The global number of Youtube users in was forecast to continuously increase between 2024 and 2029 by in total ***** million users (+***** percent). After the ninth consecutive increasing year, the Youtube user base is estimated to reach *** billion users and therefore a new peak in 2029. Notably, the number of Youtube users of was continuously increasing over the past years.User figures, shown here regarding the platform youtube, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to *** countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of Youtube users in countries like Africa and South America.

As of October 2025, India was the country with the largest YouTube audience by far, with approximately 500 million users engaging with the popular social video platform. The United States followed, with 254 million YouTube viewers. Indonesia came in third, with 151 million users watching content on YouTube. The United Kingdom saw 55.5 million internet users engaging with the platform in the examined period. What country has the highest percentage of YouTube users? Saudi Arabia was the country with the highest YouTube penetration worldwide, as nearly 96 percent of the country's digital population engaged with the service. In 2025, YouTube counted 125 million paid subscribers for its YouTube Music and YouTube Premium services. YouTube mobile markets YouTube is among the most popular social media platforms worldwide. In terms of in-app (IAP) revenue, the YouTube app generated approximately 53 million U.S. dollars in the United States in December 2024, as well as 17 million U.S. dollars in Japan.

In 2021, YouTube's user base in the United States amounts to approximately ****** million users. The number of YouTube users in the United States is projected to reach ****** million users by 2025. User figures have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to *** countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).

Key YouTube Statistics (Editor’s Choice) YouTube recorded 70 billion monthly active users in March 2023, which includes 55.10% of worldwide active social media users. There have been more than 14 million daily active users currently on YouTube, in the United States of America this platform is accessed by 62% of users. YouTube is touted as the second largest search engine and the second most visited website after Google. Revenue earned by YouTube in the first two quarters of 2023 is around $14.358 billion. In 2023, YouTube Premium and YouTube Music have recorded 80 million subscribers collectively worldwide. YouTube consumers view more than a billion hours of video per day. YouTube has more than 38 million active channels. In the fourth quarter of 2021, YouTube ad revenue has been $8.6 billion. Around 3 million paid subscribers to access YouTube TV. YouTube Premium has around 1 billion paid users. In 2023, YouTube was banned in countries such as China excluding Macau and Hong Kong, Eritrea, Iran, North Korea, Turkmenistan, and South Sudan. With 166 million downloads, the YouTube app has become the second most downloaded entertainment application across the world after Netflix. With 91 million downloads, YouTube Kids has become the sixth most downloaded entertainment app in the world. Nearly 90% of digital consumers access YouTube in the US, making it the most popular social network for watching video content. Over 70% of YouTube viewership takes place on its mobile application. More than 70% of YouTube video content watched by people is suggested by its algorithm. The average duration of a video on YouTube is 12 minutes. An average YouTube user spends 20 minutes and 23 seconds on the platform daily. Around 28% of YouTube videos that are published by popular channels are in the English language. 77% of YouTube users watch comedy content on the platform. With 247 million subscribers, T-Series has become the most subscribed channel on YouTube. Around 50 million users log on to YouTube every day. YouTube's biggest concurrent views record has been at 2.3 billion from when SpaceX has gone live on the platform to unveil Falcon Heavy Rocket. The majority of YouTube users are in the age group of 15 to 35 years in the US. The male-female ratio of YouTube users is 11:9. Apple INC. has been touted as the biggest advertiser on YouTube in 2020 spending $237.15 million. YouTube produced total revenue of $19.7 billion in 2020. As of 2021, the majority of YouTube users (467 million) are from India. It is the most popular platform in the United States with 74 percent of adult users. YouTube contributes to nearly 25% of mobile traffic worldwide. Daily live streaming on YouTube has increased by 45% in total in 2020. In India, around 225 million people are active on the platform each hour as per the 2021 statistics. YouTube Usage and Viewership Statistics #1. YouTube accounts for more than 2 billion monthly active users Around 2.7 billion users log on to YouTube each month. The number of monthly active users of YouTube is expected to grow even further. #2. Around 14.3 billion people visit the platform every month The number of YouTube visitors is far higher compared to Facebook, Amazon, and Instagram. #3. YouTube is accessible across 100 countries in 80 languages. The platform is widely available across different communities and nations. #4. 53.9% of YouTube users are men and 46.1% of women use the platform As of 2023 statistics, 53.9% of men use the platform and 46.1% of women over 18 years are on YouTube. The share in the number of males and females is 1.38 billion and 1.18 billion respectively. Age Group Male Female 18 to 24 8.5% 6% 25 to 34 11.6% 8.6% 35 to 44 9% 7.5% 45 to 54 6.2% 5.7% 55 to 64 4.4% 4.5% Above 65 4.3% 5.4% #5. 99% of YouTube users are active on other social media networks as well. Fewer than 1% of YouTube users are solely dependent on the platform. #6. Users spend around 20 minutes and 23 seconds per day on YouTube on average It is quite a generous amount of time spent on any social network platform. #7. YouTube is the second most visited site worldwide With more than 14 billion visits per month, YouTube has become the second most visited site in the world. However, its parent company Google is the most visited site across the globe. As per the statistics, YouTube is the third most popular searched word on Google. #8. 694000 hours of video content are streamed on YouTube per minute YouTube has outweighed Netflix as well in terms of streaming video content. #9. Over 81% of total internet users have accessed YouTube #10. Nearly 450 million hours of video content are uploaded on YouTube each hour More than 5 billion videos are watched on YouTube per day. #11. India has the maximum numb

YouTube was launched in 2005. It was founded by three PayPal employees: Chad Hurley, Steve Chen, and Jawed Karim, who ran the company from an office above a small restaurant in San Mateo. The first...

Introduction

YouTube Users statistics: YouTube has over 2.70 billion monthly active users. It indicates that more than one-third of the world’s population and around 47% of the online global population. With a 54% of male user base, India ranks at #1 in terms of YouTube users with 491 million active users, followed by the United States with 253 million and Brazil with 144 million users.

YouTube.com becomes the second most visited website with around 77.52 billion visits on its website. With features like YouTube shorts and YouTube music, YouTube gained a massive popularity even in the smallest cities of most countries. With more than 8 million subscribers, YouTube TV extends its reach among Gen Z and millennials. With a great vision to turn YouTube’s next frontier into the living room, YouTube’s chief executive officer, Neal Mohan, is giving his best to deliver a world-class subscription experience.

As of February 2025, 12 percent of the YouTube global audience was composed of male users aged between 25 and 34 years, as well as around 9.7 percent of female users of the same age. Male users aged between 35 and 44 years on the platform accounted for 10.1 percent of the total, while women of the same age using YouTube had an audience share of 8.4 percent in the examined period. YouTube’s global popularity The number of monthly active users on YouTube reached almost 2.5 billion in April 2024, making it the second most popular social network on the internet. The platform's popularity spans all over the world, with India and the United States having the largest YouTube audiences. As of April 2024, the audience of YouTube in India was around 476 million, while the United States recorded a YouTube audience of around 238 million users.

YouTube’s digital revenues One of YouTube's leading monetization methods include advertising, with the company generating around 8.09 billion U.S. dollars in the first quarter of 2024. Additionally, the platform generated over 28 million dollars in the United States through in-app purchases, as well as over 19.2 million U.S. dollars in revenues from mobile app users in Japan.

As of February 2025, approximately 54 percent of YouTube users were male. By comparison, female users on the popular social video platform were approximately 46 percent of the total. In the last examined period, the United Arab Emirates and Israel were among the country with the highest YouTube penetration worldwide.

Use our YouTube profiles dataset to extract both business and non-business information from public channels and filter by channel name, views, creation date, or subscribers. Datapoints include URL, handle, banner image, profile image, name, subscribers, description, video count, create date, views, details, and more. You may purchase the entire dataset or a customized subset, depending on your needs. Popular use cases for this dataset include sentiment analysis, brand monitoring, influencer marketing, and more.

Between January and December 2024, "song" was the most searched keyword on YouTube by users worldwide, with an index rating of 100. The search query "movie" followed, with an index ranking of 63 relative points compared to the top-ranked result. Additionally, global online users were also interested in looking for online videos of DJs, with the query being indexed at 23 points.

Motivation

Study how YouTube videos become viral or, more in general, how they evolve in terms of views, likes and subscriptions is a topic of interest in many disciplines. With this dataset you can study such phenomena, with statistics about 1 million YouTube videos. The information was collected in 2013 when YouTube was exposing the data publicly: they removed this functionality in the years and now it's possible to have such statistics only to the owner of the video. This makes this dataset unique.

Context

This Dataset has been generated with YOUStatAnalyzer, a tool developed by myself (Mattia Zeni) when I was working for CREATE-NET (www.create-net.org) within the framework of the CONGAS FP7 project (http://www.congas-project.eu). For the project we needed to collect and analyse the dynamics of YouTube videos popularity. The dataset contains statistics of more than 1 million Youtube videos, chosen accordingly to random keywords extracted from the WordNet library (http://wordnet.princeton.edu).

The motivation that led us to the development of the YOUStatAnalyser data collection tool and the creation of this dataset is that there's an active research community working on the interplay among user individual preferences, social dynamics, advertising mechanisms and a common problem is the lack of open large-scale datasets. At the same time, no tool was present at that time. Today, YouTube removed the possibility to visualize these data on each video's page, making this dataset unique.

When using our dataset for research purposes, please cite it as:

@INPROCEEDINGS{YOUStatAnalyzer, author={Mattia Zeni and Daniele Miorandi and Francesco {De Pellegrini}}, title = {{YOUStatAnalyzer}: a Tool for Analysing the Dynamics of {YouTube} Content Popularity}, booktitle = {Proc.\ 7th International Conference on Performance Evaluation Methodologies and Tools (Valuetools, Torino, Italy, December 2013)}, address = {Torino, Italy}, year = {2013} }

Content

The dataset contains statistics and metadata of 1 million YouTube videos, collected in 2013. The videos have been chosen accordingly to random keywords extracted from the WordNet library (http://wordnet.princeton.edu).

Dataset structure

The structure of a dataset is the following: { u'_id': u'9eToPjUnwmU', u'title': u'Traitor Compilation # 1 (Trouble ...', u'description': u'A traitor compilation by one are ...', u'category': u'Games', u'commentsNumber': u'6', u'publishedDate': u'2012-10-09T23:42:12.000Z', u'author': u'ServilityGaming', u'duration': u'208', u'type': u'video/3gpp', u'relatedVideos': [u'acjHy7oPmls', u'EhW2LbCjm7c', u'UUKigFAQLMA', ...], u'accessControl': { u'comment': {u'permission': u'allowed'}, u'list': {u'permission': u'allowed'}, u'videoRespond': {u'permission': u'moderated'}, u'rate': {u'permission': u'allowed'}, u'syndicate': {u'permission': u'allowed'}, u'embed': {u'permission': u'allowed'}, u'commentVote': {u'permission': u'allowed'}, u'autoPlay': {u'permission': u'allowed'} }, u'views': { u'cumulative': { u'data': [15.0, 25.0, 26.0, 26.0, ...] }, u'daily': { u'data': [15.0, 10.0, 1.0, 0.0, ..] } }, u'shares': { u'cumulative': { u'data': [0.0, 0.0, 0.0, 0.0, ...] }, u'daily': { u'data': [0.0, 0.0, 0.0, 0.0, ...] } }, u'watchtime': { u'cumulative': { u'data': [22.5666666667, 36.5166666667, 36.7, 36.7, ...] }, u'daily': { u'data': [22.5666666667, 13.95, 0.166666666667, 0.0, ...] } }, u'subscribers': { u'cumulative': { u'data': [0.0, 0.0, 0.0, 0.0, ...] }, u'daily': { u'data': [-1.0, 0.0, 0.0, 0.0, ...] } }, u'day': { u'data': [1349740800000.0, 1349827200000.0, 1349913600000.0, 1350000000000.0, ...] } }

From the structure above is possible to see which fields an entry in the dataset has. It is possible to divide them into 2 sections:

1) Video Information.

_id -> Corresponding to the video ID and to the unique identifier of an entry in the database. title -> Te video's title. description -> The video's description. category -> The YouTube category the video is inserted in. commentsNumber -> The number of comments posted by users. publishedDate -> The date the video has been published. author -> The author of the video. duration -> The video duration in seconds. type -> The encoding type of the video. relatedVideos -> A list of related videos. accessControl -> A list of access policies for different aspects related to the video.

2) Video Statistics.

Each video can have 4 different statistics variables: views, shares, subscribers and watchtime. Recent videos have all of them while older video can have only the 'views' variable. Each variable has 2 dimensions, daily and cumulative.

views -> number of views collected by the video. shares -> number of sharing operations performed by users. watchtime -> the time spent by users watching the video, in minute. subscribers -> number of subscriptions to the channel the video is inserted in, caused by the selected video. day -> a list of days indicating the analysed period for the statistic.

Data usage

In the case you are using mongoDB as database system, you can import our dataset using the command:

mongoimport --db [MONGODB_NAME] --collection [MONGODB_COLLECTION] --file dataset.json

Once you imported the Dataset in your DB, you can access the data performing queries. Let's present some example code in python in order to perform queries.

The following code will perform a query without research parameters, returning all the entries in the database, each one saved into the variable entry:

client = MongoClient('localhost', 27017) db = client[MONGODB_NAME] collection = db[MONGODB_COLLECTION] for entry in db.collection.find(): print entry["day"]["data"]

If you want to restrict the results to some entries that answer to a specified query you can use:

client = MongoClient('localhost', 27017) db = client[MONGODB_NAME] collection = db[MONGODB_COLLECTION] for entry in (db.collection.find({"watchtime":{ "$exists": True }})) and (db.collection.find({"category":"Music"})): print entry["day"]["data"]

In 2024, users engaged more with the videos they watched on YouTube compared to the previous year. The number of average interactions on YouTube grew to 2.36 in the last measured year. This is an increase compared to 2023, when the number of comments, likes, and share on pieces of content hosted on YouTube was of approximately 2.1 interactions on average.

Introduction

YouTube Shorts statistics: YouTube Shorts is currently everywhere, and if you are genuinely committed to expanding your reach in 2025, it is essential that you do not overlook it. Billions of views are generated each day, creators are achieving rapid success, and brands are eagerly participating to connect with new audiences.

YouTube Shorts has swiftly established itself as a primary platform for short videos, transforming the way creators present their content and interact with their audience. As an increasing number of individuals seek brief, engaging content, YouTube Shorts is not only influencing new viewing patterns but also providing opportunities for creators to expand their reach and generate income.

At present, the platform has approximately 2 billion monthly active users and around 70 million daily active users. Especially, a majority of Shorts viewers are male, with nearly 40% of them aged between 25 and 44.

As of November 2024, South Korea saw the largest number of monthly mobile YouTube app opens. Android users in the country generated around 335.7 YouTube app opens on a monthly basis. Users in India followed, with 251.9 YouTube app opens, while Android users in Thailand saw 242.7 YouTube app opens in the examined period.

Snapchat now boasts over 319 million daily active users. That means it’s one of the most engaging platforms. Snapchat currently has a total user base of 800 million.

During the first quarter of 2024, Huge YouTube accounts, which had over 50,000 followers, reported an engagement rate of approximately 6.2 percent on their short-format content. In comparison, engagement was sensibly lower on long-format videos, which reported an engagement rate of 1.72 percent for Huge accounts. Medium YouTube accounts, which had a following between 2,001 and 10,000 users, reported engagement ratings of almost three percent on their Shorts, while long videos had an engagement of around 0.15 percent.

Context

YouTube is an American online video-sharing platform headquartered in San Bruno, California. The service, created in February 2005 by three former PayPal employees—Chad Hurley, Steve Chen, and Jawed Karim—was bought by Google in November 2006 for US$1.65 billion and now operates as one of the company's subsidiaries. YouTube is the second most-visited website after Google Search, according to Alexa Internet rankings.

YouTube allows users to upload, view, rate, share, add to playlists, report, comment on videos, and subscribe to other users. Available content includes video clips, TV show clips, music videos, short and documentary films, audio recordings, movie trailers, live streams, video blogging, short original videos, and educational videos.

YouTube (the world-famous video sharing website) maintains a list of the top trending videos on the platform. According to Variety magazine, “To determine the year’s top-trending videos, YouTube uses a combination of factors including measuring users interactions (number of views, shares, comments, and likes). Note that they’re not the most-viewed videos overall for the calendar year”. Top performers on the YouTube trending list are music videos (such as the famously virile “Gangam Style”), celebrity and/or reality TV performances, and the random dude-with-a-camera viral videos that YouTube is well-known for.

This dataset is a daily record of the top trending YouTube videos.

Note that this dataset is a structurally improved version of this dataset.

Acknowledgements

This dataset was collected using the YouTube API. This Description is cited in Wikipedia.

In 2021, YouTube's user base in Thailand amounts to approximately ***** million users. The number of YouTube users in Thailand is projected to reach ***** million users by 2025. User figures have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to *** countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).

Introduction

Instagram Users statistics: Instagram has become a worldwide beast with 2 billion monthly active users (MAUs) and is the 3rd largest social network behind Facebook and YouTube. This massive user population represents around 35.9% of the 5.56 billion internet users around the world, and an incredible 34.6% of worldwide mobile users are connecting on Instagram each month.

The largest user population in India with 392.5 million, followed by the US with 172.6 million, Brazil with 141.4 million, and Indonesia with 90.2 million users. Users spend an average of almost 34 minutes each day using the platform, and this signals Instagram’s connection for deep engagement.

To better leverage, Instagram’s audience has almost equal gender representation and largely made up of Gen Z and Millennials; thus, Instagram is still a relevant channel for companies who want to access these digitally native audiences.

Description:

This dataset contains statistics for a selection of YouTube videos, capturing metrics such as views, comments, likes, dislikes, and the timestamp when the data was recorded. The dataset provides insights into the popularity and engagement levels of these videos as of April 15, 2019. This data can be useful for analyzing trends in video performance, user engagement, and the impact of content over time.

File Description: This CSV file contains detailed statistics for a set of YouTube videos, including unique video identifiers and various engagement metrics. Each row represents a different video, and the columns provide specific data points related to the video's performance.

Column Descriptions

videostatsid: Unique identifier for each video statistics entry. ytvideoid: Unique YouTube video identifier. views: The total number of views the video has received. comments: The total number of comments posted on the video. likes: The total number of likes the video has received. dislikes: The total number of dislikes the video has received. timestamp:The date and time when the statistics were recorded, in the format YYYY-MM-DD HH:MM