As of December 2022, X/Twitter's audience accounted for over *** million monthly active users worldwide. This figure was projected to ******** to approximately *** million by 2024, a ******* of around **** percent compared to 2022.
X Premium subscription service to X (formerly Twitter) costing users ***** U.S. dollars per month. X Premium allows users to add a blue checkmark to their account, which was once a feature only given to verified profiles. The service also offers access to premium features, such as the ability to edit published tweets. As of April 2023, it was reported that there were around *** thousand X Premium subscribers.
How many people use X/Twitter?
As of the first quarter of 2019, X/Twitter averaged 330 million monthly active users, a decline from its all-time high of 336 MAU in the first quarter of 2018. As of the first quarter of 2019, the company switched its user reporting metric to monetizable daily active users (mDAU).
X/Twitter
X/Twitter is a social networking and microblogging service, enabling registered users to read and post short messages called tweets. X/Twitter messages are limited to 280 characters and users are also able to upload photos or short videos. Tweets are posted to a publicly available profile or can be sent as direct messages to other users.
Part of the social platform’s appeal is the ability of users to follow any other user with a public profile, enabling users to interact with celebrities who regularly post on the social media site. Currently, the most-followed person on Twitter is singer Katy Perry with more than 107 million followers. Twitter has also become an important communications channel for governments and heads of state – U.S. President Donald Trump was the most-followed world leader on Twitter, followed by Pope Francis and Indian Prime Minister Narendra Modi.
Despite the widespread usage among the rich and famous, the decline in active users has not been impressing investors as the platform is largely reliant on delivering advertising to users in order to generate revenues. Twitter’s company revenue in 2018 amounted to three billion U.S. dollars, up from 2.44 billion in the preceding fiscal year. Twitter was only recently able to report a positive annual result for the first time, when the company generated 1.2 billion U.S. dollars in net income in 2018.
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These Twitter user statistics will give you the complete story of where Twitter is at today and what the future looks like for the social media company.
Social network X/Twitter is particularly popular in the United States, and as of February 2025, the microblogging service had an audience reach of 103.9 million users in the country. Japan and the India were ranked second and third with more than 70 million and 25 million users respectively. Global Twitter usage As of the second quarter of 2021, X/Twitter had 206 million monetizable daily active users worldwide. The most-followed Twitter accounts include figures such as Elon Musk, Justin Bieber and former U.S. president Barack Obama. X/Twitter and politics X/Twitter has become an increasingly relevant tool in domestic and international politics. The platform has become a way to promote policies and interact with citizens and other officials, and most world leaders and foreign ministries have an official Twitter account. Former U.S. president Donald Trump used to be a prolific Twitter user before the platform permanently suspended his account in January 2021. During an August 2018 survey, 61 percent of respondents stated that Trump's use of Twitter as President of the United States was inappropriate.
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The US has historically been the target country for Twitter since its launch in 2006. This is the full breakdown of Twitter users by country.
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This is the breakdown of Twitter users by age group.
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The platform is male-dominated with 68.1% of all Twitter users being male. Just 31.9% of Twitter users are female.
The reach by social network in the 'X' (formerly Twitter) segment of the digital advertising market in South Korea was forecast to continuously decrease between 2023 and 2028 by in total 0.3 million users. After the ninth consecutive decreasing year, the indicator is estimated to reach 6.05 million users and therefore a new minimum in 2028. Find more information concerning Saudi Arabia and South Africa.The Statista Market Insights cover a broad range of additional markets.
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These are the key Twitter user statistics that you need to know.
As of February 2025, X (formerly Twitter) had 1.23 million users in Denmark, an increase from the 1.06 million the previous year. The social media platform's audience has been steadily increasing in recent years, and it reached a penetration rate of 24.8 percent in 2023. In 2021, the most popular Twitter account in Denmark belonged to Caroline Wozniacki, with over three million followers.
As of February 2025, the number of X (formerly Twitter) users in Singapore reached 13.2 million. This represented more than a twofold increase from nearly six million users in 2024.X (formerly Twitter) in SingaporeAs of January 2025, X (formerly Twitter) accounted for around six percent of the social media market in Asia. In Singapore, X is the eighth most used social media platform. Singaporeans primarily use X to look out for trending topics and events that take place locally and internationally. Current developmentsIn an effort to reduce misinformation and online falsehoods, the government has been working with Facebook and X since 2019. Academics, journalists and civil society groups have taken to the platform to discuss political, social and cultural issues while some others have used it to spread hate speech. For instance, police reports were made against a user that published racially insensitive tweets regarding migrant workers.
As of September 2023, it was found that 42 percent of adults in the United States aged between 18 and 29 years used X (formerly Twitter). This age group was the microblogging service’s biggest audience in the United States, followed by a 27 percent usage reach among 30 to 49-year-olds. X users in the United StatesAs of the first quarter of 2019, Twitter had 68 million monthly active users in the United States. In the fourth quarter of 2020, the number of monetizable daily active Twitter users in the country amounted to 37 million. As of January 2021, 61.6 percent of U.S. Twitter audiences were male and 38.4 percent were female. According to a February 2019 survey of social media users in the United States, Twitter was the most popular social network for news consumption. X usage in the United StatesTwitter is popular among users looking to catch up and chime in on current and trending topics and live-tweet about events and media. Live-tweeting television series or sporting events is a popular user activity and in 2018, the most popular television series based on average number of Twitter interactions per episode was ABC’s ‘The Bachelor’. In terms of global sporting events, it does not get much bigger than the Olympic Games. During the Winter Olympics in PyeongChang 2018, Twitter accounted for 50 percent of stakeholder posts during the Winter.
The number of Twitter users in the United Kingdom was forecast to continuously increase between 2024 and 2028 by in total 0.9 million users (+5.1 percent). After the ninth consecutive increasing year, the Twitter user base is estimated to reach 18.55 million users and therefore a new peak in 2028. Notably, the number of Twitter users of was continuously increasing over the past years.User figures, shown here regarding the platform twitter, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).
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The US has the largest number of Twitter users with over a 100 million users. They account for about 16.7% of all Twitter users worldwide.
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Advertising makes up 89% of its total revenue and data licensing makes up about 11%.
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Twitter is ranked as the 12h most popular social media site in the world. The platform currently has 611 million active monthly users.
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With over 611 million monthly active users, building a huge Twitter following is not an easy task. These are the top 25 accounts with the most followers on Twitter right now.
As of February 2025, micro-blogging platform X (formerly Twitter) was more popular with men than women, with male audiences accounting for 63.7 percent of global users. Additionally, users between the ages of 25 and 34 were particularly active on X/Twitter, making up more than 37 percent of users worldwide. How many people use? Although X/Twitter holds its status as a mainstream social media site, it falls short in comparison to other well-known platforms in terms of user numbers. As of early 2022, X/Twitter had around 436 million monthly active users, whilst Meta’s Facebook reached almost three billion MAU. Overall, the United States is home to over 105 million X/Twitter users, making up Twitter’s largest audience base, followed by Japan, India, and the United Kingdom, respectively. How is Twitter used? X/Twitter is utilized by its audience for many different purposes. In May 2021, over 80 percent of high-volume X/Twitter users (defined as users who tweet around 20 times per month) in the United States reported using the platform for entertainment, whilst 78 percent said they used it as a way to stay informed. High-volume X/Twitter users were far more likely to use the service as a means of expressing their opinion. Furthermore, in 2022, over half of social media users in the U.S. used Twitter as a news resource.
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The undertaking of several studies of political phenomena in social media mandates the operationalization of the notion of political stance of users and contents involved. Relevant examples include the study of segregation and polarization online, the study of political diversity in content diets in social media, or AI explainability. While many research designs rely on operationalizations best suited for the US setting, few allow addressing more general design, in which users and content might take stances on multiple ideology and issue dimensions, going beyond traditional Liberal-Conservative or Left-Right scales. To advance the study of more general online ecosystems, we present a dataset of X/Twitter population of users in the French political Twittersphere and web domains embedded in a political space spanned by dimensions measuring attitudes towards immigration, the EU, liberal values, elites and institutions, nationalism and the environment. We provide several benchmarks validating the positions of these entities (based on both, LLM and human annotations), and discuss several applications for this dataset.
As of December 2022, X/Twitter's audience accounted for over *** million monthly active users worldwide. This figure was projected to ******** to approximately *** million by 2024, a ******* of around **** percent compared to 2022.