent of the global ad revenue. Social network platform in transition Established in 2006, California-based platform X (formerly known as Twitter) ranked among the most popular social networks worldwide by number of monthly users as of late 2023. The company has undergone a profound transformation after Elon Musk's acquisition in October 2022. After the billionaire bought the platform, advertisers and marketers have closely observed every change regarding its features and policies. Due to many contradictory developments at Twitter, industry professionals have become increasingly more cautious with their investments. A prominent example was IPG - one of the world's top five advertisers - advising its customers to temporarily abstain from putting money into the platform. Another big advertiser who has also ceased ad investment in Walmart. Social media powerhouse: Facebook In the meantime, nearly half of the responding marketing professionals named Facebook the most important social media platform for their business. The social network giant's revenue amounted to *** billion dollars in 2022. Although the figure was roughly ** percent of Google's ad revenue, Meta stood further ahead of X in terms of money earned through selling ad spaces.

Twitter's global advertising revenue was forecast to decrease by nearly ** percent in 2023. After the acquisition of Twitter by Elon Musk on ****************, and Musk's announcement that the platform should become an "unbiased middle ground" for discussion, the platform saw a sharp increase in hate speech and racist content. Some *** thousand users deactivated their accounts only in the first week after Musk's acquisition. This led advertisers to turn away from the platform, fearing for their brands' safety and losing audiences. In 2022, the platform's ad revenue declined by over seven percent after growing by roughly ** percent one year before.

Advertising makes up 89% of its total revenue and data licensing makes up about 11%.

Over the period presented, X (formerly Twitter) revenues in U.S. dollars in Poland increased. The app reached its highest revenue in December 2023, accounting for ****** U.S. dollars.

Since October 2022, when Twitter was purchased by Elon Musk, the platform has experienced a steep decline in advertising revenue. In November 2022, the revenue contracted by 57 percent compared to the value reported a month earlier. The growth rate continued to fluctuate between 57 percent and 72 percent until August 2023. On a global scale, X (formerly Twitter)'s ad revenue is expected to drop by rough 1.5 billion U.S. dollars in 2023.

These are the key Twitter user statistics that you need to know.

The revenue of Limitless X Holdings Inc. with headquarters in the United States amounted to **** million U.S. dollars in 2023. The reported fiscal year ends on December 31.Compared to the earliest depicted value from 2020 this is a total increase by approximately ** million U.S. dollars. The trend from 2020 to 2023 shows, however, that this increase did not happen continuously.

Social media platforms are integral to people's lives, offering ways to communicate, create and view content and share information. According to Ofcom, approximately 89% of UK internet users in 2023 used social media apps or sites. Teenagers and young adults are the biggest users, although there is rapid uptake among older age groups. Advertising is the primary revenue source for social media platforms, although subscription-based services are gaining momentum as platforms seek to diversify their incomes. TikTok is the success story of the last few years, becoming the most downloaded app between 2020 and 2022, according to Apptopia. The short-form video platform reported that it averaged revenue growth of over 450% between 2019 and 2022. After Musk's takeover, X, formerly known as Twitter, adjusted its content moderation and allowed previously banned accounts to return. As a result, over 600 advertisers have pulled their ads from the site because of fears their brand may be associated with malcontent. In response to falling ad revenue, X has introduced a subscription-based service which enables users to verify themselves and boosts the number of people who view their tweets. Meta-owned Facebook and Instagram have responded by introducing a similar service. Revenue is expected to grow by 14.3% in 2024-25, constrained by a slowdown in user growth for most major social media platforms. Over the five years through 2024-25, revenue is forecast to expand at a compound annual rate of 32.8% to reach £9.8 billion. Looking forward, regulations relating to how data is collected, stored, and shared will force advertisers and platforms to rethink how they can target their desired demographics. The rising prominence of AI will require the introduction of adequate regulations. The Online Safety Bill sets out new guidelines for social media platforms to abide by, with hefty fines in store for those who do not. Operating costs will swell as platforms look to meet consumers’ expectations, weighing on profit. Over the five years through 2029-30, social media platforms' revenue is projected to climb at an estimated 9.4% to reach £15.4 billion.

The US has historically been the target country for Twitter since its launch in 2006. This is the full breakdown of Twitter users by country.

The online revenue of x-life.no amounted to US$1.2m in 2023. Discover eCommerce insights, including sales development, shopping cart size, and many more.

In 2021, Twitter accounted for *** percent of the global digital advertising revenue. After its acquisition by Elon Musk, the share was expected to fall to *** percent in 2022 and remain stable in 2023. In 2024, the value was projected to fall further to *** percent.

X-FAB, a leading European semiconductor foundry, recorded revenue of ***** million U.S. dollars in 2023, up from the ***** million U.S. dollars that the company recorded in the previous year.

This is the breakdown of Twitter users by age group.

These Twitter user statistics will give you the complete story of where Twitter is at today and what the future looks like for the social media company.

South America accounted for more than 5% of the global x-ray thickness gauge revenue in 2023 with a market size of USD XX billion in 2023. It will grow at a CAGR of 2.7% from 2023 to 2030.

United States Steel income after taxes for the twelve months ending March 31, 2025 was $97M, a 88.81% decline year-over-year. United States Steel annual income after taxes for 2024 was $0.384B, a 57.09% decline from 2023. United States Steel annual income after taxes for 2023 was $0.895B, a 64.54% decline from 2022. United States Steel annual income after taxes for 2022 was $2.524B, a 39.53% decline from 2021.

With over 611 million monthly active users, building a huge Twitter following is not an easy task. These are the top 25 accounts with the most followers on Twitter right now.

Middle East and Africa accounted for more than 1% of the global revenue in 2023 with a market size of USD XX billion in 2023, and will grow at a CAGR of 2.9% from 2023 to 2030.