T-Series was the most subscribed YouTube channel as at *********, with *** million subscribers. The company has consistently recorded growth in number of subscribers as well as the number of YouTube video views since it joined the social media platform.
In 2020, the popular social video platform YouTube counted roughly 20 million paying users subscribing to its premium services in the United States. By the end of 2024, this number is forecasted to increase by almost eight million users, reaching 27.9 million paying subscribers in the U.S. YouTube premium plans allow users to have an ads-free experience, as well as video and music downloads.
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Key YouTube Statistics (Editor’s Choice) YouTube recorded 70 billion monthly active users in March 2023, which includes 55.10% of worldwide active social media users. There have been more than 14 million daily active users currently on YouTube, in the United States of America this platform is accessed by 62% of users. YouTube is touted as the second largest search engine and the second most visited website after Google. Revenue earned by YouTube in the first two quarters of 2023 is around $14.358 billion. In 2023, YouTube Premium and YouTube Music have recorded 80 million subscribers collectively worldwide. YouTube consumers view more than a billion hours of video per day. YouTube has more than 38 million active channels. In the fourth quarter of 2021, YouTube ad revenue has been $8.6 billion. Around 3 million paid subscribers to access YouTube TV. YouTube Premium has around 1 billion paid users. In 2023, YouTube was banned in countries such as China excluding Macau and Hong Kong, Eritrea, Iran, North Korea, Turkmenistan, and South Sudan. With 166 million downloads, the YouTube app has become the second most downloaded entertainment application across the world after Netflix. With 91 million downloads, YouTube Kids has become the sixth most downloaded entertainment app in the world. Nearly 90% of digital consumers access YouTube in the US, making it the most popular social network for watching video content. Over 70% of YouTube viewership takes place on its mobile application. More than 70% of YouTube video content watched by people is suggested by its algorithm. The average duration of a video on YouTube is 12 minutes. An average YouTube user spends 20 minutes and 23 seconds on the platform daily. Around 28% of YouTube videos that are published by popular channels are in the English language. 77% of YouTube users watch comedy content on the platform. With 247 million subscribers, T-Series has become the most subscribed channel on YouTube. Around 50 million users log on to YouTube every day. YouTube's biggest concurrent views record has been at 2.3 billion from when SpaceX has gone live on the platform to unveil Falcon Heavy Rocket. The majority of YouTube users are in the age group of 15 to 35 years in the US. The male-female ratio of YouTube users is 11:9. Apple INC. has been touted as the biggest advertiser on YouTube in 2020 spending $237.15 million. YouTube produced total revenue of $19.7 billion in 2020. As of 2021, the majority of YouTube users (467 million) are from India. It is the most popular platform in the United States with 74 percent of adult users. YouTube contributes to nearly 25% of mobile traffic worldwide. Daily live streaming on YouTube has increased by 45% in total in 2020. In India, around 225 million people are active on the platform each hour as per the 2021 statistics. YouTube Usage and Viewership Statistics #1. YouTube accounts for more than 2 billion monthly active users Around 2.7 billion users log on to YouTube each month. The number of monthly active users of YouTube is expected to grow even further. #2. Around 14.3 billion people visit the platform every month The number of YouTube visitors is far higher compared to Facebook, Amazon, and Instagram. #3. YouTube is accessible across 100 countries in 80 languages. The platform is widely available across different communities and nations. #4. 53.9% of YouTube users are men and 46.1% of women use the platform As of 2023 statistics, 53.9% of men use the platform and 46.1% of women over 18 years are on YouTube. The share in the number of males and females is 1.38 billion and 1.18 billion respectively. Age Group Male Female 18 to 24 8.5% 6% 25 to 34 11.6% 8.6% 35 to 44 9% 7.5% 45 to 54 6.2% 5.7% 55 to 64 4.4% 4.5% Above 65 4.3% 5.4% #5. 99% of YouTube users are active on other social media networks as well. Fewer than 1% of YouTube users are solely dependent on the platform. #6. Users spend around 20 minutes and 23 seconds per day on YouTube on average It is quite a generous amount of time spent on any social network platform. #7. YouTube is the second most visited site worldwide With more than 14 billion visits per month, YouTube has become the second most visited site in the world. However, its parent company Google is the most visited site across the globe. As per the statistics, YouTube is the third most popular searched word on Google. #8. 694000 hours of video content are streamed on YouTube per minute YouTube has outweighed Netflix as well in terms of streaming video content. #9. Over 81% of total internet users have accessed YouTube #10. Nearly 450 million hours of video content are uploaded on YouTube each hour More than 5 billion videos are watched on YouTube per day. #11. India has the maximum numb
In February 2024, YouTube counted approximately 100 million paid subscribers across its Music and Premium services. This represents an increase from the 50 million paying subscribers across the platform's services from September 2021. During the third quarter of 2023, YouTube generated almost eight billion U.S. dollars in advertising revenues.
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Introduction
YouTube Statistics: YouTube dominates the digital landscape with 2.70 billion monthly active users among the world population in mid-2025, making it the second-largest search engine after Google and the second social platform, following Facebook, across the world.
People watch more than 1 billion hours of video on YouTube, that’s a million years of attention span. With over 20 million new videos uploaded to the platform every day, the YouTube content ecosystem is practically endless. Short-form video lovers have not been ignored.
With an astonishing 70 billion views a day on YouTube shorts, these viewers are generating a new level of interactions and engagement across the platform. Of course, mobile dominates; 63% of watch time happens on mobile devices. With over 100 million subscribers to YouTube Premium and YouTube Music, in addition to free, YouTube is indeed a premium entertainment platform.
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Use our YouTube profiles dataset to extract both business and non-business information from public channels and filter by channel name, views, creation date, or subscribers. Datapoints include URL, handle, banner image, profile image, name, subscribers, description, video count, create date, views, details, and more. You may purchase the entire dataset or a customized subset, depending on your needs. Popular use cases for this dataset include sentiment analysis, brand monitoring, influencer marketing, and more.
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YouTube vs Vimeo Statistics: In the world of online video platforms, YouTube and Vimeo hold distinct yet influential roles. As a Google property, YouTube has grown to become the world's second-largest search engine, with billions of hours watched daily. Vimeo is oriented toward professionals and businesses seeking hosting services with supported high-quality video and no ads, with advanced collaboration and enterprise-level features.
This article will present some YouTube vs Vimeo statistics for 2025, in comparison with users, engagement, revenue, and market positioning.
As of November 2021, over ************ YouTube channels from Asia were elite channels with over *********** subscribers. Another ** thousand Asian channels were macro channels with over 100 thousand subscribers as of November 2021.
Few individuals better represent the rise of the YouTube celebrity than Felix Arvid Ulf Kjellberg, operating on YouTube as PewDiePie. The Swedish YouTuber was the content creator with the largest audience on YouTube for several years, until he was surpassed by American YouTuber MrBeast. As of January 2025, the popular creator had around *** million subscribers. In total, videos on the PewDiePie channel have been viewed approximately ** billion times. Subscribe to PewDiePie meme The surge in subscriber numbers from the end of 2018 onwards is attributable to PewDiePie’s “Subscribe to PewDiePie Meme“, a demonstration of his immense ability to mobilize his subscribers. In the campaign to overtake T-Series and become the channel with the most subscribers, PewDiePie’s challenge required followers to plaster words to the effect of ‘Subscribe to PewDiePie’ wherever possible, either in the physical or digital realms. Despite the obvious success of the campaign in terms of subscriptions, PewDiePie recently called for the campaign to be stopped following three major incidents. In the first a World War II memorial was defaced in New York City, and in March 2019 a gunman uttered the phrase before opening fire on a mosque in Christchurch, New Zealand, killing ** people and wounding several more. In April 2019, the gunman who opened fire on a Southern California synagogue, killing one and wounding at least three others, also referred to the campaign. The rise of the YouTuber Now a decade old, YouTube’s ability to connect content creators with massive audiences has led to the emergence of channels that rival mainstream media outlets in terms of audience size. In some cases, videos can reach 100 million views in just a matter of days . It isn’t just traditional celebrities that are finding audiences either, with channels for kids such as Cocomelon - Nursery Rhymes attracting over *** billion views, and generating significant revenue in the process.
As of May 2025, the leading YouTube channel in the music and dance category by a total number of subscribers was steprecords. The most subscribed-to channel had a total of ************ subscribers.
As of January 2025, the YouTube channel belonging to Cristiano Ronaldo was by far the one with the most subscribers in Portugal, surpassing ** millions. Nick Jr. em Português was the second-most subscribed channel with more than *** million subscribers. In third place was WildBrain Português, a channel with **** million subscribers.
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YouTube boasts an average of 23.7 hours per month spent by users.
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YouTube gets an average of 14.3 billion total worldwide visits every month.
Who are leading Pakistan on YouTube? Here is the list of Top 250 channels based on their subscribers count
The dataset contains Top 250 ranking of YouTube Channels in Pakistan along with Channel's name and subscribers count
Let's find out what Pakistan is watching?
What is the most subscribed YouTube channel? MrBeast made the first place in the ranking of the most-subscribed YouTube channels in January 2025. With 343 million subscribers, the U.S. based videographer and internet personality managed to surpass Indian music network T-Series, which held the number one place for several years, and sat at 284 million subscriber as of the examined period. How many hours of video are uploaded to YouTube every minute? YouTube was launched in 2005 as a platform for sharing user-generated videos such as vlogs, tutorials, or original series. The site grew rapidly and reportedly had 100 million video views per day and more than 65 thousand daily uploads only a year later. As of February 2022, more than 500 hours of video were uploaded to YouTube every minute, up from a mere 24 hours of content uploads per minute in 2010. YouTube Partner Program In the first quarter of 2024, YouTube’s ad revenue amounted to over eight billion U.S. dollars. Through its Partner Program, YouTube also rewards uploaders of popular videos with a share of the advertising revenues the content generates. This, paired with the fact that many users of the video sharing platform tend to have favorite channels that they revisit regularly, has given rise to another phenomenon: YouTube celebrities. Although some of these well-known figures were discovered on the website but then carved a successful career outside of YouTube, for many others the site is their primary platform for delivering content and staying in contact with fans, all while signing lucrative deals or promotional partnerships. Highest earning YouTubers In November 2022, MrBeast surpassed long-standing most subscribed YouTuber PewDiePie, having reached approximately 112 million subscribers. Due to the high number of subscribers and even higher number of views, these out-of-the-box stars not only have millions of fans, but also considerable earnings from their YouTube activities. In 2023, MrBeast was estimated to have earned around 82 million U.S. dollars, topping the ranking of the highest-earning YouTube creators. The ranking also included social media personality Jake Paul and Mark Fischbach, as well as Ryan Kaji from Ryan's World (formerly known as ToysReview), who started his YouTube career reviewing toys at three years old.
As of June 2024, Canal KondZilla, from Brazil, was the YouTube channel in Latin America with the highest number of subscribers, with 67.2 million. Argentinian channel El Reino Infantil ranked second, with more than 64.6 million subscriptions. Fede Vigevani ranked third with 52 million subscribers, while JuegaGerman, from Chilean YouTuber Germán Garmendia followed, with 50.2 million subscriptions.
Seen the popularity of the YouTube platform among younger users and children, kids-themed YouTube channels are among the most popular types of content on the platform. As of March 2024, ChuChu TV Nursery Rhymes & Kids Songs was the most subscribed kids' content channel, with approximately 94.7 million subscribers. Spanish-language channel El Reino Infantil ranked second with approximately 67.5 million subscribers, while Masha and the Bear ranked third with 53.3 million subscribers. Kids on YouTube According to a survey of global parents conducted in September 2022, over half of the respondents reported that watching YouTube videos was a popular online activity their children chose to engage with. In the United States, children were using the YouTube app to watch content for over one hour daily on average in 2023. Children media consumption As of May 2022, software, audio, and video content were the most popular categories for global children to interact with online, with approximately 44 percent of younger users visiting and engaging with these content formats. Between 52 percent and 55 percent of children in India, Saudi Arabia, and South Africa were reported visiting software, audio, and video websites between 2020 and 2021.
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Streaming Statistics:Â Streaming has revolutionized how people consume entertainment, replacing traditional television with on-demand access to music, video, news, and gaming content. As of 2025, there are approximately 1.8 billion video streaming subscriptions worldwide, reflecting a significant increase from 1.1 billion in 2020. In the United States, 83% of households subscribe to at least one streaming service, up from 52% in 2015.
Leading platforms like Netflix, Amazon Prime Video, and Disney+ have amassed substantial subscriber bases. Netflix leads with over 282 million global subscribers, followed by Amazon Prime Video with an estimated 230 million, and Disney+ with approximately 153.8 million.
The rise of streaming has also empowered content creators. Since 2020, over 165 million individuals have joined the creator economy through social media platforms. Notably, YouTube hosts over 64 million content creators globally.
This shift underscores the growing importance of streaming in both consumer entertainment and content creation, highlighting its role in shaping modern media consumption and production.
Currently, YouTube and Netflix are the most widely used streaming services, providing hours of entertainment from the comfort of home. The following streaming statistics for 2024 and 2025 will offer insights into market trends.
Bazylland had the highest number of subscribers among Polish YouTube channels as of September 2024, with 7.27 million. Second was a gamer and vlogger Blowek, with 5.33 million subscribers. Popularity of YouTube in Poland YouTube, the U.S. online video-sharing and social media platform launched in 2005, was the most popular social media platform in Poland. In 2023, the platform had over 25 million real users. Most of them were women and people between the ages of 30 and 49. YouTube Shorts and polish audiences In response to rival TikTok, YouTube launched YouTube Shorts on July 13, 2021. These are short-form videos that last a maximum of 60 seconds and are gaining a growing audience. This form of content is also gaining popularity in Poland. At the end of 2022, YouTube Shorts' views in the country reached almost 20 million. The number of views on this platform in 2022 increased by over 344 percent compared to the previous year, and watchtime recorded an increase of over 1,000 percent.
T-Series was the most subscribed YouTube channel as at *********, with *** million subscribers. The company has consistently recorded growth in number of subscribers as well as the number of YouTube video views since it joined the social media platform.