As of February 2025, India was the country with the largest YouTube audience by far, with approximately 491 million users engaging with the popular social video platform. The United States followed, with around 253 million YouTube viewers. Brazil came in third, with 144 million users watching content on YouTube. The United Kingdom saw around 54.8 million internet users engaging with the platform in the examined period. What country has the highest percentage of YouTube users? In July 2024, the United Arab Emirates was the country with the highest YouTube penetration worldwide, as around 94 percent of the country's digital population engaged with the service. In 2024, YouTube counted around 100 million paid subscribers for its YouTube Music and YouTube Premium services. YouTube mobile markets In 2024, YouTube was among the most popular social media platforms worldwide. In terms of revenues, the YouTube app generated approximately 28 million U.S. dollars in revenues in the United States in January 2024, as well as 19 million U.S. dollars in Japan.

Key YouTube Statistics (Editor’s Choice) YouTube recorded 70 billion monthly active users in March 2023, which includes 55.10% of worldwide active social media users. There have been more than 14 million daily active users currently on YouTube, in the United States of America this platform is accessed by 62% of users. YouTube is touted as the second largest search engine and the second most visited website after Google. Revenue earned by YouTube in the first two quarters of 2023 is around $14.358 billion. In 2023, YouTube Premium and YouTube Music have recorded 80 million subscribers collectively worldwide. YouTube consumers view more than a billion hours of video per day. YouTube has more than 38 million active channels. In the fourth quarter of 2021, YouTube ad revenue has been $8.6 billion. Around 3 million paid subscribers to access YouTube TV. YouTube Premium has around 1 billion paid users. In 2023, YouTube was banned in countries such as China excluding Macau and Hong Kong, Eritrea, Iran, North Korea, Turkmenistan, and South Sudan. With 166 million downloads, the YouTube app has become the second most downloaded entertainment application across the world after Netflix. With 91 million downloads, YouTube Kids has become the sixth most downloaded entertainment app in the world. Nearly 90% of digital consumers access YouTube in the US, making it the most popular social network for watching video content. Over 70% of YouTube viewership takes place on its mobile application. More than 70% of YouTube video content watched by people is suggested by its algorithm. The average duration of a video on YouTube is 12 minutes. An average YouTube user spends 20 minutes and 23 seconds on the platform daily. Around 28% of YouTube videos that are published by popular channels are in the English language. 77% of YouTube users watch comedy content on the platform. With 247 million subscribers, T-Series has become the most subscribed channel on YouTube. Around 50 million users log on to YouTube every day. YouTube's biggest concurrent views record has been at 2.3 billion from when SpaceX has gone live on the platform to unveil Falcon Heavy Rocket. The majority of YouTube users are in the age group of 15 to 35 years in the US. The male-female ratio of YouTube users is 11:9. Apple INC. has been touted as the biggest advertiser on YouTube in 2020 spending $237.15 million. YouTube produced total revenue of $19.7 billion in 2020. As of 2021, the majority of YouTube users (467 million) are from India. It is the most popular platform in the United States with 74 percent of adult users. YouTube contributes to nearly 25% of mobile traffic worldwide. Daily live streaming on YouTube has increased by 45% in total in 2020. In India, around 225 million people are active on the platform each hour as per the 2021 statistics. YouTube Usage and Viewership Statistics #1. YouTube accounts for more than 2 billion monthly active users Around 2.7 billion users log on to YouTube each month. The number of monthly active users of YouTube is expected to grow even further. #2. Around 14.3 billion people visit the platform every month The number of YouTube visitors is far higher compared to Facebook, Amazon, and Instagram. #3. YouTube is accessible across 100 countries in 80 languages. The platform is widely available across different communities and nations. #4. 53.9% of YouTube users are men and 46.1% of women use the platform As of 2023 statistics, 53.9% of men use the platform and 46.1% of women over 18 years are on YouTube. The share in the number of males and females is 1.38 billion and 1.18 billion respectively. Age Group Male Female 18 to 24 8.5% 6% 25 to 34 11.6% 8.6% 35 to 44 9% 7.5% 45 to 54 6.2% 5.7% 55 to 64 4.4% 4.5% Above 65 4.3% 5.4% #5. 99% of YouTube users are active on other social media networks as well. Fewer than 1% of YouTube users are solely dependent on the platform. #6. Users spend around 20 minutes and 23 seconds per day on YouTube on average It is quite a generous amount of time spent on any social network platform. #7. YouTube is the second most visited site worldwide With more than 14 billion visits per month, YouTube has become the second most visited site in the world. However, its parent company Google is the most visited site across the globe. As per the statistics, YouTube is the third most popular searched word on Google. #8. 694000 hours of video content are streamed on YouTube per minute YouTube has outweighed Netflix as well in terms of streaming video content. #9. Over 81% of total internet users have accessed YouTube #10. Nearly 450 million hours of video content are uploaded on YouTube each hour More than 5 billion videos are watched on YouTube per day. #11. India has the maximum numb

As of February 2025, approximately 54 percent of YouTube users were male. By comparison, female users on the popular social video platform were approximately 46 percent of the total. In the last examined period, the United Arab Emirates and Israel were among the country with the highest YouTube penetration worldwide.

YouTube was launched in 2005. It was founded by three PayPal employees: Chad Hurley, Steve Chen, and Jawed Karim, who ran the company from an office above a small restaurant in San Mateo. The first...

rank: Position of the YouTube channel based on the number of subscribers Youtuber: Name of the YouTube channel subscribers: Number of subscribers to the channel video views: Total views across all videos on the channel category: Category or niche of the channel Title: Title of the YouTube channel uploads: Total number of videos uploaded on the channel Country: Country where the YouTube channel originates Abbreviation: Abbreviation of the country channel_type: Type of the YouTube channel (e.g., individual, brand) video_views_rank: Ranking of the channel based on total video views country_rank: Ranking of the channel based on the number of subscribers within its country channel_type_rank: Ranking of the channel based on its type (individual or brand) video_views_for_the_last_30_days: Total video views in the last 30 days lowest_monthly_earnings: Lowest estimated monthly earnings from the channel highest_monthly_earnings: Highest estimated monthly earnings from the channel lowest_yearly_earnings: Lowest estimated yearly earnings from the channel highest_yearly_earnings: Highest estimated yearly earnings from the channel subscribers_for_last_30_days: Number of new subscribers gained in the last 30 days created_year: Year when the YouTube channel was created created_month: Month when the YouTube channel was created created_date: Exact date of the YouTube channel's creation Gross tertiary education enrollment (%): Percentage of the population enrolled in tertiary education in the country Population: Total population of the country Unemployment rate: Unemployment rate in the country Urban_population: Percentage of the population living in urban areas Latitude: Latitude coordinate of the country's location Longitude: Longitude coordinate of the country's location

Potential Use Cases

YouTube Analytics: Gain valuable insights into the success factors of top YouTube channels and understand what sets them apart from the rest. Content Strategy: Discover the most popular categories and upload frequencies that resonate with audiences. Regional Influencers: Identify influential YouTube creators from different countries and analyze their impact on a global scale. Earnings Analysis: Explore the correlation between channel performance and estimated earnings. Geospatial Visualization: Visualize the distribution of successful YouTube channels on a world map and uncover geographical trends. Trending Topics: Investigate how certain categories gain popularity over time and correlate with world events.

Use our YouTube profiles dataset to extract both business and non-business information from public channels and filter by channel name, views, creation date, or subscribers. Datapoints include URL, handle, banner image, profile image, name, subscribers, description, video count, create date, views, details, and more. You may purchase the entire dataset or a customized subset, depending on your needs. Popular use cases for this dataset include sentiment analysis, brand monitoring, influencer marketing, and more.

This dataset contains statistics about 700+ videos from Mr.Beast's YouTube channel.

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The data contains title, id, publication date and time, description, views, likes, comments, duration in seconds and subtitles for each video.

Daily pull data here: https://www.kaggle.com/datasets/dissfya/mrbeast-youtube-stats-daily-pull

During the first quarter of 2024, Huge YouTube accounts, which had over 50,000 followers, reported an engagement rate of approximately 6.2 percent on their short-format content. In comparison, engagement was sensibly lower on long-format videos, which reported an engagement rate of 1.72 percent for Huge accounts. Medium YouTube accounts, which had a following between 2,001 and 10,000 users, reported engagement ratings of almost three percent on their Shorts, while long videos had an engagement of around 0.15 percent.

This statistic gives information on the percentage of U.S. YouTube users who regularly watch favorite YouTube channels as of February 2017. During the survey, it was found that 34 percent of YouTube users had more than two favorite channels they watched regularly. As of February 2017, PewDiePie was the most popular channel on the platform, according to the number of subscribers.

What is the most subscribed YouTube channel? MrBeast made the first place in the ranking of the most-subscribed YouTube channels in January 2025. With 343 million subscribers, the U.S. based videographer and internet personality managed to surpass Indian music network T-Series, which held the number one place for several years, and sat at 284 million subscriber as of the examined period. How many hours of video are uploaded to YouTube every minute? YouTube was launched in 2005 as a platform for sharing user-generated videos such as vlogs, tutorials, or original series. The site grew rapidly and reportedly had 100 million video views per day and more than 65 thousand daily uploads only a year later. As of February 2022, more than 500 hours of video were uploaded to YouTube every minute, up from a mere 24 hours of content uploads per minute in 2010. YouTube Partner Program In the first quarter of 2024, YouTube’s ad revenue amounted to over eight billion U.S. dollars. Through its Partner Program, YouTube also rewards uploaders of popular videos with a share of the advertising revenues the content generates. This, paired with the fact that many users of the video sharing platform tend to have favorite channels that they revisit regularly, has given rise to another phenomenon: YouTube celebrities. Although some of these well-known figures were discovered on the website but then carved a successful career outside of YouTube, for many others the site is their primary platform for delivering content and staying in contact with fans, all while signing lucrative deals or promotional partnerships. Highest earning YouTubers In November 2022, MrBeast surpassed long-standing most subscribed YouTuber PewDiePie, having reached approximately 112 million subscribers. Due to the high number of subscribers and even higher number of views, these out-of-the-box stars not only have millions of fans, but also considerable earnings from their YouTube activities. In 2023, MrBeast was estimated to have earned around 82 million U.S. dollars, topping the ranking of the highest-earning YouTube creators. The ranking also included social media personality Jake Paul and Mark Fischbach, as well as Ryan Kaji from Ryan's World (formerly known as ToysReview), who started his YouTube career reviewing toys at three years old.

Overview

This dataset contains engagement analytics from two prominent tech YouTube channels:

• WsCube Tech: A Hindi-language technology education channel covering web development, programming, and digital marketing.
• Google Developers: The official YouTube channel for Google’s developer ecosystem, featuring tech talks, product updates, and developer events.

Purpose

The purpose of this dataset is to analyze and compare the performance, engagement, and growth trends of both channels using metrics such as:

• VideoID
• Title
• UploadDate
• Views
• Likes
• Dislikes (Note: Not available via API since 2021)
• Comments

Possible Analysis

• 📈 Views Over Time: Growth and consistency of each channel
• 📊 Top Performing Videos: Views per video
• 🥧 Engagement Ratio: Pie chart showing likes vs comments distribution
• 📉 Upload Frequency Impact: How upload consistency affects views

Sources

Data collected using the YouTube Data API v3 between July 25–28, 2025. Only public video data is included.

Columns

Licensing

Data is collected from publicly available sources (YouTube API). No copyrighted content is included.

Suggested Tags

• youtube
• YtDataSet
• Dashboard
• data-visualization
• wsCubeTech
• google-developers
• engagement-metrics
• social-media-analytics

As of January 2025, the ranking of the most popular YouTube channels based on monthly views is dominated by music and children's content. Wiz Khalifa's Music channel was ranked first with a whopping six billion channel views, while Wow Kidz ranked second with over five billion video views in the last examined month. Indian music record channel T-Series -which ranked first continuously in 2021 and 2022, placed third with 2.72 billion video views. Most subscribed YouTube channels When looking at the most-subscribed YouTube channels: Indian music label T-Series was ranked first with 229 million channel subscribers. The video game commentator Felix Kjellberg, aka PewDiePie, ranked seventh, with roughly 111 million subscribers, after being surpassed by Jimmy Donaldson, aka MrBeast in November 2022. As of June 2022, PewDiePie was still the most subscribed gaming-content channel on YouTube, followed by Salvadorian YouTuber Fernanfloo with 45 million global subscribers. Creators' earnings MrBeast was the highest-earning YouTuber in 2021, with 54 million U.S. dollars. Ryan Kaji from Ryan's World was among the youngest content creators making the rankings of the highest-earning YouTubers in 2021, with an estimated revenue of 27 million U.S. dollars. Ryan’s channel was set up by his parents in March 2015, when the young content creator was three years old. MrBeast was also the leading content creator on YouTube based on Influence Media Value, while PewDiePie ranked third with an evaluation of around 3.91 million U.S. dollars.

About the Dataset : Youtube Views Prediction

This dataset contains information about trending YouTube videos from multiple countries, providing valuable insights for predicting video popularity based on various attributes. The dataset includes both numerical and categorical features that are essential for analyzing viewer behavior, engagement, and trends in content creation. The original source of this dataset can be found at : https://www.kaggle.com/datasets/datasnaek/youtube-new/data

Columns and Their Descriptions:

title: The title of the YouTube video.
channel_title: Name of the channel that published the video.
trending_date: The date the video started trending.
publish_date: The original upload date of the video.
publish_time: The exact time the video was published.
views: The total number of views the video received.
likes: The number of likes the video received.
dislikes: The number of dislikes the video received.
comment_count: The total number of comments on the video.
tags: Keywords or tags associated with the video, helping discoverability.
description: A detailed text description provided by the uploader.
category_id: The category assigned to the video (e.g., Music, Gaming, News).

Business Goals :

Predicting the number of views on youtube videos based on video attributes. The goal is to develop a model that can accurately predict the number of views a video will receive, using various video attributes such as likes, shares, comments, video duration, and more.

Business Metrics :

1. RMSE (Root Mean Squared Error) RMSE is a metric that measures the magnitude of the error between the values predicted by the model (Predicted Views) and the actual values (Actual Views). The lower the RMSE value, the more accurate the model's predictions.

2. R² (Coefficient of Determination) R² measures the extent to which the model can explain the variation in the data. R² values range from 0 to 1, where 1 means the model can explain all the variation in the number of views based on the given attributes, and 0 means the model cannot explain the variation. The higher the R², the better the model is at predicting views and the more relevant the features used in the model.

Model & Evaluation

The machine learning model was evaluated using several approaches, including different pre-processing techniques and multiple ML models. Ultimately, the chosen model for this analysis is the Random Forest Regressor. The final evaluation results show an RMSE of 630.741, indicating an average prediction error of approximately 630.741 units. Additionally, the R² score is 0.9623, meaning that the model explains 96.23% of the variance in the data (number of views). These results were deemed satisfactory and were selected as the final modeling approach for the system and its potential future applications.

📢 Published on : My LinkedIn

This dataset contains statistics related to the Unleashed You tube channel (UnleashedADL). Unleashed is an open data competition, an initiative of the Office for Digital Government, Department of the Premier and Cabinet. The data is used to monitor the level of engagement activity with the audience, and make the communication effective in regards to the event.

Youtube social network and ground-truth communities Dataset information Youtube is a video-sharing web site that includes a social network. In the Youtube social network, users form friendship each other and users can create groups which other users can join. We consider such user-defined groups as ground-truth communities. This data is provided by Alan Mislove et al.

We regard each connected component in a group as a separate ground-truth community. We remove the ground-truth communities which have less than 3 nodes. We also provide the top 5,000 communities with highest quality which are described in our paper. As for the network, we provide the largest connected component.

more info : https://snap.stanford.edu/data/com-Youtube.html

According to a report conducted in the United States in 2020, 9.2 percent of YouTube users had viewed at least one video from an extremist YouTube channel. Additionally, over one in five YouTube users had viewed at least one video from an alternative channel.

Panda Shorts, a channel that focuses on comedy reactions, was the most viewed channel on YouTube in Sweden, as of January 2025. The videos, focused mainly on reactions and challenges, were viewed over **** billion times. The next channel in the ranking was Avicii, with more than **** billion views. This was followed with another channel dedicated to Avicii, and AviciiOfficialVEVO had around **** billion video views for the evaluated period. Furthermore, Panda Shorts had the channel with the highest number of subscribers, reaching over **** million in January 2025. Among the other Swedish YouTube channels with the most subscribers, were ABBA and Family Playlab.  How much do YouTubers in Sweden earn? A study, conducted in 2020, analyzed the YouTubers in Sweden, by their influence and income. A so-called micro influencer would make minimum ************* Swedish kronor per video, while a macro influencer would make between ** thousand and ** thousand that year. An icon influencer could make up to *** thousand Swedish kronor.  YouTube activities Watching entertaining videos was what most Swedes used YouTube for in 2022. Other popular activities were watching educational videos, listening to music, watching documentaries, and subscribing to channels. Three percent of the respondents in 2022, said, they created and published their own videos.

Dudesons was the most subscribed to YouTube channel in Finland, as of December 2020. Consisting of four members, the channel is focused on them trying different tricks and pranks. They had over ************* subscribers in the evaluated period. Dudesons were also the channel with the highest number of video viewsin that period, followed by Bass Boost. The second most subscribed to, YouTube channel that year was Hydraulic Press Channel. This was started in 2015 by the factory owner Lauri Vuohensitta and his wife and they show various objects being pressed and crushed in the press. Among the other channels with many subscribers were Bass Boost, Steve Seagulls and Nightwish.

Youtube in the Nordics   Finland was in fact, first, within the Nordic countries, by share of individuals using YouTube on a daily basis in 2017. The leading countries by weekly users, however, were Norway and Denmark.

Accessing videos   Finland ranked third, among selected countries in 2018, by online video access. First that year was Norway, followed by the United States. Both countries had over ** percent of respondents who accessed online videos on a weekly basis. The other Nordic countries – Sweden and Denmak ranked ***** and ******* respectively that year.

Context

Late Night Talk Shows are a staple of American television culture and with the shows establishing a digital presence in the form of YouTube channels, this culture has become more global. Some of the channels here have more than 20 Million subscribers which shows the amount of influence they hold in this platform.

Content

The data is organized on a per-show channel basis which has the most important information like video titles, and all the numeric counts of Likes, Dislikes, Comments and number of views (as of 13th June 2020)

Acknowledgements

All of this data is responsibly scraped from YouTube and I would like to acknowledge all the respective Talk Shows for making their content free for the public.

Inspiration

The main inspiration for this dataset is how a video title or a particular celebrity appearing on the talk show can affect the engagement rate of a video

This dataset contains data related to most watched YouTube videos till April 2024 . This contains different columns namely views,artist,channel,etc. The data is ranked on the basis of number of views.